{"componentChunkName":"component---src-templates-blog-list-template-js","path":"/92","result":{"data":{"allMarkdownRemark":{"edges":[{"node":{"excerpt":"Security can be a headache for both IT professionals and consumers. Today, tens of thousands of websites store consumers' passwords and…","fields":{"slug":"/identity/multi-factor-authentication-a-beginners-guide/"},"html":"

Security can be a headache for both IT professionals and consumers. Today, tens of thousands of websites store consumers' passwords and standard login credentials. So, there is always a constant risk of data theft.

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Password attackers are always looking for weak passwords so that they can easily hack consumers' accounts. To tackle this problem, we often mix up the complexity with security.

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It should not be like that. Always remember that complexity impacts consumer retention. Which, of course, you do not want to happen.

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So, is there a solution where our process remains simple and at the same time secure? The answer is multi-factor authentication.

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What is Multi-Factor Authentication

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MFA or multi-factor authentication is a feature widely used by businesses to ensure that the consumers coming on their website are actually who they say they are.

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It is done by providing at least two pieces of proof or evidence to state their identity. Now, these pieces of evidence must come from a different category, like say:

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MFA works in this way because, let’s suppose one of the factors is hacked by the attackers or invalid user, the chances of another factor also getting compromised are pretty low. That is why MFA authentication requires multiple factors, and this is how it provides a higher level of API security to consumers’ identity data.

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Why MFA is So Important

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Secure passwords may remain the supreme and the most common authentication method of your online identity but believe me; they provide very little protection. Consumers often make it simple for the attacker to steal their credentials by choosing weak passwords or using the same passwords for multiple applications.

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As I mentioned above, with a huge number of websites and web portals comes a considerable number of consumer accounts and passwords. One of the biggest problems with traditional user ID and password is that they require how to manage email and password login and database maintenance.

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It does not matter if they are encrypted or not; once the database is captured, it gives the attacker access to every detail like geographical locations, consumer’s interests, transaction pattern, etc.

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That is why it becomes imperative to use multi-factor authentication, which means, even if the attacker gets access to the database, they still need to pass other security checks.

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How is MFA Useful for Businesses

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There are typically three primary reasons for which MFA becomes quite enhance the consumer experience in B2B SaaS and they are as follows:

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    \n
  1. Security: The primary benefit of multi-factor authentication is that it provides security by adding protection in layers. The more layers/factors in place, the more the risk of an intruder gaining access to critical systems and data is reduced.
    2. \n
  2. Compliance: Almost every organization has some level of local, state, or federal compliance to which they must adhere. Multi-factor authentication can achieve the necessary compliance requirements specific to your organization, which will mitigate audit findings and avoid potential fines.
    3. \n
  3. Increase flexibility and productivity: Finally, removing the burden of passwords by replacing them with alternatives can increase productivity and bring a better usability experience due to the increased flexibility of factor types. There could even be an opportunity for a potential reduction in operational costs in the right environment and situation.
    4. \n
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These are three main reasons which are most relevant to explain how and why Importance of MFA to businesses to implement.

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Now that you’ve learned why MFA is critical, you may be keen to know how this feature works and how you can implement it.

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There are multiple ways to implement multifactor authentication. Let's get to them one by one.

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    \n
  1. Short Message Service (SMS): This process is completed by involving a short message service known as SMS and triggered at the login stages. When a user registers on a website along with the credentials, they are prompted to provide a valid phone number on which a verification SMS can be sent. Once the phone number is set up and verified, they need to go through an additional identity check where an SMS will be sent to their verified phone whenever they log in to the website.
    2. \n
  2. Electronic mail: In this process, when a user logs into the website with their credentials, a unique one-time code will be generated and sent to the user to their registered email address. The user will pick the code from the email and enter it into the webpage or app. In this way, the user will be verified.
    3. \n
  3. Push notification: In this process, when a user logs into the website with their credentials, a push notification is sent to the user's phone, which contains your business app. This notification generally appears on the main screen, and once the user confirms access from that screen, they will be logged in to their account automatically.
    4. \n
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Conclusion

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In this article, we talked about applying a simple approach of using Multi-factor authentication on websites and how it will enhance businesses. This feature increases the consumer’s account safety. Finally, before implementing any functionality on your website, analyze and consider the pros and cons from every possible angle.

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Cheers!

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\n","frontmatter":{"date":"March 23, 2021","updated_date":null,"description":"MFA or multi-factor authentication is a feature widely used by businesses to ensure that the consumers coming on their website are actually who they say they are. There are multiple ways to implement multifactor authentication. We will get to them one by one in this blog.","title":"Multi-Factor Authentication - A Beginner’s Guide","tags":["mfa","password security","compliance"],"pinned":null,"coverImage":{"childImageSharp":{"fluid":{"aspectRatio":1.6,"src":"/static/beefd555c2364c6fbef97fae56052316/14b42/MFA-Loginradius.jpg","srcSet":"/static/beefd555c2364c6fbef97fae56052316/f836f/MFA-Loginradius.jpg 200w,\n/static/beefd555c2364c6fbef97fae56052316/2244e/MFA-Loginradius.jpg 400w,\n/static/beefd555c2364c6fbef97fae56052316/14b42/MFA-Loginradius.jpg 800w,\n/static/beefd555c2364c6fbef97fae56052316/9842e/MFA-Loginradius.jpg 900w","sizes":"(max-width: 800px) 100vw, 800px"}}},"author":{"id":"Ashish Kumar Yadav","github":null,"avatar":null}}}},{"node":{"excerpt":"Before we hop into the technical definitions and complex examples of Single Sign-on, answer me a straightforward question. What is the most…","fields":{"slug":"/identity/single-sign-on-a-beginners-guide/"},"html":"

Before we hop into the technical definitions and complex examples of Single Sign-on, answer me a straightforward question.

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What is the most valuable and vital part of your website?

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Is it the algorithm that shortlists the consumers or the highly dynamic and interactive nature of your login page? Or is it the feedback given by some of your happy consumers?

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Whatever it may be but from a hacker's point of view, none of that matters.

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The only thing they are always on the hunt for is personal consumer data. Data like your consumers' names, email addresses, phone numbers, credit card details, passwords, etc., every entity that a consumer provides.

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With all the business going online in this digital era, where everything is on the internet, there is a possibility that probably there is not even a single person on this planet who enjoys filling out registration forms.

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Today, a single consumer interacts with various apps/websites which require them to log in or register before allowing them to use their services. There are relatively high chances of forgetting the username and the associated password while trying to log in.

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Unfortunately, when it comes to the protection of such data, 100% prevention is never possible. However, there are various methods to reduce this breach possibility to a bare minimum. One such way is Single Sign-On.

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  • Employees access numerous applications daily. They don't need to create and remember separate credentials for each application; they can log in once and access various applications from the same organization. Example: HR Portal, Resource Portal, Organizational Account, etc.
    • \n\n

    The beauty of single sign-on lies in its simplicity. The feature authenticates you on a one-on-one designated platform, allowing you to utilize tons of available services without having to login and logout every time. Consumers can think of this as similar to the social login via Google, Facebook, Twitter, etc.

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    Why Should Businesses Use SSO

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    Being simple and convenient to the consumers, SSO is also widely considered to be more secure. This might raise some confusion and sound counter-iterative to what I've just mentioned above as one might think that how on earth it is more secure logging in once with one password instead of multiple passwords.

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    The reasons below will clear your confusion:

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    How To Implement SSO

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    If learning about SSO was interesting, then, believe me, the implementation part is even more impressive. There are multiple ways to implement SSO. Let's get to them one by one.

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    Conclusion

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    In this article, we talked about applying a simple approach of using Single Sign-On on the websites and how it will enhance businesses. Finally, before implementing any functionality on your website, analyze and consider the pros and cons from every possible angle.

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    Cheers!

    \n

    \n \n \n

    \n","frontmatter":{"date":"March 23, 2021","updated_date":null,"description":"The beauty of single sign-on lies in its simplicity. The feature authenticates you on a one-on-one designated platform, allowing you to utilize tons of available services without having to login and logout every time. Consumers can think of this as similar to the social sign-in via Google, Facebook, Twitter, etc.","title":"Single Sign-On- A Beginner’s Guide","tags":["single sign on","data security","cx"],"pinned":null,"coverImage":{"childImageSharp":{"fluid":{"aspectRatio":1.5037593984962405,"src":"/static/79fb9f1342f227efa4c3438bfecba554/14b42/sso-loginradius.jpg","srcSet":"/static/79fb9f1342f227efa4c3438bfecba554/f836f/sso-loginradius.jpg 200w,\n/static/79fb9f1342f227efa4c3438bfecba554/2244e/sso-loginradius.jpg 400w,\n/static/79fb9f1342f227efa4c3438bfecba554/14b42/sso-loginradius.jpg 800w,\n/static/79fb9f1342f227efa4c3438bfecba554/47498/sso-loginradius.jpg 1200w,\n/static/79fb9f1342f227efa4c3438bfecba554/0e329/sso-loginradius.jpg 1600w,\n/static/79fb9f1342f227efa4c3438bfecba554/208d9/sso-loginradius.jpg 6720w","sizes":"(max-width: 800px) 100vw, 800px"}}},"author":{"id":"Ashish Kumar Yadav","github":null,"avatar":null}}}},{"node":{"excerpt":"Businesses can't build and manage everything in-house. Many a time, they require third-party experts to help them meet a variety of critical…","fields":{"slug":"/identity/api-authentication-analytics/"},"html":"

    Businesses can't build and manage everything in-house. Many a time, they require third-party experts to help them meet a variety of critical needs. The use of third-party APIs for their applications is a similar requirement.

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    In addition, businesses need the right data to address the following questions:

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    LoginRadius being a CIAM solution provider, completely understands these requirements and launches Authentication API Analytics for businesses.

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    The feature contains useful charts and analytic tools to view and measure an application's overall performance (where using LoginRadius).

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    \n \n \n

    \n

    Intend Behind the Launch

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    The Authentication API Analytics feature offers the following benefits from the business and its developer's point of view:

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    Key Characteristics of Authentication API Analytics

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    \"Authentication

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    The API analytical and performance data are available in the following three categories:

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    \n LinkedIn has now become a go-to website for all professionals to carry out job searches or find connections. Around 260 million users actively use the platform per month to network with professionals and promote their brand. Business to Business (B2B) Marketing involves promoting the services or products of a B2B company. A significant portion of this marketing is carried out online as most business operations have been shifting to the virtual world of the internet. B2B marketing has become increasingly easy with the introduction of LinkedIn, although the platform takes time to deliver significant results.

    \n

    Is LinkedIn Effective for B2B marketing

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    In recent times, LinkedIn has become home to 94% of B2B marketers who use the platform to distribute their content. This increase in the number of B2B LinkedIn marketers can be contributed to the effective sales conversion the platform brings. 50% of LinkedIn members consider a company or product they have engaged on LinkedIn.

    \n

    The reason for the success of B2B LinkedIn Marketing is its massive network of professionals with approximately 760 million users. This gives marketers access to entrepreneurs and professionals from varied social networks and backgrounds looking to invest in an interesting product or service.

    \n

    \n \n \n

    \n

    Top 20 B2B LinkedIn Post Ideas

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    On the B2B front, it seems like LinkedIn is a great marketing platform as 77% of B2B marketers plan to increase marketing on the platform. Therefore, coming up with fresh and engaging B2B LinkedIn authentication post ideas is crucial. The right post can boost your sales and leads.

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    On that note, here are 20 B2B LinkedIn post ideas:

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    1. Create a compelling company page

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    The company page is the first thing a potential customer sees. It needs to be captivating and relevant to the target audience. But how can something as simple as a LinkedIn page look captivating? The answer lies not in the look of the page but in quality content.

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    A business owner looking to appeal to other owners needs to be an open book. Therefore, the page should contain two major aspects. The About Us section should clearly state the goals and services of the business. This will allow the audience or customers to know more about the company and its products and vision.

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    2. Host in-person events with industry leaders

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    Business owners are skeptical people. Even after attaining all the information regarding a product or service, a deal will not be made until they meet the person behind the product. Therefore, to gain the trust of a potential B2B marketing, it would be a good practice to host a live meeting. However, at present, the LinkedIn website has not made the live meeting feature available to all accounts. But one can choose to apply for an early access pass.

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    3. Turn employees into influencers

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    One can choose to carry out a social media login campaign to advertise the product. However, this form of advertising requires one major component: Influencers. In this case, the employees will have to undertake this role as it will help to increase the credibility of the product or service. This method has proved highly successful, with a 45% increase in sales when an employee uses their social media profiles to talk about their employer's product.

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    4. Encourage employees to engage in LinkedIn posts

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    LinkedIn, like all other platforms, uses algorithms to arrange user's LinkedIn feeds. The algorithm largely depends on the engagement time that a post receives. Therefore, one should aim to create a LinkedIn post that garners copious amounts of engagement in the first hour so that the algorithm favours it.

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    5. Leverage LinkedIn ads

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    According to research, the LinkedIn algorithm does not promote posts that contain external links that may lead to one's website. The posts that do not contain any links are 10 times more likely to pop up in a user's feed. Therefore, one can utilize LinkedIn advertisements to promote one's business and add a link to the website.

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    6. Video-based LinkedIn posts

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    Video marketing are great to talk about one's business and the goals associated with it. They are easy to follow and do not require one to read through lines and lines of content. This type of content can produce quick results and communicate more with the audience.

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    7. Short videos summarizing the new content

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    Short videos are all the rage at the moment. In fact, most video sharing platforms and social login platforms incorporate the short video format. The beauty of a short video is that the viewer will not mind devoting their attention to the content on the screen for just a few seconds. Therefore, one will be able to relay information easily and start building a large customer base.

    \n

    \n \n \n

    \n

    8. Go live

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    Promotion involves interaction. Live sessions on social media are a great way to interact with other followers. It also plays a major role in B2B lead generation as people will come in contact with the business owner.

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    9. Questions

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    Questions are another effective method of interaction. The questions asked can be silly or even philosophical, depending on the target audience. Question posts are a go-to marketing strategy for LinkedIn marketers. One can try to ask more controversial questions but refrain from being offensive.

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    10. Comparison posts

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    These posts involve comparing two things. The comparison should ideally be relevant to one's business so that it indirectly promotes the business. However, one can choose to find a comparison between common things known to everyone. One can also use these posts to share the pros and cons of the subjects in question. Bonus points if the comparison is between two very similar things.

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    11. How-to posts

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    These kinds of posts are not promotional but will be informative. Viewers are more likely to read the post when it has something to offer them instead of an advertisement. How-to posts that are related to more common problems are a plus as more people will stop to read them.

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    12. A \"Top 10\" post

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    A top 10 post can be used to stay relevant within the industry and to showcase one's expertise in the field. For example, the top 10 books or movies and so on. One can also urge their followers to post their own top 10 list. This type of long-form content is palatable to an audience. In comparison to other posts as listicles are easier to read through.

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    13. Tell a story

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    Stories have a way with people as it keeps them interested even if the content in the blog post is long. In addition to this, one can share real-life stories from one's personal experiences. Stories that are inspirational or funny will gain a lot more traction.

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    14. Communication excerpts

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    This post would entail sharing a conversation that one had. This conversation can be witty or inspirational. One can also answer why they posted this conversation and what they learned from it. This kind of text post should not be too long and should progress quickly to avoid losing the audience.

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    15. Image-based LinkedIn posts

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    Images are a great way of communicating a certain concept or just expressing yourself. Human beings are visual creatures. The image can be inspiring, funny, or requires deciphering. Therefore, this type of creative post for LinkedIn can also be used to promote or advertise the business.

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    16. Simple infographics

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    Infographics involve a simple animation with an excerpt of information. This piece of content can be utilized to showcase the business or just spout random interesting facts. The use of infographics is prevalent among high-end companies as infographics can captivate followers quickly.

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    17. Memes

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    This is probably one of the more viral types of content on LinkedIn as well as other platforms. Memes bring a sense of casualness that will allow one to better interact with their audience. This interaction is more noticeable if the meme is relatable. Memes can also be used to mention the benefits of using the company's products or services to generate leads. Memes, especially wholesome ones, are capable of giving a less corporate feel to the brand and make it more human.

    \n

    18. Animated GIFs

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    This type of content works on the same principle as memes. Animated GIFs are not only creative but also effective. One can also convert an animated GIF into a text post to receive a better recommendation from the LinkedIn algorithm. This is a great medium through which one can add a call-to-action to get a better response from the community.

    \n

    19. Photographs of examples or real things

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    Photographs, especially artistically sound photographs, can be used to share personal details about one's life if one is comfortable with doing so. Pictures of nature or an image from one's childhood is a great B2B LinkedIn post idea as it arouses feelings of nostalgia. This nostalgia can be used to get the audience interacting by sharing their experiences.

    \n

    20. Polls

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    Audiences love to share their opinion, especially if they are a passionate fanbase. Therefore, throwing in a random poll every once in a while is a great way to engage the audience and give them a chance to communicate with each other.

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    Content on LinkedIn makes all the difference to the promotion of a brand. It can make or break one's presence on LinkedIn. Therefore, it is essential to figure out the tone of LinkedIn posts, depending on the target demographic. Once the tone is chosen, implementing the rest of the marketing strategy is easy to do.

    \n

    \n \n \n

    \n","frontmatter":{"date":"March 19, 2021","updated_date":null,"description":"Content on LinkedIn makes all the difference to the promotion of a brand. It can make or break one's presence on LinkedIn. Therefore, it is essential to figure out the tone of LinkedIn posts, depending on the target demographic.","title":"20 Content Ideas for Most Engaging B2B LinkedIn Posts","tags":null,"pinned":null,"coverImage":{"childImageSharp":{"fluid":{"aspectRatio":1.5037593984962405,"src":"/static/3387b65c432083532cb9be8040abe7ab/14b42/linkedin-post-loginradius.jpg","srcSet":"/static/3387b65c432083532cb9be8040abe7ab/f836f/linkedin-post-loginradius.jpg 200w,\n/static/3387b65c432083532cb9be8040abe7ab/2244e/linkedin-post-loginradius.jpg 400w,\n/static/3387b65c432083532cb9be8040abe7ab/14b42/linkedin-post-loginradius.jpg 800w,\n/static/3387b65c432083532cb9be8040abe7ab/47498/linkedin-post-loginradius.jpg 1200w,\n/static/3387b65c432083532cb9be8040abe7ab/0e329/linkedin-post-loginradius.jpg 1600w,\n/static/3387b65c432083532cb9be8040abe7ab/7eeb5/linkedin-post-loginradius.jpg 4970w","sizes":"(max-width: 800px) 100vw, 800px"}}},"author":{"id":"Navanita Devi","github":null,"avatar":null}}}},{"node":{"excerpt":"The global pandemic has forced business executives to reconsider their cybersecurity strategies. According to an IDC report, business…","fields":{"slug":"/identity/top-10-cybersecurity-predictions-for-2021-that-smbs-must-know/"},"html":"

    The global pandemic has forced business executives to reconsider their cybersecurity strategies. According to an IDC report, business spending on security solutions is expected to touch $175 billion by 2024. At the same time, 71% of security professionals have reported an increase in online threats since the start of the global lockdown in 2020.

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    So, how should corporations, including small-to-medium businesses (SMBs), respond to this existential threat? What should be the key focus areas that the IT and security teams should focus on?

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    To answer these questions, let's discuss the top ten cybersecurity predictions for SMBs in 2021.

    \n

    1. User awareness

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    Driven by the COVID-19 pandemic, organizations are rushing towards remote work or the “work from home” model. As a result, cybercriminals will be targeting home-based networks and infrastructure to exploit any security vulnerability. This prediction could lead to an increase in ransomware and phishing attacks designed to extract sensitive information.

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    Enhanced user awareness about cybersecurity is the best preventive measure to stop such attacks. Apart from effective security policies, organizations must train remote-working employees on the best cybersecurity practices.

    \n

    2. Targeted phishing attacks

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    According to Security Boulevard, more than 60,000 phishing websites were created in the year 2020 alone. One in every eight corporate employees has shared sensitive information on phishing websites. In recent years, phishing attacks have become more personalized and targeted, making them a potent threat to any business.

    \n

    Targeted phishing attacks are one of the leading cybersecurity threats that SMBs should prepare to encounter this year.

    \n

    3. Cyberattacks on the healthcare sector

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    Last year, despite the pandemic, hackers actively targeted healthcare and pharma companies and spread fake news about vaccine development. Data breaches in the healthcare sector peaked in 2020 and are expected to continue in the short-term future.

    \n

    \n \n \n

    \n

    McKinsey predicts that the healthcare industry will be among the top four spenders in cybersecurity solutions in the coming decade. Apart from increasing their spending, SME players in the healthcare sector also need to evaluate their security infrastructure to counter these cyber threats.

    \n

    4. Machine Learning

    \n

    Going ahead, the increased adoption of AI and machine-learning tools will be among the leading cybersecurity predictions for SMBs and other enterprises. The sheer complexity of cyberthreats will require advanced technologies like machine learning to detect and correct the most severe issues.

    \n

    SMBs can use advanced ML algorithms to analyze incoming threats and take preventive actions. According to Alan Braithwaite of Ivanti, “AI and ML technologies allow connected devices to heal and secure themselves by as much as 80%.”

    \n

    5. Cloud security

    \n

    Among the top trends in cybersecurity predictions for SMBs, Thycotic predicts that cloud security will emerge as a critical security standard in 2021. With more organizations moving to the cloud infrastructure, there have been growing security concerns caused due to misconfiguration, outages, and bugs.

    \n

    To counter such threats, organizations are adopting predictive security that can detect threats in advance. The last three years have seen a 261% ROI for the predictive security market.

    \n

    6. GDPR compliance

    \n

    As one of the key developments in data privacy, the General Data Protection Regulation (GDPR) has been enacted across the European Union. It requires businesses to protect EU citizens' personal data and privacy while doing business within the EU.

    \n

    Compliance with GDPR or similar data protection laws like the CCPA will be one key cybersecurity trend to watch out for in the next decade.

    \n

    7. Online education

    \n

    In addition to remote working, online education has been among the significant beneficiaries of the global pandemic. With schools and universities switching to online or e-learning platforms, this industry witnessed a 30% increase in cyberattacks in August 2020. Primarily aimed at stealing student or research data, cybersecurity attacks in the online education space will disrupt learning activities over the next decade.

    \n

    Players in the online education sector need to implement a robust security architecture that includes cloud access and end-to-end protection.

    \n

    8. Internet of Things (IoT)

    \n

    The rollout of 5G connectivity is boosting the number of smart devices or IoT technologies. Global spending on IoT technologies reached $742 billion in 2020.

    \n

    The prevalence of connected IoT devices is also a prime target for hackers as they look for any prevailing vulnerability in IoT networks. SMBs need to have complete visibility into their connected IoT devices to detect and fix any security flaw.

    \n

    9. Mobile devices and platforms

    \n

    A 2019 cybercrime whitepaper revealed that 70% of fraud transactions occurred on mobile devices and platforms and resulted in data losses, data tampering, and malware infections. Due to the influx of mobile apps, most users share their data, such as their contact details and messages with the concerning mobile companies.

    \n

    As mobile devices become more prevalent, mobile users being targeted by hackers are among the top cybersecurity predictions for SMBs.

    \n

    10. Cyberattacks on financial services

    \n

    According to a 2019 report, banking and financial services are 300 times more prone to cyberattacks than any other industry. Even during the COVID-19 pandemic, cyberattacks on financial institutions spiked by 238%.

    \n

    Some of the common threats faced by the financial services industry include phishing attacks, data breaches, and malware threats.

    \n

    Conclusion

    \n

    For SMBs, the global market for cybersecurity solutions is expected to touch $80 billion in the future. This article has highlighted ten of the biggest cybersecurity predictions for SMBs in the coming decade.

    \n

    \n \n \n

    \n","frontmatter":{"date":"March 19, 2021","updated_date":null,"description":"Targeted phishing attacks are one of the leading cybersecurity threats that SMBs should prepare to encounter this year. Also, data breaches in the healthcare sector peaked in 2020 and are expected to continue in the future.","title":"Top 10 Cybersecurity Predictions for 2021 That SMBs Must Know","tags":["security"],"pinned":null,"coverImage":{"childImageSharp":{"fluid":{"aspectRatio":1.5037593984962405,"src":"/static/ee34be040f3f942d6c733f70413edbf5/14b42/cybersecurity-loginradius.jpg","srcSet":"/static/ee34be040f3f942d6c733f70413edbf5/f836f/cybersecurity-loginradius.jpg 200w,\n/static/ee34be040f3f942d6c733f70413edbf5/2244e/cybersecurity-loginradius.jpg 400w,\n/static/ee34be040f3f942d6c733f70413edbf5/14b42/cybersecurity-loginradius.jpg 800w,\n/static/ee34be040f3f942d6c733f70413edbf5/47498/cybersecurity-loginradius.jpg 1200w,\n/static/ee34be040f3f942d6c733f70413edbf5/0e329/cybersecurity-loginradius.jpg 1600w,\n/static/ee34be040f3f942d6c733f70413edbf5/21d0b/cybersecurity-loginradius.jpg 5184w","sizes":"(max-width: 800px) 100vw, 800px"}}},"author":{"id":"Rakesh Soni","github":"oyesoni","avatar":"rakesh-soni.jpg"}}}},{"node":{"excerpt":"The success of your startup is intertwined with the success of your consumers. And consumer onboarding is the first and most important step…","fields":{"slug":"/growth/why-is-consumer-onboarding-critical-for-startups/"},"html":"

    The success of your startup is intertwined with the success of your consumers. And consumer onboarding is the first and most important step of consumer success.

    \n

    So, what is consumer onboarding?

    \n

    Consumer Onboarding is a process that involves all aspects of introducing a new consumer to your organization's products and services. Its purpose is to make sure that your consumer is well trained on how to use your product and get the most out of it.

    \n

    Why is Consumer Onboarding Important

    \n

    It is imperative that consumers achieve desired results from your product or services. Failing to do so results in poor consumer retention rates. A few other goals include:

    \n

    Reduce churn

    \n

    Approximately 52% of consumers abandon products or services within 90 days due to a flawed onboarding process. 55% of people say they've returned a product because they didn't fully understand how to use it.

    \n

    \n \n \n

    \n

    A good consumer onboarding process ensures that your consumer is achieving the desired outcome of your product or services and as a result, it will help you reduce the churn rate.

    \n

    Once your consumers get the desired outcome from your product or service, they will be happy to talk about you to their contacts seeking similar services. Your consumers will not hesitate to talk about you and give good feedback on their social media network.

    \n

    According to a Nielsen survey, 92% of consumers trust recommendations from friends, family, and online reviews.

    \n

    Lighting in consumer service load

    \n

    Good consumer onboarding not only delights your consumers but also reduces consumer service and support load.

    \n

    If your consumers are properly educated about your products and services during the onboarding process, they are less likely to face issues during the product adoption.

    \n

    Recurring business

    \n

    Happy consumers are more prone to stick around and do more business with you in the future instead of taking risks with a new product or service provider. Acquiring new consumers is more expensive than maintaining existing consumers.

    \n

    How to Onboard Your Consumers

    \n

    There is no single method of successful consumer onboarding as it depends on the nature of your business. Following are some elements you should consider in the onboarding process.

    \n

    Signup form

    \n

    This is the first touchpoint of your consumer onboarding. Therefore, the signup process should be simple and secure. Nowadays, consumers are concerned with the lengthy signup process and data security. Instead of building your signup form, you can opt for Best CIAM providers to ensure a good user experience, data security, and compliance.

    \n

    \n \n \n

    \n

    Welcome email

    \n

    Keep your welcome email simple and include links to helpful resources and information that help consumers achieve their goal for which they sign up for your product, along with the ThankYou note.

    \n

    A welcome email is an excellent opportunity for relation-building with the consumer and its ideal to manage customer database.

    \n

    Knowledge base: Video and documentation

    \n

    The knowledge base is an essential aspect of onboarding. Documentation helps consumers self educate on how to use your product and troubleshoot the issues if they are facing any before they reach your support desk.

    \n

    Pro-active help emails

    \n

    Using good consumer activity tools keeps track of the progress of your consumer's product usage and identifies the possible roadblocks. Help consumers by sending some relevant information in the emails proactively.

    \n

    Feedback and survey forms

    \n

    Don't forget to take feedback from the consumer after onboarding. Ask them if they liked your product, services, and its good for importance of customer onboarding process. This will help you identify the area of improvement so you can upgrade your onboarding process accordingly.

    \n

    Consumer Onboarding Tools

    \n

    There are many free and paid tools available that help you set up a good consumer onboarding process. You can also refer to this article for the list of highly recommended consumer onboarding tools for businesses.

    \n

    \n \n \n

    \n","frontmatter":{"date":"March 18, 2021","updated_date":null,"description":"consumer Onboarding is a process that involves all aspects of introducing a new consumer to your organization's products and services. Its purpose is to make sure that your consumer is well trained on how to use your product and get the most out of it.","title":"Why is Consumer Onboarding Critical for Startups","tags":null,"pinned":null,"coverImage":{"childImageSharp":{"fluid":{"aspectRatio":0.6666666666666666,"src":"/static/17f1ff97bf46b4c5deb46cb3a2457406/14b42/client-onboard-loginradius-fuel-blog.jpg","srcSet":"/static/17f1ff97bf46b4c5deb46cb3a2457406/f836f/client-onboard-loginradius-fuel-blog.jpg 200w,\n/static/17f1ff97bf46b4c5deb46cb3a2457406/2244e/client-onboard-loginradius-fuel-blog.jpg 400w,\n/static/17f1ff97bf46b4c5deb46cb3a2457406/14b42/client-onboard-loginradius-fuel-blog.jpg 800w,\n/static/17f1ff97bf46b4c5deb46cb3a2457406/47498/client-onboard-loginradius-fuel-blog.jpg 1200w,\n/static/17f1ff97bf46b4c5deb46cb3a2457406/0e329/client-onboard-loginradius-fuel-blog.jpg 1600w,\n/static/17f1ff97bf46b4c5deb46cb3a2457406/40f82/client-onboard-loginradius-fuel-blog.jpg 3744w","sizes":"(max-width: 800px) 100vw, 800px"}}},"author":{"id":"Rakesh Soni","github":"oyesoni","avatar":"rakesh-soni.jpg"}}}}]},"markdownRemark":{"excerpt":"Identity is evolving, and developers are at the forefront of this transformation. Every day brings a new learning—adapting to new standards…","fields":{"slug":"/identity/developer-first-identity-provider-loginradius/"},"html":"

    Identity is evolving, and developers are at the forefront of this transformation. Every day brings a new learning—adapting to new standards and refining approaches to building secure, seamless experiences.

    \n

    We’re here to support developers on that journey. We know how important simplicity, efficiency, and well-structured documentation are when working with identity and access management solutions. That’s why we’ve redesigned the LoginRadius website—to be faster, more intuitive, and developer-first in every way.

    \n

    The goal? Having them spend less time searching and more time building.

    \n

    What’s New and Improved on the LoginRadius Website?

    \n

    LoginRadius’ vision is to give developers a product that simplifies identity management so they can focus on building, deploying, and scaling their applications. To enhance this experience, we’ve spent the last few months redesigning our interface— making navigation more intuitive and reassuring that essential resources are easily accessible.

    \n

    Here’s a closer look at what’s new and why it’s important:

    \n

    A Developer-Friendly Dark Theme

    \n

    \"This

    \n

    Developers spend long hours working in dark-themed IDEs and terminals, so we’ve designed the LoginRadius experience to be developer-friendly and align with that preference.

    \n

    The new dark mode reduces eye strain, enhances readability, and provides a seamless transition between a coding environment and our platform. Our new design features a clean, modern aesthetic with a consistent color scheme and Barlow typography, ensuring better readability. High-quality graphics and icons are thoughtfully placed to enhance the content without adding visual clutter.

    \n

    So, whether you’re navigating our API docs or configuring authentication into your system, our improved interface will make those extended development hours more comfortable and efficient.

    \n

    Clear Categorization for LoginRadius Capabilities

    \n

    \"This

    \n

    We’ve restructured our website to provide a straightforward breakdown of our customer identity and access management platform capabilities, helping you quickly find what you need:

    \n\n

    This structured layout ensures you can quickly understand each capability and how it integrates into your identity ecosystem.

    \n

    Developer-First Navigation

    \n

    \"This

    \n

    We’ve been analyzing developer workflows to identify how you access key resources. That’s why we redesigned our navigation with one goal in mind: to reduce clicks and make essential resources readily available.

    \n

    The new LoginRadius structure puts APIs, SDKs, and integration guides right at the menu bar under the Developers dropdown so you can get started faster. Our Products, Solutions, and Customer Services are also clearly categorized, helping development teams quickly find the right tools and make informed decisions.

    \n

    Quick Understanding of Integration Benefits

    \n

    \"This

    \n

    Developers now have a clear view of the tech stack available with LoginRadius, designed to support diverse business needs.

    \n

    Our platform offers pre-built SDKs for Node.js, Python, Java, and more, making CIAM integration seamless across popular programming languages and frameworks.

    \n

    Over to You Now!

    \n

    Check out our revamped LoginRadius website and see how the improved experience makes it easier to build, scale, and secure your applications.

    \n

    Do not forget to explore the improved navigation and API documentation, and get started with our free trial today. We’re excited to see what you’ll build with LoginRadius!

    \n","frontmatter":{"date":"February 21, 2025","updated_date":null,"description":"LoginRadius’ vision is to give developers a product that simplifies identity management so they can focus on building, deploying, and scaling their applications. To enhance this experience, we’ve redesigned our website interface, making navigation more intuitive and reassuring that essential resources are easily accessible.","title":"Revamped & Ready: Introducing the New Developer-First LoginRadius Website","tags":["Developer tools","API","Identity Management","User Authentication"],"pinned":true,"coverImage":{"childImageSharp":{"fluid":{"aspectRatio":1.7857142857142858,"src":"/static/80b4e4fbe176a10a327d273504607f32/58556/hero-section.webp","srcSet":"/static/80b4e4fbe176a10a327d273504607f32/61e93/hero-section.webp 200w,\n/static/80b4e4fbe176a10a327d273504607f32/1f5c5/hero-section.webp 400w,\n/static/80b4e4fbe176a10a327d273504607f32/58556/hero-section.webp 800w,\n/static/80b4e4fbe176a10a327d273504607f32/99238/hero-section.webp 1200w,\n/static/80b4e4fbe176a10a327d273504607f32/7c22d/hero-section.webp 1600w,\n/static/80b4e4fbe176a10a327d273504607f32/1258b/hero-section.webp 2732w","sizes":"(max-width: 800px) 100vw, 800px"}}},"author":{"id":"Rakesh Soni","github":"oyesoni","avatar":"rakesh-soni.jpg"}}}},"pageContext":{"limit":6,"skip":546,"currentPage":92,"type":"///","numPages":161,"pinned":"ee8a4479-3471-53b1-bf62-d0d8dc3faaeb"}},"staticQueryHashes":["1171199041","1384082988","2100481360","23180105","528864852"]}