{"componentChunkName":"component---src-templates-blog-list-template-js","path":"/93","result":{"data":{"allMarkdownRemark":{"edges":[{"node":{"excerpt":"Many organizations require their consumers or employees to log in every time they access a service. And more often than not, there are…","fields":{"slug":"/identity/put-yourself-in-control-of-your-data-by-leveraging-loginradius-sso/"},"html":"<p>Many organizations require their consumers or employees to log in every time they access a service. And more often than not, there are multiple services. So, it becomes tedious to memorize multiple usernames and passwords!</p>\n<p>There is a simple solution for this problem - the <strong><a href=\"https://www.loginradius.com/blog/identity/2020/09/best-sso-providers-loginradius/\">Single Sign-On</a></strong> feature that allows consumers to use a single name and password to access multiple applications. However, there’s a catch.</p>\n<p>According to the <a href=\"https://pages.riskbasedsecurity.com/hubfs/Reports/2020/2020%20Q3%20Data%20Breach%20QuickView%20Report.pdf\">Risk-Based Security</a> report of 2020, the number of breached records in the same year was a staggering 36 billion! This is not really surprising because most organizations store different kinds of information - consumer profiles, financial information, reports, etc. - making them vulnerable to cyberhackers.</p>\n<p>Now, the stats don’t look favorable to organizations, but if the right security protocols and safety measures are implemented, it is possible to keep data secure. But, what does this have to do with SSO?</p>\n<p>Simple - it is important to narrow down the right <strong><a href=\"https://www.loginradius.com/single-sign-on/\">SSO strategy</a></strong> to keep data safe from hackers. In this post, we provide some pointers to keep in mind when choosing the right SSO strategy.</p>\n<h2 id=\"identifying-your-sso-needs\" style=\"position:relative;\"><a href=\"#identifying-your-sso-needs\" aria-label=\"identifying your sso needs permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>Identifying Your SSO Needs</h2>\n<p>Every organization has a different business model, and to develop the right strategy, the needs of the organization must be considered.</p>\n<h3 id=\"security-risks\" style=\"position:relative;\"><a href=\"#security-risks\" aria-label=\"security risks permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>Security risks</h3>\n<p>The first thing you need to consider when developing an SSO strategy is your organization's current security risks. An example would be the number of access points that are available to consumers. The greater the number of access points, the more avenues of attack one provides to these hackers.</p>\n<p>With the advent of remote, mobile, and fluid workforces, several of whom may choose to access company resources through various (possibly untrustworthy) devices, access points have rapidly risen in number.</p>\n<h3 id=\"costly-access-management-operations\" style=\"position:relative;\"><a href=\"#costly-access-management-operations\" aria-label=\"costly access management operations permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>Costly access management operations</h3>\n<p>The costs of <strong><a href=\"https://www.loginradius.com/blog/identity/2021/01/what-is-iam/\">identity and access management</a></strong> often entail several components, including the technology platform, IT overheads, and any required physical infrastructure. The initial costs of establishing this system can be relatively high. It is easy to go overboard with it or make expensive choices that are not suitable for the company.</p>\n<p><a href=\"https://www.loginradius.com/single-sign-on/\"><span\n      class=\"gatsby-resp-image-wrapper\"\n      style=\"position: relative; display: block; margin-left: auto; margin-right: auto; max-width: 768px; \"\n    >\n      <span\n    class=\"gatsby-resp-image-background-image\"\n    style=\"padding-bottom: 30.307692307692307%; position: relative; bottom: 0; left: 0; background-image: url('data:image/png;base64,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'); background-size: cover; display: block;\"\n  ></span>\n  <img\n        class=\"gatsby-resp-image-image\"\n        alt=\"SSO-loginradius\"\n        title=\"SSO-loginradius\"\n        src=\"/static/7458970eb16da6d73777c9db1781c155/e5715/LoginRadius-Single-Sign-on.png\"\n        srcset=\"/static/7458970eb16da6d73777c9db1781c155/a6d36/LoginRadius-Single-Sign-on.png 650w,\n/static/7458970eb16da6d73777c9db1781c155/e5715/LoginRadius-Single-Sign-on.png 768w,\n/static/7458970eb16da6d73777c9db1781c155/63ff0/LoginRadius-Single-Sign-on.png 2887w\"\n        sizes=\"(max-width: 768px) 100vw, 768px\"\n        style=\"width:100%;height:100%;margin:0;vertical-align:middle;position:absolute;top:0;left:0;\"\n        loading=\"lazy\"\n      />\n    </span></a></p>\n<p>Smart investment is essential here, and the right tools can have a massive impact on the ROI in terms of minimizing risk, securing identities, and better compliance.</p>\n<h3 id=\"employee-productivity\" style=\"position:relative;\"><a href=\"#employee-productivity\" aria-label=\"employee productivity permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>Employee productivity</h3>\n<p>Efficient frameworks always contribute to increased employee productivity. Automated provisioning can significantly reduce the involvement of security administration and the IT department workload.</p>\n<p>Even though the initial investment may be high, total business costs, in the long run, are reduced through avoiding errors and mitigating breach-related expenses and risk for consumers.</p>\n<h2 id=\"develop-your-single-sign-on-strategy\" style=\"position:relative;\"><a href=\"#develop-your-single-sign-on-strategy\" aria-label=\"develop your single sign on strategy permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>Develop Your Single Sign-On Strategy</h2>\n<p>An SSO strategy tailor-made as per the company’s needs can be a massive boost to the pace of business operations, as several security processes are streamlined. <strong><a href=\"https://www.loginradius.com/bug-bounty/\">Bug Bounty</a></strong> and Data vulnerabilities are fortified, and the overall consumer experience is improved as inefficiencies in the system are ironed out.</p>\n<h3 id=\"what-to-look-for-when-choosing-a-single-sign-on-solution\" style=\"position:relative;\"><a href=\"#what-to-look-for-when-choosing-a-single-sign-on-solution\" aria-label=\"what to look for when choosing a single sign on solution permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>What to look for when choosing a single sign-on solution</h3>\n<p>Customizable user experience</p>\n<p>A good single sign-on solution should allow for customization. This means enterprises will have the freedom to revamp the appearance of the login page to their liking.</p>\n<p>Customization also allows for the addition of a variety of authentication methods, besides passwords, that the company may deem necessary, for example, biometrics.</p>\n<p>Easy-to-use mobile interface</p>\n<p>The ubiquity of smartphones and the convenience of using these devices for work means that many employees may prefer to log in from the comfort of their mobile phones.</p>\n<p>Companies need to take this into account for their security and <strong><a href=\"https://www.loginradius.com/protocols/\">SSO protocols</a></strong> and strategy. The right service provider understands the importance of a smartphone user interface and adapts their service to suit the features of these devices.</p>\n<p>Secure directory and authentication</p>\n<p>Undeniably, consumer data security is the utmost priority, and an accomplished SSO provider can fortify the organization's directory with robust safeguards. Access levels and authentication protocols for each level can be constructed in any form as per the company's requirements.</p>\n<h2 id=\"loginradius-sso-connecting-people-with-sso\" style=\"position:relative;\"><a href=\"#loginradius-sso-connecting-people-with-sso\" aria-label=\"loginradius sso connecting people with sso permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>LoginRadius SSO: Connecting People with SSO</h2>\n<p>The LoginRadius SSO  solution offers the service across myriad devices with a variety of authentication methods and the most robust security measures. The benefits of choosing LoginRadius SSO are listed below.</p>\n<h3 id=\"security-benefits\" style=\"position:relative;\"><a href=\"#security-benefits\" aria-label=\"security benefits permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>Security Benefits</h3>\n<p><strong><a href=\"https://www.loginradius.com/authenticate/cpp/saml/\">Security Assertion Markup Language (SAML)</a></strong> centralizes the login process and eliminates the need for third-party websites that store passwords. This translates into lesser vulnerabilities for cyber attackers to exploit. Besides this, the two-factor and multi-factor authentication further fortify defenses by adding multiple protection layers during authentication.</p>\n<h3 id=\"it-benefits\" style=\"position:relative;\"><a href=\"#it-benefits\" aria-label=\"it benefits permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>IT Benefits</h3>\n<p>The implementation of the LoginRadius SSO reduces the workload for the IT department. The flexibility of the service allows it to be implemented in a variety of ways, on <strong><a href=\"https://www.loginradius.com/features/php/web-sso/\">web applications SSO</a></strong>, on <strong><a href=\"https://www.loginradius.com/features/android/mobile-sso/\">mobile devices SSO</a></strong>, with third-party applications (federated SSO), and custom IDP (Identity Provider) for guest login. Easy one-click access simplifies the process for any large-scale deployment to consumers.</p>\n<h3 id=\"employee-benefits\" style=\"position:relative;\"><a href=\"#employee-benefits\" aria-label=\"employee benefits permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>Employee Benefits</h3>\n<p>The inefficiencies that LoginRadius SSO eliminates frees up a significant amount of time preventing IT issues before they occur. Gartner's study has indicated that up to <a href=\"https://www.infosecurity-magazine.com/webinars/password-management-getting/#:~:text=According%20to%20the%20Gartner%20Group,password%20reset%20is%20about%20%2470.\">50% of help desk calls</a> are related to login troubles. The centralization and streamlining of these operations free up access to information while strengthening security. What each employee can access is up to the company's discretion.</p>\n<h2 id=\"conclusion\" style=\"position:relative;\"><a href=\"#conclusion\" aria-label=\"conclusion permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>Conclusion</h2>\n<p>We have explained the importance of having an SSO strategy that fits the organization’s security needs in this article. It is also essential to choose an SSO solution that is customizable and easy-to-use. The LoginRadius SSO is known for its auto-scalable infrastructure and global compliance. It is also super easy to configure!</p>\n<p>If you would like to speak to an expert about developing an SSO strategy for your organization, please click to your Book A Demo Link. </p>\n<p><a href=\"https://www.loginradius.com/book-a-demo/\"><span\n      class=\"gatsby-resp-image-wrapper\"\n      style=\"position: relative; display: block; margin-left: auto; margin-right: auto; max-width: 768px; \"\n    >\n      <span\n    class=\"gatsby-resp-image-background-image\"\n    style=\"padding-bottom: 30.307692307692307%; position: relative; bottom: 0; left: 0; background-image: url('data:image/png;base64,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'); background-size: cover; display: block;\"\n  ></span>\n  <img\n        class=\"gatsby-resp-image-image\"\n        alt=\"book-a-demo-loginradius\"\n        title=\"book-a-demo-loginradius\"\n        src=\"/static/fcc4c4b5dc38cc4528f99d09480f4eb2/e5715/book-a-demo-loginradius.png\"\n        srcset=\"/static/fcc4c4b5dc38cc4528f99d09480f4eb2/a6d36/book-a-demo-loginradius.png 650w,\n/static/fcc4c4b5dc38cc4528f99d09480f4eb2/e5715/book-a-demo-loginradius.png 768w,\n/static/fcc4c4b5dc38cc4528f99d09480f4eb2/63ff0/book-a-demo-loginradius.png 2887w\"\n        sizes=\"(max-width: 768px) 100vw, 768px\"\n        style=\"width:100%;height:100%;margin:0;vertical-align:middle;position:absolute;top:0;left:0;\"\n        loading=\"lazy\"\n      />\n    </span></a></p>\n<style class=\"grvsc-styles\">\n  .grvsc-container {\n    overflow: auto;\n    -webkit-overflow-scrolling: touch;\n    padding-top: 1rem;\n    padding-top: var(--grvsc-padding-top, var(--grvsc-padding-v, 1rem));\n    padding-bottom: 1rem;\n    padding-bottom: var(--grvsc-padding-bottom, var(--grvsc-padding-v, 1rem));\n    border-radius: 8px;\n    border-radius: var(--grvsc-border-radius, 8px);\n    font-feature-settings: normal;\n  }\n  \n  .grvsc-code {\n    display: inline-block;\n    min-width: 100%;\n  }\n  \n  .grvsc-line {\n    display: inline-block;\n    box-sizing: border-box;\n    width: 100%;\n    padding-left: 1.5rem;\n    padding-left: var(--grvsc-padding-left, var(--grvsc-padding-h, 1.5rem));\n    padding-right: 1.5rem;\n    padding-right: var(--grvsc-padding-right, var(--grvsc-padding-h, 1.5rem));\n  }\n  \n  .grvsc-line-highlighted {\n    background-color: var(--grvsc-line-highlighted-background-color, transparent);\n    box-shadow: inset var(--grvsc-line-highlighted-border-width, 4px) 0 0 0 var(--grvsc-line-highlighted-border-color, transparent);\n  }\n  \n</style>","frontmatter":{"date":"March 18, 2021","updated_date":null,"description":"An SSO strategy tailor-made as per the company’s needs can be a massive boost to the pace of business operations, as several security processes are streamlined. Data vulnerabilities are fortified, and the overall consumer experience is improved as inefficiencies in the system are ironed out.","title":"How to Put Yourself In Control of Your Data by Leveraging LoginRadius' SSO","tags":["customer-experience"],"pinned":null,"coverImage":{"childImageSharp":{"fluid":{"aspectRatio":1.8867924528301887,"src":"/static/e445e720c4efa78b7eca6d0c9a87cfc0/14b42/sso-loginradius.jpg","srcSet":"/static/e445e720c4efa78b7eca6d0c9a87cfc0/f836f/sso-loginradius.jpg 200w,\n/static/e445e720c4efa78b7eca6d0c9a87cfc0/2244e/sso-loginradius.jpg 400w,\n/static/e445e720c4efa78b7eca6d0c9a87cfc0/14b42/sso-loginradius.jpg 800w,\n/static/e445e720c4efa78b7eca6d0c9a87cfc0/47498/sso-loginradius.jpg 1200w","sizes":"(max-width: 800px) 100vw, 800px"}}},"author":{"id":"Rakesh Soni","github":"oyesoni","avatar":"rakesh-soni.jpg"}}}},{"node":{"excerpt":"Introduction User management (UM) is defined as the effective management of users and their accounts, giving them access to various IT…","fields":{"slug":"/identity/what-is-user-management/"},"html":"<h2 id=\"introduction\" style=\"position:relative;\"><a href=\"#introduction\" aria-label=\"introduction permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>Introduction</h2>\n<p>User management (UM) is defined as the effective management of users and their accounts, giving them access to various IT resources like devices, applications, systems, networks, SaaS services, storage systems, and more.</p>\n<p><strong><a href=\"https://www.loginradius.com/user-management/\">User management</a></strong> enables administrators to grant access and manage user access and control user accounts. A user management system forms an integral part of identity and access management (IAM) and serves as a basic form of security.</p>\n<p>Any solution designed to serve multiple users utilizes a UM system that establishes authorizations and provides secure access to various resources.</p>\n<p>Authorization platforms, in turn, maintain an active directory of users, serving essential functions such as service management, HR, or security.</p>\n<p>Deployment of UM helps monitor users better, enhances user experience, and provides access to essential resources to anyone that requires access.</p>\n<h2 id=\"what-is-user-management\" style=\"position:relative;\"><a href=\"#what-is-user-management\" aria-label=\"what is user management permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>What is User Management?</h2>\n<p>User management (UM) is defined as the effective management of users and their accounts, giving them access to various IT resources like devices, applications, systems, networks, SaaS services, storage systems, and more. User management or user access management enables administrators to grant access and control user accounts. A user management system forms an integral part of identity and access management (IAM) and serves as a basic form of security.</p>\n<h2 id=\"how-does-user-management-work\" style=\"position:relative;\"><a href=\"#how-does-user-management-work\" aria-label=\"how does user management work permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>How Does User Management Work?</h2>\n<p>User management allows administrators to create, modify, and delete user accounts within an organization's IT infrastructure. When a new employee joins the company, for example, the administrator can create a user account for them, defining the user's role, permissions, and access rights.</p>\n<p>When the user needs access to specific resources, such as applications or files, the administrator assigns the appropriate permissions. These permissions dictate what the user can and cannot do within the organization's network. For instance, a marketing manager might access marketing tools and data, while a sales representative may only access customer data relevant to their role.</p>\n<p>Overall, user management streamlines granting and managing access to IT resources, ensuring that users have the necessary permissions to perform their roles effectively while maintaining security and compliance within the organization.</p>\n<h2 id=\"the-big-shift-to-the-cloud\" style=\"position:relative;\"><a href=\"#the-big-shift-to-the-cloud\" aria-label=\"the big shift to the cloud permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>The Big Shift to the Cloud</h2>\n<p>Though user management has been around for a long time now, especially within the IAM and ITAM space, it has assumed new importance with introducing cloud-based subscriptions.  </p>\n<p>Recent trends show that there is a sure shift to cloud-based IAM, granting administrators greater access and control over digital assets management.</p>\n<p><strong><a href=\"https://www.loginradius.com/multi-tenant-cloud/\">Cloud services</a></strong> extend user accounts management to cloud infrastructure, web applications, and non-Windows devices as well.</p>\n<h2 id=\"what-are-the-benefits-of-user-management\" style=\"position:relative;\"><a href=\"#what-are-the-benefits-of-user-management\" aria-label=\"what are the benefits of user management permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>What Are The Benefits Of User Management?</h2>\n<p>Now that we know user management, it is now easier to understand how user management applications solve the riddle of managing multiple user access to various resources.</p>\n<p>Through UM, IT administrators can manage resources and access based on need, thereby keeping digital assets more secure. This also ensures a frictionless experience for the end-user, significantly improving the user experience.</p>\n<p>The advent of cloud-only served to improve user management by opening up access to more web applications. Users now have many more digital resources available to them, making cloud-based user management quickly the most preferable system. Furthermore, the effective management of user identities lays the basis for improved <strong><a href=\"https://www.loginradius.com/blog/identity/2021/01/what-is-iam/\">identity access management</a></strong>, an essential aspect of security.</p>\n<p>Effective user management enables organizations to properly maintain their user-based licence compliancy so that various softwares are being used to their full potential. UM can also help companies save money on various software licenses by listing out the number of installations/activations remaining on a piece of software and removing the need for repeated purchases.</p>\n<p>User management can help organizations plan their budgets by identifying areas of potential software spends. Through UM, companies can discover which areas or users require new licenses and when.  </p>\n<p>This also helps companies know when users are no longer in need of a certain piece of software and thereby mark it for recycling or for leasing it to other users in need.</p>\n<h2 id=\"key-elements-in-user-management\" style=\"position:relative;\"><a href=\"#key-elements-in-user-management\" aria-label=\"key elements in user management permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>Key Elements in User Management</h2>\n<p>User management is a critical aspect of maintaining a secure and organized system for any organization that deals with user data. There are several key elements that make up user management, including user authentication, authorization, and access control.</p>\n<p><a href=\"https://www.loginradius.com/blog/identity/what-is-authentication/\">User authentication</a> involves the process of verifying the identity of a user who is attempting to access a system. This can be done through several methods such as passwords, biometrics, or two-factor authentication. </p>\n<p>Once a user's identity has been confirmed, authorization determines what actions the user is allowed to perform within the system.</p>\n<p>Access control is the process of defining and managing user access to specific resources and data within the system. This includes managing permissions for different levels of users, such as administrators, employees, or customers.</p>\n<p>Other key elements of user management include <a href=\"https://www.loginradius.com/provisioning/\">user provisioning</a> and deprovisioning, which involves creating and removing user accounts as needed, and user activity monitoring, which helps to detect and prevent unauthorized access or suspicious behavior. </p>\n<h2 id=\"how-to-automate-user-management\" style=\"position:relative;\"><a href=\"#how-to-automate-user-management\" aria-label=\"how to automate user management permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>How To Automate User Management?</h2>\n<p>Automating user management can greatly simplify and streamline the process of managing user accounts, especially for organizations with a large number of users. There are several user management tools and technologies available that can help automate various aspects of user management.</p>\n<p>One such technology is identity and access management (IAM) software, which can help automate the process of provisioning and deprovisioning user accounts, as well as managing user access to specific resources and data within the system.</p>\n<p>Another tool for automating user management is user provisioning software, which can help automate the process of creating and managing user accounts, as well as assigning permissions and roles to users. </p>\n<p>This can help reduce the workload on IT administrators and ensure that user accounts are created and managed consistently and accurately.</p>\n<p>Overall, automating user management can save time, reduce errors, and improve security by ensuring that user accounts are created, managed, and accessed appropriately. However, it's important to choose the right user management tools and technologies to meet the specific needs of the organization and ensure that the automated processes align with best practices for user management.</p>\n<h2 id=\"user-management-software\" style=\"position:relative;\"><a href=\"#user-management-software\" aria-label=\"user management software permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>User Management Software</h2>\n<p>It is important to note that some Software Asset Management (SAM) and IT Software Management (ITSM) solutions offer user management systems. And though it is generally agreed upon that ITSM solutions offer better functions than SAM solutions, they sometimes cannot recognize the difference between software licenses and user accounts.</p>\n<p>However, for those organizations looking for suitable user management solutions, there are a variety of options. These options vary from identity management solutions to simple user governance software that helps companies with user management with a license management solution or in conjunction with SAM.</p>\n<p>Usually, vendors that provide license management solutions also offer options for managing licenses for their software as well as user accounts in the form of regular reports or online portals. These reports can act as sources of data for organizations to analyze installations and entitlements within their companies.</p>\n<h2 id=\"user-management-requirements\" style=\"position:relative;\"><a href=\"#user-management-requirements\" aria-label=\"user management requirements permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>User Management Requirements</h2>\n<p>Though traditional identity and user management solutions featured a central user identity that can access all of a user’s IT resources, the move to the cloud and new platforms' arrival has pushed for decentralization.</p>\n<p>There are a few requirements to be considered for organizations now seeking to leverage cloud systems and web-based applications for a centralized user management solution.</p>\n<h3 id=\"1-delivered-from-the-cloud\" style=\"position:relative;\"><a href=\"#1-delivered-from-the-cloud\" aria-label=\"1 delivered from the cloud permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>1. Delivered from the cloud</h3>\n<p>Even as most organizations continue to move away from on-premises infrastructure, a centralized user management system needs to be delivered from the cloud and connect users to resources both on-premises and in the cloud.</p>\n<p>User management solutions of the next generation, often termed <strong><a href=\"https://www.loginradius.com/blog/identity/2019/12/identity-as-a-service-for-business/\">Identity-as-a-service (IDaaS)</a></strong>, are fully capable of functioning in any environment, on-premises, in the cloud, and even in between.  </p>\n<h3 id=\"2-multiprotocol\" style=\"position:relative;\"><a href=\"#2-multiprotocol\" aria-label=\"2 multiprotocol permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>2. Multiprotocol</h3>\n<p>There are currently many varying systems that leverage different products ranging from LDAP to SAML, SSH, and RADIUS, among others. For a UM system in a modern network, it should be capable enough to handle various protocols to connect users to resources.</p>\n<h3 id=\"3-high-security\" style=\"position:relative;\"><a href=\"#3-high-security\" aria-label=\"3 high security permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>3. High security</h3>\n<p>As digital identities turn into valuable technological assets, a centralized UM system becomes a high-value target. Therefore, central UM systems must employ the latest security measures to keep out unwanted users.</p>\n<p>User management systems are central to organizations' effective functioning and form the core of identity management as well. A thorough analysis of organizational requirements is always beneficial to assess the kind of solutions required.</p>\n<h2 id=\"three-generations-of-user-management-solutions\" style=\"position:relative;\"><a href=\"#three-generations-of-user-management-solutions\" aria-label=\"three generations of user management solutions permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>Three Generations of User Management Solutions</h2>\n<p>Three generations of user management solutions have evolved over time, each addressing the needs of organizations at different stages of their growth and technology adoption.</p>\n<p>The first generation of user management solutions focused on manual processes, with IT administrators manually creating and managing user accounts and access control. This approach was time-consuming, error-prone, and limited the scalability of user management.</p>\n<p>The second generation of user management solutions addressed the limitations of manual processes by introducing automation and self-service capabilities. This allowed users to manage their own accounts and access control, freeing up IT administrators from repetitive and time-consuming tasks. </p>\n<p>However, this approach was still largely based on on-premises solutions and did not support cloud-based applications and services.</p>\n<p>The third generation of user management solutions is designed for the cloud-first, mobile-first era, providing a centralized platform for managing user identities, access control, and authentication across multiple cloud and on-premises applications. </p>\n<p>These solutions support a wide range of authentication methods, including <a href=\"https://www.loginradius.com/social-login/\">social login</a> and multi-factor authentication, and can integrate with existing identity and access management systems. They also provide advanced analytics and monitoring capabilities to detect and prevent security threats.</p>\n<p><a href=\"https://www.loginradius.com/resource/loginradius-user-management-datasheet\"><span\n      class=\"gatsby-resp-image-wrapper\"\n      style=\"position: relative; display: block; margin-left: auto; margin-right: auto; max-width: 768px; \"\n    >\n      <span\n    class=\"gatsby-resp-image-background-image\"\n    style=\"padding-bottom: 30.307692307692307%; position: relative; bottom: 0; left: 0; background-image: url('data:image/png;base64,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'); background-size: cover; display: block;\"\n  ></span>\n  <img\n        class=\"gatsby-resp-image-image\"\n        alt=\"DS-user-management\"\n        title=\"DS-user-management\"\n        src=\"/static/01c0f502c70b5e74254b6a8df86c4088/e5715/DS-user-management.png\"\n        srcset=\"/static/01c0f502c70b5e74254b6a8df86c4088/a6d36/DS-user-management.png 650w,\n/static/01c0f502c70b5e74254b6a8df86c4088/e5715/DS-user-management.png 768w,\n/static/01c0f502c70b5e74254b6a8df86c4088/81501/DS-user-management.png 2886w\"\n        sizes=\"(max-width: 768px) 100vw, 768px\"\n        style=\"width:100%;height:100%;margin:0;vertical-align:middle;position:absolute;top:0;left:0;\"\n        loading=\"lazy\"\n      />\n    </span></a></p>\n<h2 id=\"why-should-businesses-use-loginradius-effective-user-management\" style=\"position:relative;\"><a href=\"#why-should-businesses-use-loginradius-effective-user-management\" aria-label=\"why should businesses use loginradius effective user management permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a><strong>Why Should Businesses Use LoginRadius’ Effective User Management?</strong></h2>\n<p>LoginRadius’ user management system is a highly efficient and secure piece of software that enables organizations to manage customers without hassle. A flexible <strong><a href=\"https://www.loginradius.com/developers/\">set up of dashboard</a></strong> of your entire customer database allows team members to browse through and view individual profiles as well, where you can perform manual actions on behalf of your customers.</p>\n<p>What sets LoginRadius’ user management apart from the others is the ability to manage user profiles from one central database that hosts a range of tools for admins. All the data pertaining to a user, including their profile information, preferences, purchase history and interactions with your brand, is made available in a single location.</p>\n<p>You can instantly search for any customer, no matter how big the database; view and edit user profiles, change usernames and update email addresses with just a click from the admin console.</p>\n<p>LoginRadius seeks to revolutionize the future of <strong><a href=\"https://www.loginradius.com/blog/identity/2019/06/customer-identity-and-access-management/\">CIAM</a></strong> by empowering customer support teams to effectively control and manage users and ensure a seamless experience for the end user.</p>\n<p>What’s more, you can integrate LoginRadius with third party analytics like Google or Adobe analytics to make better business decisions driven by reliable data. All this and more, from the convenience of the central admin console.</p>\n<h2 id=\"conclusion\" style=\"position:relative;\"><a href=\"#conclusion\" aria-label=\"conclusion permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>Conclusion</h2>\n<p>In this post, we have explained what user management is, its benefits, user management software, the requirements for effective user management and why there is a shift to cloud based user management services. To talk to an expert, please click on Book a Demo. </p>\n<h2 id=\"faqs\" style=\"position:relative;\"><a href=\"#faqs\" aria-label=\"faqs permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>FAQs</h2>\n<p><strong>1. Why is user management important?</strong></p>\n<p>User management is crucial for organizations to control user access, ensuring security and compliance.</p>\n<p><strong>2. What do you mean by user account management?</strong></p>\n<p>User account management involves creating, modifying, and deleting user accounts within an organization's IT infrastructure.</p>\n<p><strong>3. What is an example of user access management?</strong></p>\n<p>Example: Granting specific employees access to financial data while restricting access for others.</p>\n<p><strong>4. What does user access management include?</strong></p>\n<p>User access management includes assigning permissions, managing passwords, implementing multi-factor authentication, and monitoring login attempts.</p>\n<p><a href=\"https://www.loginradius.com/book-a-demo/\"><span\n      class=\"gatsby-resp-image-wrapper\"\n      style=\"position: relative; display: block; margin-left: auto; margin-right: auto; max-width: 768px; \"\n    >\n      <span\n    class=\"gatsby-resp-image-background-image\"\n    style=\"padding-bottom: 30.307692307692307%; position: relative; bottom: 0; left: 0; background-image: url('data:image/png;base64,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'); background-size: cover; display: block;\"\n  ></span>\n  <img\n        class=\"gatsby-resp-image-image\"\n        alt=\"book-a-demo-loginradius\"\n        title=\"book-a-demo-loginradius\"\n        src=\"/static/fcc4c4b5dc38cc4528f99d09480f4eb2/e5715/book-a-demo-loginradius.png\"\n        srcset=\"/static/fcc4c4b5dc38cc4528f99d09480f4eb2/a6d36/book-a-demo-loginradius.png 650w,\n/static/fcc4c4b5dc38cc4528f99d09480f4eb2/e5715/book-a-demo-loginradius.png 768w,\n/static/fcc4c4b5dc38cc4528f99d09480f4eb2/63ff0/book-a-demo-loginradius.png 2887w\"\n        sizes=\"(max-width: 768px) 100vw, 768px\"\n        style=\"width:100%;height:100%;margin:0;vertical-align:middle;position:absolute;top:0;left:0;\"\n        loading=\"lazy\"\n      />\n    </span></a></p>\n<style class=\"grvsc-styles\">\n  .grvsc-container {\n    overflow: auto;\n    -webkit-overflow-scrolling: touch;\n    padding-top: 1rem;\n    padding-top: var(--grvsc-padding-top, var(--grvsc-padding-v, 1rem));\n    padding-bottom: 1rem;\n    padding-bottom: var(--grvsc-padding-bottom, var(--grvsc-padding-v, 1rem));\n    border-radius: 8px;\n    border-radius: var(--grvsc-border-radius, 8px);\n    font-feature-settings: normal;\n  }\n  \n  .grvsc-code {\n    display: inline-block;\n    min-width: 100%;\n  }\n  \n  .grvsc-line {\n    display: inline-block;\n    box-sizing: border-box;\n    width: 100%;\n    padding-left: 1.5rem;\n    padding-left: var(--grvsc-padding-left, var(--grvsc-padding-h, 1.5rem));\n    padding-right: 1.5rem;\n    padding-right: var(--grvsc-padding-right, var(--grvsc-padding-h, 1.5rem));\n  }\n  \n  .grvsc-line-highlighted {\n    background-color: var(--grvsc-line-highlighted-background-color, transparent);\n    box-shadow: inset var(--grvsc-line-highlighted-border-width, 4px) 0 0 0 var(--grvsc-line-highlighted-border-color, transparent);\n  }\n  \n</style>","frontmatter":{"date":"March 16, 2021","updated_date":null,"description":"Though user management has been around for a long time now, especially within the IAM and ITAM space, it has assumed new importance with introducing cloud-based subscriptions. Recent trends show that there is a sure shift to cloud-based IAM, granting administrators greater access and control over digital assets management.","title":"What Is User Management?","tags":["user management","identity access management","cx"],"pinned":null,"coverImage":{"childImageSharp":{"fluid":{"aspectRatio":1.7699115044247788,"src":"/static/3d1a7f9993b6334444b52ae84a06f852/33aa5/user-mngmnt.jpg","srcSet":"/static/3d1a7f9993b6334444b52ae84a06f852/f836f/user-mngmnt.jpg 200w,\n/static/3d1a7f9993b6334444b52ae84a06f852/2244e/user-mngmnt.jpg 400w,\n/static/3d1a7f9993b6334444b52ae84a06f852/33aa5/user-mngmnt.jpg 768w","sizes":"(max-width: 768px) 100vw, 768px"}}},"author":{"id":"Rakesh Soni","github":"oyesoni","avatar":"rakesh-soni.jpg"}}}},{"node":{"excerpt":"Overview UniFi is a community of wireless access points, switches, routers, controller devices, VoIP phones, and access control products. It…","fields":{"slug":"/engineering/introduction-to-unifi-ubiquiti-network/"},"html":"<h2 id=\"overview\" style=\"position:relative;\"><a href=\"#overview\" aria-label=\"overview permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>Overview</h2>\n<p>UniFi is a community of wireless access points, switches, routers, controller devices, VoIP phones, and access control products. It can be used for the corporate network and also for the home network. An Unifi network controller manages all the equipment in the UNIFI network. The best part of the Unifi network is that its controller can be hosted online with a Ubiquiti account using an Unifi Cloud Key, giving online access to the network to manage the Unifi devices and the connected client so can handle most of the operations remotely.</p>\n<h2 id=\"common-network-architecture\" style=\"position:relative;\"><a href=\"#common-network-architecture\" aria-label=\"common network architecture permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>Common Network Architecture</h2>\n<p><span\n      class=\"gatsby-resp-image-wrapper\"\n      style=\"position: relative; display: block; margin-left: auto; margin-right: auto; max-width: 768px; \"\n    >\n      <span\n    class=\"gatsby-resp-image-background-image\"\n    style=\"padding-bottom: 60.30769230769231%; position: relative; bottom: 0; left: 0; background-image: url('data:image/png;base64,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'); background-size: cover; display: block;\"\n  ></span>\n  <img\n        class=\"gatsby-resp-image-image\"\n        alt=\"networkdiagram\"\n        title=\"networkdiagram\"\n        src=\"/static/74a49eba0031db2c0e983be8dd8eadea/e5715/networkdiagram.png\"\n        srcset=\"/static/74a49eba0031db2c0e983be8dd8eadea/a6d36/networkdiagram.png 650w,\n/static/74a49eba0031db2c0e983be8dd8eadea/e5715/networkdiagram.png 768w,\n/static/74a49eba0031db2c0e983be8dd8eadea/29007/networkdiagram.png 1600w\"\n        sizes=\"(max-width: 768px) 100vw, 768px\"\n        style=\"width:100%;height:100%;margin:0;vertical-align:middle;position:absolute;top:0;left:0;\"\n        loading=\"lazy\"\n      />\n    </span></p>\n<h2 id=\"benefits-of-ubiquiti-unifi-network\" style=\"position:relative;\"><a href=\"#benefits-of-ubiquiti-unifi-network\" aria-label=\"benefits of ubiquiti unifi network permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>Benefits of Ubiquiti UniFi Network</h2>\n<ol>\n<li><strong>Easy Deployment</strong></li>\n</ol>\n<p>Having an UniFi Controller on the cloud allows us easy deployment of hardware. On any UniFi network where we have UniFi Security Gateway (USG) Installed, any UniFi equipment plugged into the network is immediately recognized by the Unifi Controller and is also ready for adoption. Whenever the controller adopts the device, the device receives the correct configuration and comes up in the network within a short period.</p>\n<ol start=\"2\">\n<li><strong>Reduced Operating and Hardware Cost</strong></li>\n</ol>\n<p>UniFi devices are ideal and helpful for most small and <a href=\"https://www.loginradius.com/startups/\"><b>startups businesses</b></a> and even for some medium-sized businesses because they don't need the extra cost to buy high-priced products like cisco enterprise equipment. Businesses can achieve almost the same performance with Ubiquiti products. Many products have advanced enterprise hardware that is not even needed, so Ubiquiti is useful for smaller businesses that want enterprise-grade equipment.</p>\n<ol start=\"3\">\n<li><strong>Simplified Length of Service</strong></li>\n</ol>\n<p>UniFi products are built to be controlled remotely and its easy to <a href=\"https://www.loginradius.com/blog/fuel/2021/02/tips-managing-remote-team/\"><b>leading and managing remote teams</b></a>. All the Unifi products are designed with upgrades in mind, and they keep getting updates over some time for the new feature upgradation and the bug fixes.</p>\n<ol start=\"4\">\n<li><strong>Total Visibility</strong></li>\n</ol>\n<p>In the UniFi network, the user can see everything going on in their network, from connected clients, total traffic to speed and throughput tests to information broken down into individual protocol using deep packet inspection available right in the UniFi Controller. UniFi Controller offers information about your network, how it is being used, and that insight can optimize the network for better efficiency. </p>\n<h2 id=\"conclusion\" style=\"position:relative;\"><a href=\"#conclusion\" aria-label=\"conclusion permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>Conclusion</h2>\n<p>Having an Unifi network at the office or home can be more satisfying in deploying the devices and monitoring the network.  An Unifi controller gives transparency to the network.</p>\n<style class=\"grvsc-styles\">\n  .grvsc-container {\n    overflow: auto;\n    -webkit-overflow-scrolling: touch;\n    padding-top: 1rem;\n    padding-top: var(--grvsc-padding-top, var(--grvsc-padding-v, 1rem));\n    padding-bottom: 1rem;\n    padding-bottom: var(--grvsc-padding-bottom, var(--grvsc-padding-v, 1rem));\n    border-radius: 8px;\n    border-radius: var(--grvsc-border-radius, 8px);\n    font-feature-settings: normal;\n  }\n  \n  .grvsc-code {\n    display: inline-block;\n    min-width: 100%;\n  }\n  \n  .grvsc-line {\n    display: inline-block;\n    box-sizing: border-box;\n    width: 100%;\n    padding-left: 1.5rem;\n    padding-left: var(--grvsc-padding-left, var(--grvsc-padding-h, 1.5rem));\n    padding-right: 1.5rem;\n    padding-right: var(--grvsc-padding-right, var(--grvsc-padding-h, 1.5rem));\n  }\n  \n  .grvsc-line-highlighted {\n    background-color: var(--grvsc-line-highlighted-background-color, transparent);\n    box-shadow: inset var(--grvsc-line-highlighted-border-width, 4px) 0 0 0 var(--grvsc-line-highlighted-border-color, transparent);\n  }\n  \n</style>","frontmatter":{"date":"March 15, 2021","updated_date":null,"description":"Getting started with Unifi Network for getting the freedom of remote management of network devices. Here's what you need to know about UniFi network.","title":"Introduction to UniFi Ubiquiti Network","tags":["Network","Unifi Networking","Remote Team Management","Startups Solutions"],"pinned":null,"coverImage":{"childImageSharp":{"fluid":{"aspectRatio":1.5037593984962405,"src":"/static/1d1284250801614add7b8a6f685aa15b/ee604/cover.png","srcSet":"/static/1d1284250801614add7b8a6f685aa15b/69585/cover.png 200w,\n/static/1d1284250801614add7b8a6f685aa15b/497c6/cover.png 400w,\n/static/1d1284250801614add7b8a6f685aa15b/ee604/cover.png 800w,\n/static/1d1284250801614add7b8a6f685aa15b/f3583/cover.png 1200w,\n/static/1d1284250801614add7b8a6f685aa15b/5707d/cover.png 1600w,\n/static/1d1284250801614add7b8a6f685aa15b/b135e/cover.png 6016w","sizes":"(max-width: 800px) 100vw, 800px"}}},"author":{"id":"Roshan Jangid","github":"roshan-jangid","avatar":null}}}},{"node":{"excerpt":"The equation of ideal business growth includes not just the acquisition of new customers but also the retention of already existing…","fields":{"slug":"/growth/how-customer-retention-can-help-businesses-grow/"},"html":"<p>The equation of ideal business growth includes not just the acquisition of new customers but also the retention of already existing customers. While you may acquire new customers based on effective marketing strategies, the loss of existing customers due to the potential lack of engagement with them can shake your business's base. This highlights the importance of customer retention for business management as well as growth.</p>\n<h2 id=\"what-is-customer-retention\" style=\"position:relative;\"><a href=\"#what-is-customer-retention\" aria-label=\"what is customer retention permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>What Is Customer Retention</h2>\n<p>Customer retention can simply be seen as a company's ability to maintain its existing customers by establishing strong relationships with them. Although this might sound like an easy task, customer retention is a complex process. This is because maintaining the existing customer base requires an increased level of active participation and <a href=\"https://www.loginradius.com/blog/fuel/2021/02/consumer-management-to-consumer-engagement/\">consumer engagement</a>  than acquiring new customers.</p>\n<p>Customer acquisition can be way more expensive and tedious than the cheaper and effective process of customer retention. The reason mainly lies in the fact that starting from scratch to generate progress demands effort, but maintaining progress requires consistency in the long run.</p>\n<p>Now, this raises the question, \"what is the 'ideal' customer retention rate? How many customers should be retained on average? It is important to understand that there is no ideal retention rate as it varies across industries. However, <a href=\"https://www.statista.com/statistics/1041645/customer-retention-rates-by-industry-worldwide/\">research</a> has proved that these rates can vary from 55% to 84%. This suggests that you should set your expectations for retaining customers accordingly.</p>\n<p>The purpose of customer retention programs and strategies is to increase the customer lifetime value (LTV). This value determines the total revenue generated from a customer's relationship with the company throughout their lifetime. Many strategies have been developed and refined over the years, mainly because the importance of customer retention has doubled in the digital era. These strategies work towards a simple goal of making the customers stay engaged with your company which will further boost its overall revenue and value in the market.</p>\n<h2 id=\"importance-of-customer-retention-in-2021\" style=\"position:relative;\"><a href=\"#importance-of-customer-retention-in-2021\" aria-label=\"importance of customer retention in 2021 permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>Importance of Customer Retention in 2021</h2>\n<p>With the increase in the e-commerce business and social media promotions, companies have recognized that <a href=\"https://hiverhq.com/blog/inspire-lifelong-customer-loyalty\">increasing loyal customers</a> is inevitable. Especially the COVID-19 lockdown has shed light on the changing consumer behaviors.</p>\n<p>The most observable of these changes is the heightened use of social media and online websites for buying the product and service that can even be bought from the basic offline markets. Consumers no longer buy anything for the sake of it or pick random products. This is because people don't merely buy a product. They also add an asset of value to their life. They are a click away from switching to a new company that matches their needs and demands.</p>\n<p>A customer-oriented vision  of a business can make it more sensitive and attentive to its customers' needs, which in turn makes it more resilient to the competitors  in the market. Thus, important customer retention benefits can help you recognize the trend of product development and refinement in the market to increase your company's retention rate.</p>\n<p>Today, more people are planning to invest in start-ups, making it necessary for entrepreneurs to improve customer retention as a top-most goal. It also boosts the Return on Investment (ROI) without putting the company at a loss.</p>\n<p>A good retention rate  signifies an increased revenue generation, higher levels of customer satisfaction, and customer loyalty. A study has highlighted that engaged customers are likely to produce <a href=\"https://www.researchgate.net/publication/285927801_Customer_Retention\">1.7 times more revenue</a> than general customers. Engaged employees and consumers can produce as much as 3.4 times the average revenue. Loyal customers can increase the overall revenue more than one-time customers and acts as a protective factor against the rainy days and the ever-increasing market competition.</p>\n<p><a href=\"https://www.loginradius.com/blog/fuel/2021/02/customer-relationship-business/\">Customer relationship</a> would help you strengthen the bonds with your customers by providing them with genuine services and valuable products. Similar products may be offered by all the other brands, too. Still, the elements of customer feedback and follow-ups can guide you in differentiating your services from the mainstream market.</p>\n<h2 id=\"customer-retention-management-strategies\" style=\"position:relative;\"><a href=\"#customer-retention-management-strategies\" aria-label=\"customer retention management strategies permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>Customer Retention Management Strategies</h2>\n<p>Customer retention strategies aim to maintain the existing customer base, which is the after-process of providing services to your customers. These strategies strengthen customer relationships, which can increase their engagement with the organization.</p>\n<p>It is important to note that none of these strategies should be considered enough in isolation. They serve different purposes and goals to collectively increase the customer retention rate if implemented consistently and accurately.</p>\n<p><a href=\"https://www.loginradius.com/resource/loginradius-consumer-audit-trail\"><span\n      class=\"gatsby-resp-image-wrapper\"\n      style=\"position: relative; display: block; margin-left: auto; margin-right: auto; max-width: 768px; \"\n    >\n      <span\n    class=\"gatsby-resp-image-background-image\"\n    style=\"padding-bottom: 30.307692307692307%; position: relative; bottom: 0; left: 0; background-image: url('data:image/jpeg;base64,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'); background-size: cover; display: block;\"\n  ></span>\n  <img\n        class=\"gatsby-resp-image-image\"\n        alt=\"Customer-audit-trail\"\n        title=\"Customer-audit-trail\"\n        src=\"/static/45e84493266224aeeed90ee74a246cfb/212bf/consumer-audit-trail.jpg\"\n        srcset=\"/static/45e84493266224aeeed90ee74a246cfb/6aca1/consumer-audit-trail.jpg 650w,\n/static/45e84493266224aeeed90ee74a246cfb/212bf/consumer-audit-trail.jpg 768w,\n/static/45e84493266224aeeed90ee74a246cfb/d9f85/consumer-audit-trail.jpg 2887w\"\n        sizes=\"(max-width: 768px) 100vw, 768px\"\n        style=\"width:100%;height:100%;margin:0;vertical-align:middle;position:absolute;top:0;left:0;\"\n        loading=\"lazy\"\n      />\n    </span></a></p>\n<p>Some of the customer retention strategies  are listed below:</p>\n<ul>\n<li>Identifying the factors behind customer churn</li>\n</ul>\n<p>Knowing why your customers are  discontinuing the products and services being offered by your company can guide you about the exact gaps you need to work on. For instance, many people have shifted to online shopping in the current times. This information can guide you about the changes necessary to make your services and products more suitable for both online and offline customers alike.</p>\n<ul>\n<li>Seeking customer feedback</li>\n</ul>\n<p><a href=\"https://www.arcjournals.org/pdfs/ijmsr/v3-i2/6.pdf\">Research</a> highlights that customer satisfaction can independently account for as high as 71.7% variability in  customer retention. Customer feedback can help you examine the potential match between their expectations and your company's services. Any mismatch between these can be easily identified by actively seeking and evaluating customer-generated feedback to improve your services and products.</p>\n<p>Additionally, identifying the emotional values that the customers associate with your services can guide you in understanding their perspectives and expectations better, and using this understanding in business can help you increase customers.</p>\n<ul>\n<li>Setting clear goals</li>\n</ul>\n<p>It is common for customers to have generalized expectations from the market. However, it becomes impossible for companies to fulfill these expectations; thus, setting out your goals in advance will help your customers understand your services better. This will also improve your services' trust and inspire them to stay loyal to your business in the  long term. Goals in terms of quantity and quality of service that an organization seeks to fulfill can guide consumers to buy from you.</p>\n<ul>\n<li>Offering discounts and other benefits</li>\n</ul>\n<p>People are constantly engaging in comparisons between the diverse range of services and products companies offer them. This has become more common in the age of <a href=\"https://www.loginradius.com/blog/identity/2020/02/what-is-social-login/\">social login</a>, which makes it very easy for them to compare with other brands without having to step out of their houses. Even when a brand offers a decent amount of discount, people may still want to compare the offers  with other brands in the market. Thus, you must understand the trends that are being followed by your competitors so that you can update yours accordingly.</p>\n<ul>\n<li>Rewarding the loyal customers</li>\n</ul>\n<p>Rewards are not just a product for the customers as there's a high chance that they will attach some value to the rewards provided by your company. This association between rewards and your company would increase your brand's reputation. Rewards can be of many forms; for instance, a customer who has been engaged with the company for a particular number of years can be offered a discount for their next purchase from your company. This can increase their motivation to continue buying from your company and recommend it to their friends.</p>\n<ul>\n<li>Customer-oriented marketing</li>\n</ul>\n<p>A customer-oriented marketing strategy has gained importance over the years because it focuses on the principles of communication, trust, and mutual prosperity. Writing weekly newsletters is an excellent example of <a href=\"https://www.loginradius.com/blog/fuel/2021/02/importance-customer-onboarding/\">customer-oriented marketing</a>. Such small initiatives from the organization can motivate the consumers to trust your brand more than the other brands that lack effective communication. This is because these initiatives would allow you to put customer service in the spotlight and not just the one-way delivery of products and services to them.</p>\n<ul>\n<li>Training the consumer retention team</li>\n</ul>\n<p>The training and development programs specifically designed to improve customer retention can be increasingly useful for your company. They can help the team members understand the key elements in the process. The skill-building programs for training the team members can also prepare them for diverse consumer attitudes and demands. For instance, soft-skills training can be offered to the employees to help them communicate with the customers more effectively.</p>\n<h2 id=\"conclusion\" style=\"position:relative;\"><a href=\"#conclusion\" aria-label=\"conclusion permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>Conclusion</h2>\n<p>Customer acquisition and maintenance should not be seen as two mutually exclusive parts of the broader process of business growth. This is because the former can grow the business, while the latter is necessary for its expansion. Retaining the existing customers makes the business more recognizable as it focuses on creating brand loyalty and emotional bonding by prioritizing how the customers feel. Maintaining these customers becomes easy with customer loyalty programs, feedback, understanding customer churn patterns, and customer-oriented marketing.</p>\n<p><a href=\"https://www.loginradius.com/book-a-demo/\"><span\n      class=\"gatsby-resp-image-wrapper\"\n      style=\"position: relative; display: block; margin-left: auto; margin-right: auto; max-width: 768px; \"\n    >\n      <span\n    class=\"gatsby-resp-image-background-image\"\n    style=\"padding-bottom: 30.307692307692307%; position: relative; bottom: 0; left: 0; background-image: url('data:image/png;base64,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'); background-size: cover; display: block;\"\n  ></span>\n  <img\n        class=\"gatsby-resp-image-image\"\n        alt=\"book-a-demo-loginradius\"\n        title=\"book-a-demo-loginradius\"\n        src=\"/static/fcc4c4b5dc38cc4528f99d09480f4eb2/e5715/book-a-demo-loginradius.png\"\n        srcset=\"/static/fcc4c4b5dc38cc4528f99d09480f4eb2/a6d36/book-a-demo-loginradius.png 650w,\n/static/fcc4c4b5dc38cc4528f99d09480f4eb2/e5715/book-a-demo-loginradius.png 768w,\n/static/fcc4c4b5dc38cc4528f99d09480f4eb2/63ff0/book-a-demo-loginradius.png 2887w\"\n        sizes=\"(max-width: 768px) 100vw, 768px\"\n        style=\"width:100%;height:100%;margin:0;vertical-align:middle;position:absolute;top:0;left:0;\"\n        loading=\"lazy\"\n      />\n    </span></a></p>\n<style class=\"grvsc-styles\">\n  .grvsc-container {\n    overflow: auto;\n    -webkit-overflow-scrolling: touch;\n    padding-top: 1rem;\n    padding-top: var(--grvsc-padding-top, var(--grvsc-padding-v, 1rem));\n    padding-bottom: 1rem;\n    padding-bottom: var(--grvsc-padding-bottom, var(--grvsc-padding-v, 1rem));\n    border-radius: 8px;\n    border-radius: var(--grvsc-border-radius, 8px);\n    font-feature-settings: normal;\n  }\n  \n  .grvsc-code {\n    display: inline-block;\n    min-width: 100%;\n  }\n  \n  .grvsc-line {\n    display: inline-block;\n    box-sizing: border-box;\n    width: 100%;\n    padding-left: 1.5rem;\n    padding-left: var(--grvsc-padding-left, var(--grvsc-padding-h, 1.5rem));\n    padding-right: 1.5rem;\n    padding-right: var(--grvsc-padding-right, var(--grvsc-padding-h, 1.5rem));\n  }\n  \n  .grvsc-line-highlighted {\n    background-color: var(--grvsc-line-highlighted-background-color, transparent);\n    box-shadow: inset var(--grvsc-line-highlighted-border-width, 4px) 0 0 0 var(--grvsc-line-highlighted-border-color, transparent);\n  }\n  \n</style>","frontmatter":{"date":"March 15, 2021","updated_date":null,"description":" Customer retention can be seen as a company's ability to maintain its existing customers by establishing strong relationships with them. Today, more people are planning to invest in start-ups, making it necessary for entrepreneurs to improve customer retention as a top-most goal.","title":"How Customer Retention Can Help Businesses Grow","tags":null,"pinned":null,"coverImage":{"childImageSharp":{"fluid":{"aspectRatio":1.5037593984962405,"src":"/static/501a1ce64d04a1aec98fc0698a8473e0/14b42/customer-retention-LoginRadius-colorized.jpg","srcSet":"/static/501a1ce64d04a1aec98fc0698a8473e0/f836f/customer-retention-LoginRadius-colorized.jpg 200w,\n/static/501a1ce64d04a1aec98fc0698a8473e0/2244e/customer-retention-LoginRadius-colorized.jpg 400w,\n/static/501a1ce64d04a1aec98fc0698a8473e0/14b42/customer-retention-LoginRadius-colorized.jpg 800w,\n/static/501a1ce64d04a1aec98fc0698a8473e0/a7715/customer-retention-LoginRadius-colorized.jpg 1000w","sizes":"(max-width: 800px) 100vw, 800px"}}},"author":{"id":"Yash Rathi","github":"yashrathi29","avatar":null}}}},{"node":{"excerpt":"SDET  stands for Software Development Engineer in Test, QA Engineer, or Testers. On the other hand, it can be a manual tester or Automation…","fields":{"slug":"/engineering/software-development-engineer-in-test/"},"html":"<p><strong>SDET</strong>  stands for Software Development Engineer in Test, QA Engineer, or Testers. On the other hand, it can be a manual tester or Automation Engineer who does not participate in software development. SDET is often involved in developing testing-friendly code that is useful in scripting test cases or designing automation solutions. SDET is also engaged in the design, processes, and functionality level decisions of the software product.</p>\n<blockquote>\n<p>Presently, several organizations, are demanding such SDET professionals who can develop the software and test the software developed.</p>\n</blockquote>\n<p align=\"center\">\n  <span class=\"gatsby-resp-image-wrapper\" style=\"position: relative; display: block; margin-left: auto; margin-right: auto; max-width: 600px; \">\n      <span class=\"gatsby-resp-image-background-image\" style=\"padding-bottom: 100%; position: relative; bottom: 0; left: 0; background-image: url('data:image/png;base64,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'); background-size: cover; display: block;\"></span>\n  <img class=\"gatsby-resp-image-image\" alt=\"sdet role\" title=\"sdet role\" src=\"/static/f2285f88357fa253a77cc37acde43ff8/0a47e/sdet_role.png\" srcset=\"/static/f2285f88357fa253a77cc37acde43ff8/0a47e/sdet_role.png 600w\" sizes=\"(max-width: 600px) 100vw, 600px\" style=\"width:100%;height:100%;margin:0;vertical-align:middle;position:absolute;top:0;left:0;\" loading=\"lazy\">\n    </span>\n</p>\n<h2 id=\"what-is-the-difference-between-sdet-and-automation-engineer\" style=\"position:relative;\"><a href=\"#what-is-the-difference-between-sdet-and-automation-engineer\" aria-label=\"what is the difference between sdet and automation engineer permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>What is the Difference Between SDET and Automation Engineer?</h2>\n<ul>\n<li>Although the SDETs and QA Automation Engineers required the same expertise in terms of languages and tools like Selenium, Java, and Cucumber, there are still certain differences between the two roles.</li>\n<li>An SDET is a developer-cum-tester who works with the development team as part of the test team. SDETs are responsible not only for testing the application but also for participating in the code. SDETs are responsible for writing the test cases and fix the written code in the Agile lifecycle model. SDETs are professionals who should have very strong technical, analytical, and problem–solving skills. On the other hand, Automation Engineers should know any automation Testing Framework with moderate programming experience as they usually are not exposed to the code.</li>\n<li>SDET is a highly skilled resource from the development as well as testing point of view. On the other hand, Automation Engineers are involved in preparing, scripting, and executing test cases by automation.</li>\n<li>Automation Engineers are skilled resources with programming skills, and they are much responsible for functional or black-box testing. In contrast, SDETs are responsible for performing both black-box and white-box testing as well.</li>\n</ul>\n<blockquote>\n<p>Tester or Quality Analyst who has good programming experience and developed the test automation framework can be promoted to a new role as SDET and can participate in the development cycle, acceptance testing, or unit testing.</p>\n</blockquote>\n<p>Automation Engineers or Quality Analysts are expected for more duties and more <a href=\"https://www.loginradius.com/blog/engineering/challenges_faced_by_qa/\"> QA processing challenges</a> over a general testing role like test planning, test environment setup, test execution, test-data preparation, performance, security testing, developing test automation tools, etc. In contrast, SDET is expected to have the domain knowledge to participate in designing the test cases. </p>\n<h2 id=\"sdets-the-need\" style=\"position:relative;\"><a href=\"#sdets-the-need\" aria-label=\"sdets the need permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>SDETs: The need</h2>\n<p>Software Testing is an essential phase in the development cycle, and it takes lots of time and effort. Many other factors help reduce the efforts and timeline, which can be achieved by doing the Code Coverage, Unit Testing, and acceptance testing before delivering software to the QA stage. That's why hiring SDET helps them work for all those factors with the development team or designing the testing framework.</p>\n<p><strong>Benefits of SDET Professional</strong>:</p>\n<ul>\n<li>SDETs play a vital role to minimize the testing cycles by Code Coverage and Unit Tests</li>\n<li>SDETs can work as a standalone team, can build, deploy, run &#x26; manage the application individually</li>\n<li>Programming skills enable them for code coverage through unit testing</li>\n<li>SDETs can automate the acceptance test by leveraging their programming skills</li>\n<li>SDETs involved in the complete software development cycle, so it overall helps them to find out more use-cases and end-user scenarios</li>\n</ul>\n<p><strong>Skill Set</strong>:</p>\n<ul>\n<li>Sound knowledge in Java C#,.NET, or other programming languages.</li>\n<li>Experience in working with Agile and DevOps process management methodology.</li>\n<li>SDET should know various testing techniques, test methods &#x26; corresponding tools like JUnit, TestNG, Selenium WebDriver, etc.</li>\n<li>Should have exposure to both TDD and BDD</li>\n<li>SDET should know Test Planning, writing, and execution of the tests</li>\n<li>Able to find bottlenecks and thresholds in existing code with the help of automation tools.</li>\n</ul>\n<h2 id=\"responsibilities-of-an-sdet\" style=\"position:relative;\"><a href=\"#responsibilities-of-an-sdet\" aria-label=\"responsibilities of an sdet permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>Responsibilities of an SDET</h2>\n<ul>\n<li>Set-up a robust and scalable Automation Framework for functional, regression, and performance testing </li>\n<li>Maintain and operate test automation solutions.  </li>\n<li>Building robust and high–quality test automation solutions </li>\n<li>Writing unit test coverage of the code</li>\n<li>Building, customizing, deploying, and managing the test environments</li>\n<li>Checking for product scalability, reliability, consistency, and performance</li>\n<li>Participating in design and architectural discussions</li>\n<li>Performing high-level debugging</li>\n<li>Prepare &#x26; manage test reports and communicate with the team.</li>\n<li>Able to build different test scenarios and acceptance tests.</li>\n</ul>\n<h2 id=\"conclusion\" style=\"position:relative;\"><a href=\"#conclusion\" aria-label=\"conclusion permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>Conclusion</h2>\n<p>SDET is a tester or automation engineer with development experience who has exposure to testing techniques, <a href=\"https://www.loginradius.com/blog/engineering/qa-teams-deliver-quality-software/\">QA testing process</a>, automation frameworks, and software development &#x26; design techniques. SDET builds test automation tools and works with the development team and covers the code by unit tests and ultimately, it results in a quality software delivery</p>\n<style class=\"grvsc-styles\">\n  .grvsc-container {\n    overflow: auto;\n    -webkit-overflow-scrolling: touch;\n    padding-top: 1rem;\n    padding-top: var(--grvsc-padding-top, var(--grvsc-padding-v, 1rem));\n    padding-bottom: 1rem;\n    padding-bottom: var(--grvsc-padding-bottom, var(--grvsc-padding-v, 1rem));\n    border-radius: 8px;\n    border-radius: var(--grvsc-border-radius, 8px);\n    font-feature-settings: normal;\n  }\n  \n  .grvsc-code {\n    display: inline-block;\n    min-width: 100%;\n  }\n  \n  .grvsc-line {\n    display: inline-block;\n    box-sizing: border-box;\n    width: 100%;\n    padding-left: 1.5rem;\n    padding-left: var(--grvsc-padding-left, var(--grvsc-padding-h, 1.5rem));\n    padding-right: 1.5rem;\n    padding-right: var(--grvsc-padding-right, var(--grvsc-padding-h, 1.5rem));\n  }\n  \n  .grvsc-line-highlighted {\n    background-color: var(--grvsc-line-highlighted-background-color, transparent);\n    box-shadow: inset var(--grvsc-line-highlighted-border-width, 4px) 0 0 0 var(--grvsc-line-highlighted-border-color, transparent);\n  }\n  \n</style>","frontmatter":{"date":"March 12, 2021","updated_date":null,"description":"A brief overview about the upcoming future of software testers and SDETs and the requirement of SDET role and responsibility in 2021.","title":"The Upcoming Future of Software Testers and SDETs in 2021","tags":["SDET","SDET vs Automation Engineer"],"pinned":null,"coverImage":{"childImageSharp":{"fluid":{"aspectRatio":1.5037593984962405,"src":"/static/3a1d79a880cd0db03b3642939f55be05/ee604/cover.png","srcSet":"/static/3a1d79a880cd0db03b3642939f55be05/69585/cover.png 200w,\n/static/3a1d79a880cd0db03b3642939f55be05/497c6/cover.png 400w,\n/static/3a1d79a880cd0db03b3642939f55be05/ee604/cover.png 800w,\n/static/3a1d79a880cd0db03b3642939f55be05/db955/cover.png 900w","sizes":"(max-width: 800px) 100vw, 800px"}}},"author":{"id":"Rakesh Pareek","github":"rkpareek","avatar":null}}}},{"node":{"excerpt":"Cloud technology has become the focus of attention for organizations looking to increase productivity, scale up business goals and maintain…","fields":{"slug":"/engineering/effective-cloud-management-platform/"},"html":"<p>Cloud technology has become the focus of attention for organizations looking to increase productivity, scale up business goals and maintain cost-efficiency.</p>\n<p>Its regular optimization and security processes help match organizational targets with the added benefits of improved flexibility and accessibility, qualities bound to continue gaining focus in the future or work.</p>\n<p>As with any information technology, cloud computing involves the risks of reduced performance, lack of reliability, and environmental unsustainability if proper controls are not set in place. That’s where <a href=\"https://www.g2.com/categories/cloud-management-platforms\">cloud management platforms</a> come in. </p>\n<h2 id=\"what-is-cloud-management\" style=\"position:relative;\"><a href=\"#what-is-cloud-management\" aria-label=\"what is cloud management permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>What is cloud management?</h2>\n<p>Cloud management refers to the management of all cloud infrastructure such as hardware, virtualized software, storage components, and networking servers. The control of resources and assets is employed for public, private, and hybrid cloud infrastructures.</p>\n<p>Some well-known cloud infrastructures that you may be familiar with include software-as-a-service (SaaS), Infrastructure-as-a-service (IaaS), and Platform-as-a-service (PaaS). Google Drive is another popular favorite that manages your data through cloud storage.</p>\n<p>Typically, cloud management consists of:</p>\n<ul>\n<li>Cloud migration, automation, and configuration</li>\n<li>Internal and external cloud security services</li>\n<li>Risk assessment and threat analysis</li>\n<li>Monitoring performance through set metrics</li>\n<li>Cost management </li>\n</ul>\n<p>Cloud management enables self-service measures for improved flexibility where IT specialists can access cloud-based resources, track usage, and allocate resources.</p>\n<p>With remote teams entering the new era of the workforce, cloud management services (CMS) can automate workflows, assist with <a href=\"https://www.g2.com/categories/remote-desktop\">remote desktop software</a>, and secure data with greater compliance.</p>\n<p>Cloud management also includes cloud analysis which helps monitor workloads and user experiences. Depending on the size and complexity of business requirements, they can manage cloud services for testing performance, backup options, recovery systems, and monitoring logs.</p>\n<h2 id=\"why-is-cloud-management-important\" style=\"position:relative;\"><a href=\"#why-is-cloud-management-important\" aria-label=\"why is cloud management important permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>Why is cloud management important?</h2>\n<p>Since the last year, most businesses have managed their resources and operations with the cloud through <a href=\"https://www.g2.com/categories/cloud-migration\">cloud migration</a>. This shift will continue to rise soon, with companies adapting to grow their performance and revenue by automating operations and processes.</p>\n<p>Cloud management platforms are an integral part of managing cloud resources and infrastructure. Here’s how they help in business operations.</p>\n<p>Cloud management is the best approach to adhere to cloud optimization practices. It heavily cuts down on user chargeback and billing costs since it essentially acts as a guide to navigating between different vendor pricing models. Cost efficiency is also maintained by choosing the right size of cloud applications for your business.</p>\n<p>One of the significant goals of cloud management is also to improve application performance through relevant tools and cloud architecture by reducing energy consumption. </p>\n<p>In a nutshell, CMS allows businesses to gain more control over their public cloud environments while minimizing costs, increasing security, and using expert knowledge to promote user efficiency with little to no human assistance.</p>\n<h2 id=\"how-do-cloud-management-platforms-help\" style=\"position:relative;\"><a href=\"#how-do-cloud-management-platforms-help\" aria-label=\"how do cloud management platforms help permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>How do cloud management platforms help?</h2>\n<p>A cloud management platform (CMP) or cloud management tool is software that incorporates a collection of features or modules that allow various cloud environments to be controlled. Cloud management platforms are significant because a simple virtualization management console cannot control public, private, and hybrid clouds at once.</p>\n<p>To maximize resources and service usage, businesses should adopt cloud management platforms to optimize invested cloud infrastructure. </p>\n<h2 id=\"key-features-of-cloud-management-platforms\" style=\"position:relative;\"><a href=\"#key-features-of-cloud-management-platforms\" aria-label=\"key features of cloud management platforms permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>Key features of cloud management platforms</h2>\n<p>CMPs are tools that sit above cloud platforms such as IaaS (Infrastructure as a Service), SaaS (Software as a Service), and PaaS (Platform as a Service). They can quickly gather business tools, processes, and technologies, to promote cloud environment management. </p>\n<ol>\n<li><strong>Self-service management:</strong>\nCloud management platforms support managing cloud resources and assets through self-service. This essentially means that organizations can provide resources for themselves without using a predetermined amount. CMPs help decides if the resource allocation is in sync with the cloud environment requirements.</li>\n<li><strong>Task automation:</strong>\nOrganizational productivity depends on reducing challenging tasks and eliminating the chances of duplicity and error to manage tasks efficiently. Cloud management platforms can automate repeatable tasks through different architectures and policies.</li>\n<li><strong>Reduced cloud costs:</strong>\nManaging expenses of cloud resources and infrastructure is necessary to maintain the financial health of a company. Cloud management platforms are built to monitor resource expenditure to help you track exactly where and how funds are being spent. This dramatically reduces unnecessary operational costs. </li>\n<li><strong>Easy cloud governance:</strong>\nWith the cloud, a single piece of data can be accessible to anyone if there is a lack of constant data checks; Cloud management platforms can simplify this governance through all security levels. They enable an environment that creates and implements required policies and compliances. This provides added control over assets and access. </li>\n</ol>\n<h2 id=\"better-management-equals-better-performance\" style=\"position:relative;\"><a href=\"#better-management-equals-better-performance\" aria-label=\"better management equals better performance permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>Better management equals better performance</h2>\n<p>Managing your cloud services is a great way to manage several infrastructures at once. Using cloud management platforms makes this even simpler by giving you a one-stop-shop for all your operational, financial, storage, and privacy needs for cloud environments.</p>\n<style class=\"grvsc-styles\">\n  .grvsc-container {\n    overflow: auto;\n    -webkit-overflow-scrolling: touch;\n    padding-top: 1rem;\n    padding-top: var(--grvsc-padding-top, var(--grvsc-padding-v, 1rem));\n    padding-bottom: 1rem;\n    padding-bottom: var(--grvsc-padding-bottom, var(--grvsc-padding-v, 1rem));\n    border-radius: 8px;\n    border-radius: var(--grvsc-border-radius, 8px);\n    font-feature-settings: normal;\n  }\n  \n  .grvsc-code {\n    display: inline-block;\n    min-width: 100%;\n  }\n  \n  .grvsc-line {\n    display: inline-block;\n    box-sizing: border-box;\n    width: 100%;\n    padding-left: 1.5rem;\n    padding-left: var(--grvsc-padding-left, var(--grvsc-padding-h, 1.5rem));\n    padding-right: 1.5rem;\n    padding-right: var(--grvsc-padding-right, var(--grvsc-padding-h, 1.5rem));\n  }\n  \n  .grvsc-line-highlighted {\n    background-color: var(--grvsc-line-highlighted-background-color, transparent);\n    box-shadow: inset var(--grvsc-line-highlighted-border-width, 4px) 0 0 0 var(--grvsc-line-highlighted-border-color, transparent);\n  }\n  \n</style>","frontmatter":{"date":"March 10, 2021","updated_date":null,"description":"Cloud management platforms are an integral part of managing cloud resources and infrastructure. They are a real asset, especially for a modern and remote workforce. Here’s how they help in business operations.","title":"Why You Need an Effective Cloud Management Platform","tags":["Cloud","Cloud Management"],"pinned":null,"coverImage":{"childImageSharp":{"fluid":{"aspectRatio":1.5037593984962405,"src":"/static/f34406d2bc8690d05cf3d3c6796a7ff4/bc59e/cover.png","srcSet":"/static/f34406d2bc8690d05cf3d3c6796a7ff4/69585/cover.png 200w,\n/static/f34406d2bc8690d05cf3d3c6796a7ff4/497c6/cover.png 400w,\n/static/f34406d2bc8690d05cf3d3c6796a7ff4/bc59e/cover.png 512w","sizes":"(max-width: 512px) 100vw, 512px"}}},"author":{"id":"Aayushi Sanghavi","github":null,"avatar":null}}}}]},"markdownRemark":{"excerpt":"Identity is evolving, and developers are at the forefront of this transformation. Every day brings a new learning—adapting to new standards…","fields":{"slug":"/identity/developer-first-identity-provider-loginradius/"},"html":"<p>Identity is evolving, and developers are at the forefront of this transformation. Every day brings a new learning—adapting to new standards and refining approaches to building secure, seamless experiences.</p>\n<p>We’re here to support developers on that journey. We know how important simplicity, efficiency, and well-structured documentation are when working with identity and access management solutions. That’s why we’ve redesigned the <a href=\"https://www.loginradius.com/\">LoginRadius website</a>—to be faster, more intuitive, and developer-first in every way.</p>\n<p>The goal? Having them spend less time searching and more time building.</p>\n<h2 id=\"whats-new-and-improved-on-the-loginradius-website\" style=\"position:relative;\"><a href=\"#whats-new-and-improved-on-the-loginradius-website\" aria-label=\"whats new and improved on the loginradius website permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>What’s New and Improved on the LoginRadius Website?</h2>\n<p>LoginRadius’ vision is to give developers a product that simplifies identity management so they can focus on building, deploying, and scaling their applications. To enhance this experience, we’ve spent the last few months redesigning our interface— making navigation more intuitive and reassuring that essential resources are easily accessible.</p>\n<p>Here’s a closer look at what’s new and why it’s important:</p>\n<h3 id=\"a-developer-friendly-dark-theme\" style=\"position:relative;\"><a href=\"#a-developer-friendly-dark-theme\" aria-label=\"a developer friendly dark theme permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>A Developer-Friendly Dark Theme</h3>\n<p><img src=\"/f46881583c7518a93bb24e94c32320de/a-developer-friendly-dark-theme.webp\" alt=\"This image shows how LoginRadius offers several authentication methods like traditional login, social login, passwordless login, passkeys and more in a dark mode.\">    </p>\n<p>Developers spend long hours working in dark-themed IDEs and terminals, so we’ve designed the LoginRadius experience to be developer-friendly and align with that preference.</p>\n<p>The new dark mode reduces eye strain, enhances readability, and provides a seamless transition between a coding environment and our platform. Our new design features a clean, modern aesthetic with a consistent color scheme and Barlow typography, ensuring better readability. High-quality graphics and icons are thoughtfully placed to enhance the content without adding visual clutter.</p>\n<p>So, whether you’re navigating our API docs or configuring authentication into your system, our improved interface will make those extended development hours more comfortable and efficient.</p>\n<h3 id=\"clear-categorization-for-loginradius-capabilities\" style=\"position:relative;\"><a href=\"#clear-categorization-for-loginradius-capabilities\" aria-label=\"clear categorization for loginradius capabilities permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>Clear Categorization for LoginRadius Capabilities</h3>\n<p><img src=\"/e5358b82be414940f3fb146013845933/capabilities.webp\" alt=\"This image shows a breakdown of all the LoginRadius CIAM capabilities, including authentication, security, UX, scalability and multi-brand management.\"></p>\n<p>We’ve restructured our website to provide a straightforward breakdown of our customer identity and access management platform capabilities, helping you quickly find what you need:</p>\n<ul>\n<li>Authentication: Easily understand <a href=\"https://www.loginradius.com/blog/identity/authentication-option-for-your-product/\">how to choose the right login method</a>, from traditional passwords and OTPs to social login, federated SSO, and passkeys with few lines of code.</li>\n<li>Security: Implement no-code security features like bot detection, IP throttling, breached password alerts, DDoS protection, and adaptive MFA to safeguard user accounts.</li>\n<li>User Experience: Leverage AI builder, hosted pages, and drag-and-drop workflows to create smooth, branded sign-up and login experiences.</li>\n<li>High Performance &#x26; Scalability: Confidently scale with sub-100ms API response times, 100% uptime, 240K+ RPS, and 28+ global data center regions.</li>\n<li>Multi-Brand Management: Efficiently manage multiple identity apps, choosing isolated or shared data stores based on your brand’s unique needs.</li>\n</ul>\n<p>This structured layout ensures you can quickly understand each capability and how it integrates into your identity ecosystem.</p>\n<h3 id=\"developer-first-navigation\" style=\"position:relative;\"><a href=\"#developer-first-navigation\" aria-label=\"developer first navigation permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>Developer-First Navigation</h3>\n<p><img src=\"/a8c155c2b6faf3d5f4b4de4e2b14d763/developers-menu.webp\" alt=\"This image shows the LoginRadius menu bar, highlighting the developer dropdown.\">   </p>\n<p>We’ve been analyzing developer workflows to identify how you access key resources. That’s why we redesigned our navigation with one goal in mind: to reduce clicks and make essential resources readily available.</p>\n<p>The new LoginRadius structure puts APIs, SDKs, and integration guides right at the menu bar under the Developers dropdown so you can get started faster. Our Products, Solutions, and Customer Services are also clearly categorized, helping development teams quickly find the right tools and make informed decisions.</p>\n<h3 id=\"quick-understanding-of-integration-benefits\" style=\"position:relative;\"><a href=\"#quick-understanding-of-integration-benefits\" aria-label=\"quick understanding of integration benefits permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>Quick Understanding of Integration Benefits</h3>\n<p><img src=\"/b2f9a964a2da0ea83e2f8596b833bba7/we-support-your-tech-stack.webp\" alt=\"This image shows a list of popular programming languages and frameworks offered by LoginRadius.\"></p>\n<p>Developers now have a clear view of the tech stack available with LoginRadius, designed to support diverse business needs.</p>\n<p>Our platform offers pre-built SDKs for Node.js, Python, Java, and more, making CIAM integration seamless across popular programming languages and frameworks.</p>\n<h2 id=\"over-to-you-now\" style=\"position:relative;\"><a href=\"#over-to-you-now\" aria-label=\"over to you now permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>Over to You Now!</h2>\n<p>Check out our <a href=\"https://www.loginradius.com/\">revamped LoginRadius website</a> and see how the improved experience makes it easier to build, scale, and secure your applications.</p>\n<p>Do not forget to explore the improved navigation and API documentation, and get started with our free trial today. We’re excited to see what you’ll build with LoginRadius!</p>\n<style class=\"grvsc-styles\">\n  .grvsc-container {\n    overflow: auto;\n    -webkit-overflow-scrolling: touch;\n    padding-top: 1rem;\n    padding-top: var(--grvsc-padding-top, var(--grvsc-padding-v, 1rem));\n    padding-bottom: 1rem;\n    padding-bottom: var(--grvsc-padding-bottom, var(--grvsc-padding-v, 1rem));\n    border-radius: 8px;\n    border-radius: var(--grvsc-border-radius, 8px);\n    font-feature-settings: normal;\n  }\n  \n  .grvsc-code {\n    display: inline-block;\n    min-width: 100%;\n  }\n  \n  .grvsc-line {\n    display: inline-block;\n    box-sizing: border-box;\n    width: 100%;\n    padding-left: 1.5rem;\n    padding-left: var(--grvsc-padding-left, var(--grvsc-padding-h, 1.5rem));\n    padding-right: 1.5rem;\n    padding-right: var(--grvsc-padding-right, var(--grvsc-padding-h, 1.5rem));\n  }\n  \n  .grvsc-line-highlighted {\n    background-color: var(--grvsc-line-highlighted-background-color, transparent);\n    box-shadow: inset var(--grvsc-line-highlighted-border-width, 4px) 0 0 0 var(--grvsc-line-highlighted-border-color, transparent);\n  }\n  \n</style>","frontmatter":{"date":"February 21, 2025","updated_date":null,"description":"LoginRadius’ vision is to give developers a product that simplifies identity management so they can focus on building, deploying, and scaling their applications. To enhance this experience, we’ve redesigned our website interface, making navigation more intuitive and reassuring that essential resources are easily accessible.","title":"Revamped & Ready: Introducing the New Developer-First LoginRadius Website","tags":["Developer tools","API","Identity Management","User Authentication"],"pinned":true,"coverImage":{"childImageSharp":{"fluid":{"aspectRatio":1.7857142857142858,"src":"/static/80b4e4fbe176a10a327d273504607f32/58556/hero-section.webp","srcSet":"/static/80b4e4fbe176a10a327d273504607f32/61e93/hero-section.webp 200w,\n/static/80b4e4fbe176a10a327d273504607f32/1f5c5/hero-section.webp 400w,\n/static/80b4e4fbe176a10a327d273504607f32/58556/hero-section.webp 800w,\n/static/80b4e4fbe176a10a327d273504607f32/99238/hero-section.webp 1200w,\n/static/80b4e4fbe176a10a327d273504607f32/7c22d/hero-section.webp 1600w,\n/static/80b4e4fbe176a10a327d273504607f32/1258b/hero-section.webp 2732w","sizes":"(max-width: 800px) 100vw, 800px"}}},"author":{"id":"Rakesh Soni","github":"oyesoni","avatar":"rakesh-soni.jpg"}}}},"pageContext":{"limit":6,"skip":552,"currentPage":93,"type":"///","numPages":161,"pinned":"ee8a4479-3471-53b1-bf62-d0d8dc3faaeb"}},"staticQueryHashes":["1171199041","1384082988","2100481360","23180105","528864852"]}