{"componentChunkName":"component---src-templates-blog-list-template-js","path":"/identity/33","result":{"data":{"allMarkdownRemark":{"edges":[{"node":{"excerpt":"Open source projects are intended to be freely available to the developer community and are easy to modify. In fact, many open-source…","fields":{"slug":"/identity/pros-cons-open-source-project/"},"html":"<p>Open source projects are intended to be freely available to the developer community and are easy to modify. In fact, many open-source developers believe that by enabling modifications to their software, they receive constructive criticism.</p>\n<p>Developers also frequently learn new techniques by trying to integrate open-source software into their own programs. Others can then take this new code and incorporate it into their projects if they find it useful. </p>\n<p>No wonder, the adoption of third-party open-source software is getting popular. What's more is it allows companies to produce software faster than developing from scratch.</p>\n<p>While <a href=\"https://www.loginradius.com/open-source/\">open-source projects</a> have several advantages over proprietary software, they also bring in some challenges that you need to consider. Let's discuss the pros first. </p>\n<h2 id=\"advantages-of-open-source-software\" style=\"position:relative;\"><a href=\"#advantages-of-open-source-software\" aria-label=\"advantages of open source software permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>Advantages of Open-Source Software</h2>\n<p>Here are some of the fundamental advantages that open-source software offers: </p>\n<h3 id=\"1-agility\" style=\"position:relative;\"><a href=\"#1-agility\" aria-label=\"1 agility permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>1. Agility</h3>\n<p>The development or customization of proprietary solutions depends on the availability and ability of the vendor's development team to solve the problem. </p>\n<p>Since open-source solutions are developed by contributions from various community members, they typically offer multiple ways to solve a problem. Hence, you can get the job done faster using an open-sourcing project. </p>\n<h3 id=\"2-cost\" style=\"position:relative;\"><a href=\"#2-cost\" aria-label=\"2 cost permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>2. Cost</h3>\n<p>As community members develop and maintain open-source solutions, they generally cost less than a proprietary solution. </p>\n<h3 id=\"3-scalability\" style=\"position:relative;\"><a href=\"#3-scalability\" aria-label=\"3 scalability permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>3. Scalability</h3>\n<p>You can start small by updating the community versions of the open-source project to meet your business requirements. But later, <a href=\"https://www.loginradius.com/blog/identity/handling-scalability-security-loginradius/\">as your business requirements grow</a>, you can leverage commercially supported solutions too.</p>\n<h3 id=\"4-community-engagement\" style=\"position:relative;\"><a href=\"#4-community-engagement\" aria-label=\"4 community engagement permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>4. Community Engagement</h3>\n<p>Open-source projects allow developers to create projects and get a platform to interact with other developers outside their organizations. </p>\n<h2 id=\"disadvantages-of-open-source-software\" style=\"position:relative;\"><a href=\"#disadvantages-of-open-source-software\" aria-label=\"disadvantages of open source software permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>Disadvantages of Open-Source Software</h2>\n<p>An open-source project approach can be a great way to collaborate with other talented engineers. But when you're building something critical to your business, you need more than a supporting cast of thousands of developers from across the globe. Here are some of the risks observed with open-source software: </p>\n<h3 id=\"1-vulnerabilities-exposure\" style=\"position:relative;\"><a href=\"#1-vulnerabilities-exposure\" aria-label=\"1 vulnerabilities exposure permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>1. Vulnerabilities Exposure</h3>\n<p>The source code is available for everyone, cybercriminals can also <a href=\"https://www.loginradius.com/resource/owasp-top-10-web-application-vulnerabilities-list-for-every-developer/\">easily find vulnerabilities</a> in the code. For example, they can extract sensitive information or damage the systems leveraging the open-source software.Here are a few examples of the vulnerabilities found in some common open-source software recently: </p>\n<ul>\n<li>Severe security flaws were found in the open-source identity and access management solution, <strong>Keycloak</strong>, which cybercriminals can exploit to gain access to sensitive information in systems leveraging the platform. </li>\n<li>Certain <a href=\"https://www.cvedetails.com/vulnerability-list/vendor_id-3496/Joomla.html\">XSS and CSRF</a> vulnerabilities were found in <strong>Joomla</strong>, an open-source content management solution that cybercriminals can exploit. </li>\n<li>Prior to<span style=\"text-decoration:underline;\"> <a href=\"https://www.cvedetails.com/cve/CVE-2021-39165/\">Cachet version 2.5.1</a></span>, authenticated users, regardless of their privileges (User or Admin), can trick Cachet and install the instance again, leading to arbitrary code execution on the server.</li>\n<li>An issue was discovered in **Xen **through 4.12.x allowing x86 PV guest OS users to cause a denial of service via a VCPUOP_initialise hypercall. </li>\n</ul>\n<h3 id=\"2-security\" style=\"position:relative;\"><a href=\"#2-security\" aria-label=\"2 security permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>2. Security</h3>\n<p>Open-source project contributors are generally developers who are not security experts. They contribute to the product primarily to support the functionality and may not consider the security aspects. Hence, the open-source product may pose <a href=\"https://www.loginradius.com/blog/identity/consumer-data-privacy-security/\">security risks</a> that cybercriminals can easily exploit. </p>\n<h3 id=\"3-warranty\" style=\"position:relative;\"><a href=\"#3-warranty\" aria-label=\"3 warranty permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>3. Warranty</h3>\n<p>Open-source software does not provide any warranty for its security and support as these products are developed and managed by volunteers.</p>\n<p>The developer community members typically test the software for security issues and provide suggestions/recommendations on the public forums, but they are not liable for faulty guidance.</p>\n<h3 id=\"4-security-audit-process\" style=\"position:relative;\"><a href=\"#4-security-audit-process\" aria-label=\"4 security audit process permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>4. Security Audit Process</h3>\n<p>Open-source project contributions are generally managed by a small team to reduce cost. They may not perform proper testing/QA or have a security auditing process at all due to a lack of expertise or workforce. </p>\n<p>The testing team may not be familiar with the open-source change requests or test the code properly by considering crucial aspects. </p>\n<h3 id=\"5-copyright\" style=\"position:relative;\"><a href=\"#5-copyright\" aria-label=\"5 copyright permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>5. Copyright</h3>\n<p>Anonymous developers sometimes develop open-source software. Therefore, it is pretty likely that they may copy from third-party sources without understanding the copyright issues. </p>\n<p>As a result, companies leveraging the particular open-source software can be held responsible for Copyright infringement.</p>\n<p>For example, <a href=\"https://arstechnica.co.uk/tech-policy/2017/10/appeals-court-keeps-alive-the-never-ending-linux-case-sco-v-ibm/\">SCO Group</a> contended IBM stole part of the UnixWare source code and used it for their Project Monterey and sought billions of dollars in damages.</p>\n<h3 id=\"6-operational-insufficiencies\" style=\"position:relative;\"><a href=\"#6-operational-insufficiencies\" aria-label=\"6 operational insufficiencies permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>6. Operational Insufficiencies</h3>\n<p>Open-source projects can be a lot of effort for an organization. It isn't always clear who will do the work to manage the change requests from the developer community or take care of scope, licensing, and versioning.</p>\n<h3 id=\"7-poor-developer-practices\" style=\"position:relative;\"><a href=\"#7-poor-developer-practices\" aria-label=\"7 poor developer practices permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>7. Poor Developer Practices</h3>\n<p>If hackers are invited to contribute to open-source projects, they can potentially change the code so that it contains malware. If the code is not carefully reviewed, it can become part of an open-source project.</p>\n<h2 id=\"the-bottom-line\" style=\"position:relative;\"><a href=\"#the-bottom-line\" aria-label=\"the bottom line permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>The Bottom Line</h2>\n<p>The open-source licenses are not like traditional software licenses (you don't pay for using them). Hence, you cannot expect it to be constructed with the best security practices and also pose potential risks. These risks may include vulnerabilities of the source code, proprietary issues, license violations, etc.</p>\n<p>Experts recommend not to leverage the open-source project in the places where:</p>\n<ul>\n<li>You are handling sensitive personal and operational data information, e.g., Identity Access Management(IAM) space. </li>\n<li>You are developing proprietary software based on the open-source project. </li>\n</ul>\n<p>Enterprises should carefully analyze and assess their suitability while adopting open source and be cautious when implementing the project.</p>\n<p><a href=\"https://www.loginradius.com/book-a-demo/\"><span\n      class=\"gatsby-resp-image-wrapper\"\n      style=\"position: relative; display: block; margin-left: auto; margin-right: auto; max-width: 768px; \"\n    >\n      <span\n    class=\"gatsby-resp-image-background-image\"\n    style=\"padding-bottom: 30.307692307692307%; position: relative; bottom: 0; left: 0; background-image: url('data:image/png;base64,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'); background-size: cover; display: block;\"\n  ></span>\n  <img\n        class=\"gatsby-resp-image-image\"\n        alt=\"book-a-demo-loginradius\"\n        title=\"book-a-demo-loginradius\"\n        src=\"/static/fcc4c4b5dc38cc4528f99d09480f4eb2/e5715/book-a-demo-loginradius.png\"\n        srcset=\"/static/fcc4c4b5dc38cc4528f99d09480f4eb2/a6d36/book-a-demo-loginradius.png 650w,\n/static/fcc4c4b5dc38cc4528f99d09480f4eb2/e5715/book-a-demo-loginradius.png 768w,\n/static/fcc4c4b5dc38cc4528f99d09480f4eb2/63ff0/book-a-demo-loginradius.png 2887w\"\n        sizes=\"(max-width: 768px) 100vw, 768px\"\n        style=\"width:100%;height:100%;margin:0;vertical-align:middle;position:absolute;top:0;left:0;\"\n        loading=\"lazy\"\n      />\n    </span></a></p>\n<style class=\"grvsc-styles\">\n  .grvsc-container {\n    overflow: auto;\n    -webkit-overflow-scrolling: touch;\n    padding-top: 1rem;\n    padding-top: var(--grvsc-padding-top, var(--grvsc-padding-v, 1rem));\n    padding-bottom: 1rem;\n    padding-bottom: var(--grvsc-padding-bottom, var(--grvsc-padding-v, 1rem));\n    border-radius: 8px;\n    border-radius: var(--grvsc-border-radius, 8px);\n    font-feature-settings: normal;\n  }\n  \n  .grvsc-code {\n    display: inline-block;\n    min-width: 100%;\n  }\n  \n  .grvsc-line {\n    display: inline-block;\n    box-sizing: border-box;\n    width: 100%;\n    padding-left: 1.5rem;\n    padding-left: var(--grvsc-padding-left, var(--grvsc-padding-h, 1.5rem));\n    padding-right: 1.5rem;\n    padding-right: var(--grvsc-padding-right, var(--grvsc-padding-h, 1.5rem));\n  }\n  \n  .grvsc-line-highlighted {\n    background-color: var(--grvsc-line-highlighted-background-color, transparent);\n    box-shadow: inset var(--grvsc-line-highlighted-border-width, 4px) 0 0 0 var(--grvsc-line-highlighted-border-color, transparent);\n  }\n  \n</style>","frontmatter":{"date":"November 26, 2021","updated_date":null,"description":"As a developer, chances are at some point you’ve looked at an open source project to solve a problem. But before going off and using the first one you come across, it’s important to consider both the pros and cons of using open source.","title":"Why You Should Use Open Source Project For Your Business","tags":["security"],"pinned":null,"coverImage":{"childImageSharp":{"fluid":{"aspectRatio":1.9230769230769231,"src":"/static/da49f74aa418b24ac69e985d2e6dbb9c/14b42/open-source.jpg","srcSet":"/static/da49f74aa418b24ac69e985d2e6dbb9c/f836f/open-source.jpg 200w,\n/static/da49f74aa418b24ac69e985d2e6dbb9c/2244e/open-source.jpg 400w,\n/static/da49f74aa418b24ac69e985d2e6dbb9c/14b42/open-source.jpg 800w,\n/static/da49f74aa418b24ac69e985d2e6dbb9c/16310/open-source.jpg 1024w","sizes":"(max-width: 800px) 100vw, 800px"}}},"author":{"id":"Jitender Agarwal","github":null,"avatar":null}}}},{"node":{"excerpt":"LoginRadius, a leading CIAM platform, offers endless possibilities to diverse businesses and ensures business success through advanced…","fields":{"slug":"/identity/loginradius-webhook-datasync-realtime/"},"html":"<p>LoginRadius, a leading CIAM platform, offers endless possibilities to diverse businesses and ensures business success through advanced access control and seamless login capabilities. </p>\n<p>Moreover, when it comes to deriving valuable insights from consumer data, LoginRadius helps enterprises integrate third-party analytics and data-driven applications that help create winning marketing and <a href=\"https://www.loginradius.com/blog/fuel/top-5-marketing-strategies-to-power-up-your-business/\">business-centric strategies</a>. </p>\n<p>Businesses can leverage the true potential of Webhook that allows them to build or set up integrations that subscribe to certain events on LoginRadius CIAM. </p>\n<p>Let’s understand how LoginRadius improves business performance through third-party integrations and helps sync your crucial business data in real-time through Webhook. </p>\n<h2 id=\"how-loginradius-webhook-works\" style=\"position:relative;\"><a href=\"#how-loginradius-webhook-works\" aria-label=\"how loginradius webhook works permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>How LoginRadius Webhook Works</h2>\n<p>Webhooks allow you to build or set up integrations that subscribe to certain events on LoginRadius. When one of these events is triggered, LoginRadius automatically sends a POST payload over HTTPS to the Webhook's configured URL in real-time. You can use Webhooks to update an external tracker or update a backup mirror.</p>\n<p>LoginRadius can integrate with hundreds of third-party tools. We can easily connect customer data to your existing API-driven tools, delivering an incredible experience for your customers and saving you money.</p>\n<p>Enterprises can quickly set up third-party integrations like Webhook to ensure they receive consumer-behavior-related notifications in real-time. </p>\n<p>Once you <a href=\"https://www.loginradius.com/developers/\">configure the webhook</a> with an event, LoginRadius triggers that webhook every time for that event. For example, a webhook subscribed URL configured for a Login event will receive a POST request on your server with a payload. </p>\n<h2 id=\"webhook-security\" style=\"position:relative;\"><a href=\"#webhook-security\" aria-label=\"webhook security permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>Webhook Security</h2>\n<p>LoginRadius follows the best practices to <a href=\"https://www.loginradius.com/blog/identity/data-security-best-practices/\">ensure your endpoint security</a> and provides several ways to verify that triggered events are securely coming from LoginRadius. </p>\n<p>Enterprises shouldn’t worry about the overall security of consumer data since the best security practices are already in place in the LoginRadius CIAM solution. When it comes to security, LoginRadius commits to: </p>\n<ul>\n<li>Achieving the expectations of its customers and relevant regulatory authorities.</li>\n<li>Understanding customers’ needs to deliver high-standard services.</li>\n<li>Ensuring all of its employees follow the company’s best practices, processes, and procedures.</li>\n<li>Protecting customer data and LoginRadius’ information, intellectual property, people, and activities against loss, damage, disruption, or unauthorized disclosure.</li>\n<li>Implementing and <a href=\"https://www.loginradius.com/security-policy\">maintaining security policies</a> and procedures to meet the ISO 27001, ISO 27017, ISO 27018, NIST CSF requirements, and any other compliance that LoginRadius follows.</li>\n<li>Implementing an Information Security Management System and ensuring that it is continually improved and supported with the necessary resources required to achieve the commitments written in this policy statement.</li>\n</ul>\n<p><a href=\"https://www.loginradius.com/resource/webhook-integration-datasheet\"><span\n      class=\"gatsby-resp-image-wrapper\"\n      style=\"position: relative; display: block; margin-left: auto; margin-right: auto; max-width: 768px; \"\n    >\n      <span\n    class=\"gatsby-resp-image-background-image\"\n    style=\"padding-bottom: 30.307692307692307%; position: relative; bottom: 0; left: 0; background-image: url('data:image/png;base64,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'); background-size: cover; display: block;\"\n  ></span>\n  <img\n        class=\"gatsby-resp-image-image\"\n        alt=\"DS-webhook\"\n        title=\"DS-webhook\"\n        src=\"/static/0c3a730654d1576212cb8b18aa3b7bb8/e5715/DS-webhook.png\"\n        srcset=\"/static/0c3a730654d1576212cb8b18aa3b7bb8/a6d36/DS-webhook.png 650w,\n/static/0c3a730654d1576212cb8b18aa3b7bb8/e5715/DS-webhook.png 768w,\n/static/0c3a730654d1576212cb8b18aa3b7bb8/81501/DS-webhook.png 2886w\"\n        sizes=\"(max-width: 768px) 100vw, 768px\"\n        style=\"width:100%;height:100%;margin:0;vertical-align:middle;position:absolute;top:0;left:0;\"\n        loading=\"lazy\"\n      />\n    </span></a></p>\n<h2 id=\"benefits-of-webhook-loginradius-integration\" style=\"position:relative;\"><a href=\"#benefits-of-webhook-loginradius-integration\" aria-label=\"benefits of webhook loginradius integration permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>Benefits of Webhook LoginRadius Integration</h2>\n<p>Webhook LoginRadius integration allows enterprises to leverage the true potential of instant and real-time notifications. </p>\n<p>In a nutshell, the pre-requested consumer information is passed to the linked applications when an event happens. This removes the need for a manual poll for new data at predefined intervals. </p>\n<p>This helps enhance the overall efficiency of business processes running on data as their primary fuel. </p>\n<h2 id=\"where-to-use-webhook-loginradius-integration\" style=\"position:relative;\"><a href=\"#where-to-use-webhook-loginradius-integration\" aria-label=\"where to use webhook loginradius integration permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>Where to Use Webhook LoginRadius Integration?</h2>\n<p>Depending on the various event and data needs, businesses can use webhooks to:</p>\n<ul>\n<li>Know that an event has occurred</li>\n<li>Ensure data is synced across multiple web apps</li>\n<li>Connect two or more apps where an event in one app triggers an event in another app and vice versa </li>\n<li>Customize apps and their functionality based on the needs</li>\n<li>Create tailored marketing campaigns</li>\n</ul>\n<h2 id=\"conclusion\" style=\"position:relative;\"><a href=\"#conclusion\" aria-label=\"conclusion permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>Conclusion</h2>\n<p>The modern digital era demands businesses to efficiently manage and leverage data to stay ahead of the curve. </p>\n<p>With LoginRadius integration, enterprises can seamlessly integrate multiple applications, including Webhook that can help collect and sync crucial data in real-time. </p>\n<p>LoginRadius can easily connect customer data to your existing API-driven tools, delivering an incredible experience for your customers and saving you money.</p>\n<p>If you wish to see the future of CIAM in action, <a href=\"https://www.loginradius.com/contact-sales\">reach us</a> for a personalized session. </p>\n<p><a href=\"https://www.loginradius.com/book-a-demo/\"><span\n      class=\"gatsby-resp-image-wrapper\"\n      style=\"position: relative; display: block; margin-left: auto; margin-right: auto; max-width: 768px; \"\n    >\n      <span\n    class=\"gatsby-resp-image-background-image\"\n    style=\"padding-bottom: 30.307692307692307%; position: relative; bottom: 0; left: 0; background-image: url('data:image/png;base64,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'); background-size: cover; display: block;\"\n  ></span>\n  <img\n        class=\"gatsby-resp-image-image\"\n        alt=\"Book a free demo request 1024x310\"\n        title=\"Book a free demo request 1024x310\"\n        src=\"/static/779ad148d33fb1ecfd80cc41f1a94ef3/e5715/Book-a-free-demo-request-1024x310.png\"\n        srcset=\"/static/779ad148d33fb1ecfd80cc41f1a94ef3/a6d36/Book-a-free-demo-request-1024x310.png 650w,\n/static/779ad148d33fb1ecfd80cc41f1a94ef3/e5715/Book-a-free-demo-request-1024x310.png 768w,\n/static/779ad148d33fb1ecfd80cc41f1a94ef3/2bef9/Book-a-free-demo-request-1024x310.png 1024w\"\n        sizes=\"(max-width: 768px) 100vw, 768px\"\n        style=\"width:100%;height:100%;margin:0;vertical-align:middle;position:absolute;top:0;left:0;\"\n        loading=\"lazy\"\n      />\n    </span></a></p>\n<style class=\"grvsc-styles\">\n  .grvsc-container {\n    overflow: auto;\n    -webkit-overflow-scrolling: touch;\n    padding-top: 1rem;\n    padding-top: var(--grvsc-padding-top, var(--grvsc-padding-v, 1rem));\n    padding-bottom: 1rem;\n    padding-bottom: var(--grvsc-padding-bottom, var(--grvsc-padding-v, 1rem));\n    border-radius: 8px;\n    border-radius: var(--grvsc-border-radius, 8px);\n    font-feature-settings: normal;\n  }\n  \n  .grvsc-code {\n    display: inline-block;\n    min-width: 100%;\n  }\n  \n  .grvsc-line {\n    display: inline-block;\n    box-sizing: border-box;\n    width: 100%;\n    padding-left: 1.5rem;\n    padding-left: var(--grvsc-padding-left, var(--grvsc-padding-h, 1.5rem));\n    padding-right: 1.5rem;\n    padding-right: var(--grvsc-padding-right, var(--grvsc-padding-h, 1.5rem));\n  }\n  \n  .grvsc-line-highlighted {\n    background-color: var(--grvsc-line-highlighted-background-color, transparent);\n    box-shadow: inset var(--grvsc-line-highlighted-border-width, 4px) 0 0 0 var(--grvsc-line-highlighted-border-color, transparent);\n  }\n  \n</style>","frontmatter":{"date":"November 24, 2021","updated_date":null,"description":"Businesses can leverage the true potential of Webhook that allows them to build or set up integrations that subscribe to certain events on LoginRadius CIAM. Let’s understand how LoginRadius improves business performance through third-party integrations and helps sync your crucial business data in real-time through Webhook.","title":"How LoginRadius Webhook Allows You to Sync Your Data in Real-Time","tags":["webhook","data security","ciam platform","cx"],"pinned":null,"coverImage":{"childImageSharp":{"fluid":{"aspectRatio":1.6260162601626016,"src":"/static/3824713943694920a678f3cf8229c230/14b42/webhook-cover.jpg","srcSet":"/static/3824713943694920a678f3cf8229c230/f836f/webhook-cover.jpg 200w,\n/static/3824713943694920a678f3cf8229c230/2244e/webhook-cover.jpg 400w,\n/static/3824713943694920a678f3cf8229c230/14b42/webhook-cover.jpg 800w,\n/static/3824713943694920a678f3cf8229c230/16310/webhook-cover.jpg 1024w","sizes":"(max-width: 800px) 100vw, 800px"}}},"author":{"id":"Vishal Sharma","github":null,"avatar":null}}}},{"node":{"excerpt":"Can the biggest shopping days of the year also be the biggest security disaster?  Turns out -- it can be (no surprise there!). Every year…","fields":{"slug":"/identity/online-shopping-tips/"},"html":"<p>Can the biggest shopping days of the year also be the biggest security disaster? </p>\n<p>Turns out -- it can be (no surprise there!).</p>\n<p>Every year, online fraudsters concoct new ways to dupe holiday shoppers out of their money. It only takes one mistake to have your consumers' data stolen and for you to end up in a pit of losses, fines, and miscellaneous costs to revive your business. </p>\n<p>According to <a href=\"https://www.verizon.com/business/resources/reports/dbir/\">Verizon's 2021 Data Breach Investigations Report</a>, cybercriminals mostly target confidential data that retail outlets hold. The numbers go as high as 42% for consumer payment data, 41% for personal data, and 33% for credentials. </p>\n<p>So, <a href=\"https://www.loginradius.com/blog/2020/06/consumer-data-privacy-security/\">protecting your consumers’ data online</a> is an essential part of securing your business at large. Your job is to let them shop with confidence with some of the best online shopping tips (discussed below).</p>\n<p>But first, we have a few stats to share. </p>\n<p>Stay calm. While the holiday season is around the corner, some figures may be alarming, but that shouldn't keep you from encouraging your consumers to shop online. </p>\n<h2 id=\"black-friday--cyber-monday-statistics-that-shows-what-to-expect-in-2023\" style=\"position:relative;\"><a href=\"#black-friday--cyber-monday-statistics-that-shows-what-to-expect-in-2023\" aria-label=\"black friday  cyber monday statistics that shows what to expect in 2023 permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>Black Friday &#x26; Cyber Monday Statistics that Shows What to Expect In 2023</h2>\n<ul>\n<li>Research from<a href=\"https://www.finder.com/black-friday-statistics\"> Finder</a> reveals that in 2023, a staggering 132 million Americans are set to engage in shopping activities throughout Cyber Week.</li>\n<li>The prevalence of online shopping for Black Friday sales has risen, with an increasing number of individuals recognizing the convenience of shopping from the comfort of their homes. A <a href=\"https://www.driveresearch.com/market-research-company-blog/black-friday-holiday-shopping-statistics/#BF2\">Drive Research study </a>indicates that approximately 68% of people intend to opt for online sales, while 27% plan to shop in-store, marking a 16% decrease from the 2022 figures.</li>\n<li>According to Imperva's \"State of Security Within eCommerce\", <a href=\"https://www.imperva.com/resources/resource-library/white-papers/the-state-of-security-within-e-commerce/\">57% of attacks</a> targeting retail websites were carried out by bots.</li>\n</ul>\n<p>These statistics have significant consequences, especially when your business is built upon trust and consumer confidence. You need to be proactive about addressing all kinds of cybersecurity threats. </p>\n<h2 id=\"the-biggest-online-shopping-cyber-attacks\" style=\"position:relative;\"><a href=\"#the-biggest-online-shopping-cyber-attacks\" aria-label=\"the biggest online shopping cyber attacks permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>The Biggest Online Shopping Cyber Attacks</h2>\n<h3 id=\"ddos-attack\" style=\"position:relative;\"><a href=\"#ddos-attack\" aria-label=\"ddos attack permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>DDoS attack</h3>\n<p>Distributed denial of service or DDoS attack is a malicious attempt where criminals flood a network with an overwhelming traffic volume from multiple sources—that it becomes impossible to deliver service as it usually did. </p>\n<p>DDoS assaults are a common occurrence around the <a href=\"https://www.loginradius.com/blog/2020/04/loginradius-ciam-retail-ecommerce-business/\">online retail industry</a>, mostly because they are easy to deploy, and hackers can bring down a site in a matter of minutes. The damage to the victim is also almost immediate and expensive. </p>\n<h3 id=\"card-fraud\" style=\"position:relative;\"><a href=\"#card-fraud\" aria-label=\"card fraud permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>Card fraud</h3>\n<p>In credit card fraud, hackers employ malicious bots to scan for vulnerabilities within online shopping sites to <a href=\"https://www.loginradius.com/blog/2019/09/prevent-credential-stuffing-attacks/\">steal card numbers</a>. Gift card fraud occurs when bots scan for possible gift card numbers within web applications until the valid ones are found. </p>\n<h3 id=\"phishing-scams\" style=\"position:relative;\"><a href=\"#phishing-scams\" aria-label=\"phishing scams permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>Phishing scams</h3>\n<p>Phishing is one of the most common types of cyberattacks that consumers encounter when online. These days it is quite convenient for cybercriminals to launch a genuine-looking shopping site and unsuspecting scam buyers to enter their personal and financial details—and that's one way how phishing works.</p>\n<p>Sometimes, hackers also send emails with malicious attachments hoping that the receiver would click them and have malicious infections downloaded to their system. </p>\n<h3 id=\"consumer-journey-hijacking\" style=\"position:relative;\"><a href=\"#consumer-journey-hijacking\" aria-label=\"consumer journey hijacking permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>Consumer journey hijacking</h3>\n<p>Consumer journey has become one of the key brand differentiators for enterprises-even surpassing factors like price and product. Consumers expect that their interaction with your brand is as seamless as possible. </p>\n<p>Consumer journey hijacking is a cyberattack where hackers inject unauthorized advertisements (usually as pop-ups or banners) into the consumer's web browser. For example, they may ask the victim to click on the ads with the promise to secure a great deal or redeem a prize they won. </p>\n<h2 id=\"17-online-shopping-tips-for-consumers-to-follow-while-shopping-during-this-holiday-season\" style=\"position:relative;\"><a href=\"#17-online-shopping-tips-for-consumers-to-follow-while-shopping-during-this-holiday-season\" aria-label=\"17 online shopping tips for consumers to follow while shopping during this holiday season permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>17 Online Shopping Tips for Consumers To Follow While Shopping During This Holiday Season</h2>\n<p><span\n      class=\"gatsby-resp-image-wrapper\"\n      style=\"position: relative; display: block; margin-left: auto; margin-right: auto; max-width: 768px; \"\n    >\n      <span\n    class=\"gatsby-resp-image-background-image\"\n    style=\"padding-bottom: 60.61538461538461%; position: relative; bottom: 0; left: 0; background-image: url('data:image/png;base64,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'); background-size: cover; display: block;\"\n  ></span>\n  <img\n        class=\"gatsby-resp-image-image\"\n        alt=\"alt_text\"\n        title=\"online-shopping-tips-for-consumers-to-follow-while-shopping\"\n        src=\"/static/c75cabaeaeca16df2bef99a6c2f0dda2/e5715/online-shopping-tips-for-consumers-to-follow-while-shopping.png\"\n        srcset=\"/static/c75cabaeaeca16df2bef99a6c2f0dda2/a6d36/online-shopping-tips-for-consumers-to-follow-while-shopping.png 650w,\n/static/c75cabaeaeca16df2bef99a6c2f0dda2/e5715/online-shopping-tips-for-consumers-to-follow-while-shopping.png 768w,\n/static/c75cabaeaeca16df2bef99a6c2f0dda2/2bef9/online-shopping-tips-for-consumers-to-follow-while-shopping.png 1024w\"\n        sizes=\"(max-width: 768px) 100vw, 768px\"\n        style=\"width:100%;height:100%;margin:0;vertical-align:middle;position:absolute;top:0;left:0;\"\n        loading=\"lazy\"\n      />\n    </span></p>\n<p>Do not let the stress of untangling a case of identity theft or financial fraud ruin your consumers' Black Friday and Cyber Monday shopping. Stay ahead of cybercriminals with the best online tips. Here are the best places to start.</p>\n<h3 id=\"1-use-familiar-websites\" style=\"position:relative;\"><a href=\"#1-use-familiar-websites\" aria-label=\"1 use familiar websites permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>1. Use familiar websites.</h3>\n<p>Encourage your consumers to shop from sites that they can trust. When they know the site well, there are fewer chances that they will be drifted to a malicious page and ripped off. Also, ask them to be cautious of misspellings or sites using a different domain, for example, .xyz instead of .com. The offers and sales on these sites may look decorated and enticing, but that's how they lure victims in. </p>\n<h3 id=\"2-say-no-to-public-wifi\" style=\"position:relative;\"><a href=\"#2-say-no-to-public-wifi\" aria-label=\"2 say no to public wifi permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>2. Say no to public wifi.</h3>\n<p>Ask your consumers not to use public networks to make online transactions. That’s not how they should do safe shopping online. Freely available wifi hotspots at a coffee shop or in the airport are red flags. There may be hackers spying on them and waiting for the least opportunity to steal your consumer's name, address, and credit card information. </p>\n<h3 id=\"3-an-extra-vpn-security-could-help\" style=\"position:relative;\"><a href=\"#3-an-extra-vpn-security-could-help\" aria-label=\"3 an extra vpn security could help permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>3. An extra VPN security could help.</h3>\n<p>If your consumers cannot resist shopping without shipping that hot chocolate, advise them to install a VPN (virtual private network) on their mobile devices, or computers for that matter, before connecting on a public wifi network. VPN creates an encrypted connection between the consumer's device and the VPN server, so any message sent while browsing the internet is safe from hackers. </p>\n<h3 id=\"4-strong-password-hygiene\" style=\"position:relative;\"><a href=\"#4-strong-password-hygiene\" aria-label=\"4 strong password hygiene permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>4. Strong password hygiene.</h3>\n<p>Another online shopping tip is to mandate your consumers to use strong, unique passwords. If the hacker has the password to an account, they can use the stored payment data to rip you off. Here are a few <a href=\"https://www.business2community.com/cybersecurity/password-security-best-practices-in-2020-02282074\">password protection tips</a> to keep consumers' accounts safe. </p>\n<ul>\n<li>Ask them to use long passwords. For example, it can be a complex set of at least eight lowercase and uppercase letters, numbers, and symbols.</li>\n<li>Ask them not to use passwords that are easy to guess, like birthdays, favorite food. Also, dictionary words are a big no. </li>\n<li>Ask them not to use the same password for multiple accounts. </li>\n<li>Ask them not to share their passwords with anyone else.</li>\n<li>Ask them to keep changing their passwords regularly. </li>\n</ul>\n<h3 id=\"5-check-statements-regularly\" style=\"position:relative;\"><a href=\"#5-check-statements-regularly\" aria-label=\"5 check statements regularly permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>5. Check statements regularly.</h3>\n<p>Holidays are a season of shopping sprees. Therefore, remind your forgetful consumers to regularly look for fraudulent charges on their credit card, debit card, and other accounts online. When they receive a text message or email about a new charge, ask them to check if they recognize the charge. </p>\n<h3 id=\"6-go-through-the-retailers-security-policy\" style=\"position:relative;\"><a href=\"#6-go-through-the-retailers-security-policy\" aria-label=\"6 go through the retailers security policy permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>6. Go through the retailer's security policy.</h3>\n<p>Consumers should be aware of what happens to their data that they leave on a website. Some vendors also create accounts to save consumers' credit card information for future transactions. Therefore, encourage your consumers to find out the retailer's privacy policy. It will help them avoid the hassles of fraud and prevent those impulse buys. Always one of the best online shopping tips. </p>\n<h3 id=\"7-steer-clear-of-holiday-shopping-scams\" style=\"position:relative;\"><a href=\"#7-steer-clear-of-holiday-shopping-scams\" aria-label=\"7 steer clear of holiday shopping scams permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>7. Steer clear of holiday shopping scams.</h3>\n<p>We mean <a href=\"https://www.loginradius.com/blog/phishing-for-identity/\">phishing</a> scams. For instance, your consumers may receive emails with tempting offers for the holidays that they cannot say no to. Email from unknown vendors often carries viruses and malware. It is always better to play safe and delete emails from suspicious vendors without opening them. </p>\n<h3 id=\"8-download-apps-from-trusted-sources\" style=\"position:relative;\"><a href=\"#8-download-apps-from-trusted-sources\" aria-label=\"8 download apps from trusted sources permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>8. Download apps from trusted sources.</h3>\n<p>It is crucial that your consumers download applications only from trusted platforms like the App Store, the Google Play Store, Amazon App Store, etc. Most of the applications out there ask consumers for various permissions during installation. Encourage your consumers to read those carefully and only check boxes that make sense to them. They can also read reviews and ratings from existing consumers before making any decision. </p>\n<p><a href=\"https://www.loginradius.com/resource/omnichannel-retailer-customer-experience\"><span\n      class=\"gatsby-resp-image-wrapper\"\n      style=\"position: relative; display: block; margin-left: auto; margin-right: auto; max-width: 768px; \"\n    >\n      <span\n    class=\"gatsby-resp-image-background-image\"\n    style=\"padding-bottom: 30.307692307692307%; position: relative; bottom: 0; left: 0; background-image: url('data:image/png;base64,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'); background-size: cover; display: block;\"\n  ></span>\n  <img\n        class=\"gatsby-resp-image-image\"\n        alt=\"WP-omnichannel-ret\"\n        title=\"WP-omnichannel-ret\"\n        src=\"/static/65a54263b59b27c00e863e6b1891c5a6/e5715/WP-omnichannel-ret.png\"\n        srcset=\"/static/65a54263b59b27c00e863e6b1891c5a6/a6d36/WP-omnichannel-ret.png 650w,\n/static/65a54263b59b27c00e863e6b1891c5a6/e5715/WP-omnichannel-ret.png 768w,\n/static/65a54263b59b27c00e863e6b1891c5a6/81501/WP-omnichannel-ret.png 2886w\"\n        sizes=\"(max-width: 768px) 100vw, 768px\"\n        style=\"width:100%;height:100%;margin:0;vertical-align:middle;position:absolute;top:0;left:0;\"\n        loading=\"lazy\"\n      />\n    </span></a></p>\n<h3 id=\"9-read-return-policies\" style=\"position:relative;\"><a href=\"#9-read-return-policies\" aria-label=\"9 read return policies permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>9. Read return policies.</h3>\n<p>Another useful online shopping tip is to encourage your consumers to always go through return policies before hitting \"buy.\" Since they are buying items that are not tried and tested, there are always chances they may not be the right fit as they would at a local store. You consumers should be well aware in advance of how their vendors handle returns. </p>\n<h3 id=\"10-use-credit-cards-instead-of-debit-cards\" style=\"position:relative;\"><a href=\"#10-use-credit-cards-instead-of-debit-cards\" aria-label=\"10 use credit cards instead of debit cards permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>10. Use credit cards instead of debit cards.</h3>\n<p>Wherever possible, ask your consumers to prefer credit cards as their choice of payment over debit. The reason being, consumers can withhold credit card payments from a vendor in case of any dispute. Also, depending on your consumers' country, they need to pay only a small amount of the entire fraudulent charge and mitigate the fraud. </p>\n<p>But with a debit card, the money is deducted from your consumer's bank account. Though it is possible to recoup the fraudulent charges eventually, that's a difficult and a very long shot. </p>\n<h3 id=\"11-dont-respond-to-pop-ups\" style=\"position:relative;\"><a href=\"#11-dont-respond-to-pop-ups\" aria-label=\"11 dont respond to pop ups permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>11. Don't respond to pop-ups.</h3>\n<p>Ask your consumers to ignore all pop-up offers and deals. They should not respond or click on the links. For example, if a pop-up says, \"clean your infected computer,\" ensure that they ignore it. They are all scams. </p>\n<h3 id=\"12-use-secure-websites\" style=\"position:relative;\"><a href=\"#12-use-secure-websites\" aria-label=\"12 use secure websites permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>12. Use secure websites.</h3>\n<p>There is a small icon in the left-hand corner of any website's URL bar. URLs that start with \"HTTPS\" are secure sites, and they encrypt all data that consumers share on the site. It is another best online shopping tip that your consumers exercise caution before providing their financial information on sites without the \"s\". </p>\n<h3 id=\"13-keep-receipts\" style=\"position:relative;\"><a href=\"#13-keep-receipts\" aria-label=\"13 keep receipts permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>13. Keep receipts.</h3>\n<p>When your consumers shop anything online, they receive a sales confirmation after the purchase, mostly in the form of emails. Ask them not to delete these emails until the item has arrived and they are satisfied with the product. It is an important piece of information that they require to call consumer service or return a purchase. </p>\n<h3 id=\"14-dont-accept-virtual-gifts\" style=\"position:relative;\"><a href=\"#14-dont-accept-virtual-gifts\" aria-label=\"14 dont accept virtual gifts permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>14. Don't accept virtual gifts.</h3>\n<p>Fake websites offer free gifts to consumers to entice them into sharing their banking details. Another online shopping tip for consumers is never to accept free gifts online. Virtual gift cards have the highest risk of <a href=\"https://www.loginradius.com/blog/2019/10/cybersecurity-attacks-business/\">cyber fraud</a>. </p>\n<h3 id=\"15-use-an-extra-email-account\" style=\"position:relative;\"><a href=\"#15-use-an-extra-email-account\" aria-label=\"15 use an extra email account permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>15. Use an extra email account.</h3>\n<p>This is an interesting online shopping tip that can save your consumers the hassles of financial or identity fraud. Ask them to use a separate email address for shopping altogether. This way, they can steer clear of compromising their personal information. P.S. Remind them to use passwords for each account.</p>\n<h3 id=\"16-never-leave-devices-unlocked\" style=\"position:relative;\"><a href=\"#16-never-leave-devices-unlocked\" aria-label=\"16 never leave devices unlocked permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>16. Never leave devices unlocked.</h3>\n<p>It is a good practice to keep devices locked at all times. Prying eyes can be anywhere—it only takes seconds for someone to watch over the shoulder and get hold of your consumers' passwords. Add a <a href=\"https://www.loginradius.com/multi-factor-authentication/\">second layer of authentication</a> (MFA), for instance, a PIN or passcode, before letting your consumers in. </p>\n<h3 id=\"17-do-not-overshare\" style=\"position:relative;\"><a href=\"#17-do-not-overshare\" aria-label=\"17 do not overshare permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>17. Do not overshare.</h3>\n<p>No genuine website asks for consumers' Social Security number (SSN) to complete a transaction. So, if they are doing it, they are most certainly phishing attempts. Encourage your consumers to call the consumer service for more details before handing out sensitive information. </p>\n<h2 id=\"how-loginradius-can-help-in-securing-your-data-safe-while-providing-a-delightful-digital-experience\" style=\"position:relative;\"><a href=\"#how-loginradius-can-help-in-securing-your-data-safe-while-providing-a-delightful-digital-experience\" aria-label=\"how loginradius can help in securing your data safe while providing a delightful digital experience permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>How LoginRadius Can Help in Securing Your Data Safe While Providing a Delightful Digital Experience</h2>\n<p>As an organization, it is also crucial that you take similar steps to minimize your consumers' cyber liabilities. Using the LoginRadius <a href=\"https://www.loginradius.com/blog/2019/06/customer-identity-and-access-management/\">consumer identity and access management solution</a>, you can provide them the safest and most secure digital experience while looking out to implement the best online shopping tips. </p>\n<p>Here how you get personalized marketing, 360-degree customer profiling, data safety, and <a href=\"https://www.loginradius.com/blog/2020/04/omnichannel-customer-experience/\">omnichannel experience</a> for your consumers. </p>\n<ul>\n<li><strong>Improved registration and login options</strong>: The identity management platform allows consumers to register using <a href=\"https://www.loginradius.com/blog/2020/10/loginradius-launches-passwordless-login-with-magic-link-or-otp/\">Magic Link via Emai</a>l, OTP Login via Email, or OTP Login via Phone. This way, consumers need not remember passwords to log in anymore. </li>\n<li><strong>360-degree view of consumers</strong>: It offers a 360-degree view of consumer demographics, so you can plan your next move based on their behavior and personal preferences while building better relationships.</li>\n<li><strong>Social login</strong>: Social login allows consumers to authenticate with a social media account. It helps your consumers skip the hassles of the registration and end up with a seamless consumer onboarding. </li>\n<li><strong>Single sign-on (SSO)</strong>: It allows consumers to access multiple accounts with a <a href=\"https://www.loginradius.com/blog/2019/05/what-is-single-sign-on/\">single set of credentials</a>, offering ease of authentication and a frictionless omnichannel experience. </li>\n<li><strong>Multi-factor authentication (MFA):</strong> It offers multiple layers of authentication during the login process to ensure that the right consumers log in. </li>\n<li><strong>Security compliance</strong>: LoginRadius adheres to international standards like the E.U.'s GDPR and <a href=\"https://www.loginradius.com/blog/identity/how-loginradius-helps-enterprises-stay-ccpa-compliant-in-2020/\">California's CCPA</a>. Other certifications include PCI DSS, ISO 27001:2013, ISO 27017:2015, ISO/IEC 27018:2019, U.S. Privacy Shield, NIST Cybersecurity Framework, and more. </li>\n</ul>\n<h2 id=\"conclusion\" style=\"position:relative;\"><a href=\"#conclusion\" aria-label=\"conclusion permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>Conclusion</h2>\n<p>Safe online shopping tips are essential to providing excellent experiences to both <a href=\"https://www.loginradius.com/industry-retail-and-ecommerce/\">consumers and retailers alike</a>. It is a smart approach to know your immediate threats, so there is no room for mistakes. </p>\n<p>The tips and solutions discussed above can protect your consumers from underlying threats this holiday season. Have a great shopping spree! </p>\n<h2 id=\"faqs\" style=\"position:relative;\"><a href=\"#faqs\" aria-label=\"faqs permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>FAQs</h2>\n<p>Q1. Why is security crucial during Black Friday and Cyber Monday shopping?</p>\n<p>A: These events attract cybercriminals; securing data is vital to prevent scams and breaches.</p>\n<p>Q2. What are common online shopping threats mentioned in the blog?</p>\n<p>A: DDoS attacks, card fraud, phishing scams, and consumer journey hijacking.</p>\n<p>Q3. How can consumers protect themselves while shopping online?</p>\n<p>A: Tips include using trusted sites, avoiding public Wi-Fi, and employing VPNs.</p>\n<p>Q4. What's the role of multi-factor authentication in online shopping security?</p>\n<p>A: It adds an extra layer, ensuring the right users access their accounts.</p>\n<p>Q5. How can businesses enhance data security during these events?</p>\n<p>A: Solutions like LoginRadius offer secure registration, 360-degree consumer views, and multi-factor authentication.</p>\n<p><a href=\"https://www.loginradius.com/book-a-demo/\"><span\n      class=\"gatsby-resp-image-wrapper\"\n      style=\"position: relative; display: block; margin-left: auto; margin-right: auto; max-width: 768px; \"\n    >\n      <span\n    class=\"gatsby-resp-image-background-image\"\n    style=\"padding-bottom: 30.307692307692307%; position: relative; bottom: 0; left: 0; background-image: url('data:image/png;base64,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'); background-size: cover; display: block;\"\n  ></span>\n  <img\n        class=\"gatsby-resp-image-image\"\n        alt=\"book-a-demo-loginradius\"\n        title=\"book-a-demo-loginradius\"\n        src=\"/static/fcc4c4b5dc38cc4528f99d09480f4eb2/e5715/book-a-demo-loginradius.png\"\n        srcset=\"/static/fcc4c4b5dc38cc4528f99d09480f4eb2/a6d36/book-a-demo-loginradius.png 650w,\n/static/fcc4c4b5dc38cc4528f99d09480f4eb2/e5715/book-a-demo-loginradius.png 768w,\n/static/fcc4c4b5dc38cc4528f99d09480f4eb2/63ff0/book-a-demo-loginradius.png 2887w\"\n        sizes=\"(max-width: 768px) 100vw, 768px\"\n        style=\"width:100%;height:100%;margin:0;vertical-align:middle;position:absolute;top:0;left:0;\"\n        loading=\"lazy\"\n      />\n    </span></a></p>\n<style class=\"grvsc-styles\">\n  .grvsc-container {\n    overflow: auto;\n    -webkit-overflow-scrolling: touch;\n    padding-top: 1rem;\n    padding-top: var(--grvsc-padding-top, var(--grvsc-padding-v, 1rem));\n    padding-bottom: 1rem;\n    padding-bottom: var(--grvsc-padding-bottom, var(--grvsc-padding-v, 1rem));\n    border-radius: 8px;\n    border-radius: var(--grvsc-border-radius, 8px);\n    font-feature-settings: normal;\n  }\n  \n  .grvsc-code {\n    display: inline-block;\n    min-width: 100%;\n  }\n  \n  .grvsc-line {\n    display: inline-block;\n    box-sizing: border-box;\n    width: 100%;\n    padding-left: 1.5rem;\n    padding-left: var(--grvsc-padding-left, var(--grvsc-padding-h, 1.5rem));\n    padding-right: 1.5rem;\n    padding-right: var(--grvsc-padding-right, var(--grvsc-padding-h, 1.5rem));\n  }\n  \n  .grvsc-line-highlighted {\n    background-color: var(--grvsc-line-highlighted-background-color, transparent);\n    box-shadow: inset var(--grvsc-line-highlighted-border-width, 4px) 0 0 0 var(--grvsc-line-highlighted-border-color, transparent);\n  }\n  \n</style>","frontmatter":{"date":"November 24, 2021","updated_date":null,"description":"Many people prefer shopping online these days rather than going to a conventional store. Therefore, securing the data of your customers online is an integral part of protecting the organisation as a whole. Your job is to let them shop with some of the best online shopping tips with confidence.","title":"17 Tips to Avoid Shopping Scams on Black Friday & Cyber Monday","tags":["data protection","cybersecurity","ciam solution","mfa"],"pinned":null,"coverImage":{"childImageSharp":{"fluid":{"aspectRatio":1.408450704225352,"src":"/static/e4a8c01a110de179f2a7cb45e98dce44/9a31d/17-online-shopping-tips-for-consumer.jpg","srcSet":"/static/e4a8c01a110de179f2a7cb45e98dce44/f836f/17-online-shopping-tips-for-consumer.jpg 200w,\n/static/e4a8c01a110de179f2a7cb45e98dce44/2244e/17-online-shopping-tips-for-consumer.jpg 400w,\n/static/e4a8c01a110de179f2a7cb45e98dce44/9a31d/17-online-shopping-tips-for-consumer.jpg 767w","sizes":"(max-width: 767px) 100vw, 767px"}}},"author":{"id":"Rakesh Soni","github":"oyesoni","avatar":"rakesh-soni.jpg"}}}},{"node":{"excerpt":"Introduction For organizations today, maintaining an array of productive networking tools is all about easy access. Enterprises often…","fields":{"slug":"/identity/federated-identity-management-vs-sso/"},"html":"<h2 id=\"introduction\" style=\"position:relative;\"><a href=\"#introduction\" aria-label=\"introduction permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>Introduction</h2>\n<p>For organizations today, maintaining an array of productive networking tools is all about easy access. Enterprises often introduce new applications that support their production and help them implement their business strategies successfully. However, every time an application or tool gets implemented, the end-users are forced to create new credentials for access.</p>\n<p>As a result, employees and customers end up with too many passwords to remember. Unfortunately, remembering all the different credentials is easier said than done. More than <a href=\"https://www.techrepublic.com/article/25-of-employees-admit-that-they-use-the-same-password-for-everything/\">60% of employees</a> use the same password for their work and personal applications, leading to greater vulnerability to data breaches. And about 13% of users reuse passwords on all their accounts regularly. In fact, compromised passwords are accountable for 81% of hacking-related breaches. </p>\n<p>Enterprises need to use methods to maximize the use of digital identities for multiple users. And tools like <a href=\"https://www.loginradius.com/blog/identity/what-is-single-sign-on/\">single sign-on (SSO)</a> and federated identity management (FIM) seem to be the go-to methods for most organizations. However, most companies do not understand the differences between these two methods. And the implications they may have on the overall company security.</p>\n<p>What is SSO, how is it different from FIM, and what are the benefits of both methods? Let's find out all the aspects associated with federated identity management vs SSO. </p>\n<h2 id=\"what-is-single-sign-on\" style=\"position:relative;\"><a href=\"#what-is-single-sign-on\" aria-label=\"what is single sign on permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>What is Single Sign-On?</h2>\n<p>Since the early days of the internet, using a single digital identity for multiple logins was considered a risk from cybersecurity's perspective. And it is indeed. However, logging in to different web applications one by one is time-consuming, inconvenient, and disrupts the workflow. The solution to this dilemma lies with SSO. </p>\n<p>A <a href=\"https://www.loginradius.com/single-sign-on/\">single sign-on</a> or SSO is an authentication scheme that allows users to access multiple web applications securely through a single set of credentials. For example, it's what lets you browse your Gmail account in one tab and use Youtube in another tab on your browser. </p>\n<p>It also allows web services like online banking to grant access to various sections within the same account. Typically, your savings and general account are very distinct and require separate login credentials. However, with SSO, when you click on another section of your account, the site re-authenticates you with the credentials you used during the initial login.</p>\n<p>In enterprises, it lets employees access various business applications like HR functions, financial records, and more with only one login credential. </p>\n<h2 id=\"how-single-sign-on-works\" style=\"position:relative;\"><a href=\"#how-single-sign-on-works\" aria-label=\"how single sign on works permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>How Single Sign-On Works?</h2>\n<p>SSO is a <a href=\"https://www.loginradius.com/blog/identity/pros-cons-token-authentication/\">token-based system</a>, which means users are assigned a token for identification instead of a password. Let's say you go to an application you want to use; you will receive a security token that contains all your information (like your email address, username, etc.). Then, an Identity Provider compares this token to the credentials you provide during login and grants your authentication.</p>\n<h2 id=\"benefits-of-single-sign-on\" style=\"position:relative;\"><a href=\"#benefits-of-single-sign-on\" aria-label=\"benefits of single sign on permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>Benefits of Single Sign-On</h2>\n<h3 id=\"1-reduces-costs-and-password-resets\" style=\"position:relative;\"><a href=\"#1-reduces-costs-and-password-resets\" aria-label=\"1 reduces costs and password resets permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>1. Reduces costs and password resets</h3>\n<p>It eliminates the need for frequent password resets and reduces customer care calls, lowering IT costs.</p>\n<h3 id=\"2-streamlines-production\" style=\"position:relative;\"><a href=\"#2-streamlines-production\" aria-label=\"2 streamlines production permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>2. Streamlines production</h3>\n<p>It eliminates the need for employees to remember multiple passwords and can cut down the time it takes to access the resources they need to do their jobs securely.</p>\n<h3 id=\"3-enhanced-customer-experience\" style=\"position:relative;\"><a href=\"#3-enhanced-customer-experience\" aria-label=\"3 enhanced customer experience permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>3. Enhanced customer experience</h3>\n<p>It allows customers to access all the services and products an organization offers through a single login, removing the vexation of logging in multiple times.</p>\n<h3 id=\"4-reliable-security\" style=\"position:relative;\"><a href=\"#4-reliable-security\" aria-label=\"4 reliable security permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>4. Reliable security</h3>\n<p>Most SSO platforms now have built-in security integrations with thousands of software applications. And, one password can grant you access to all of them.</p>\n<h2 id=\"challenges-in-single-sign-on-sso\" style=\"position:relative;\"><a href=\"#challenges-in-single-sign-on-sso\" aria-label=\"challenges in single sign on sso permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>Challenges in Single Sign-On (SSO)</h2>\n<h3 id=\"1-integration-complexity\" style=\"position:relative;\"><a href=\"#1-integration-complexity\" aria-label=\"1 integration complexity permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>1. Integration Complexity</h3>\n<p>Implementing SSO across heterogeneous IT environments with diverse applications and systems can be challenging. Ensuring seamless integration and compatibility with existing infrastructure requires careful planning and coordination.</p>\n<h3 id=\"2-user-experience\" style=\"position:relative;\"><a href=\"#2-user-experience\" aria-label=\"2 user experience permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>2. User Experience</h3>\n<p>While SSO aims to enhance user experience by simplifying authentication processes, issues such as session management, logout procedures, and cross-domain authentication can impact usability. Ensuring a seamless and intuitive user experience is crucial to maximize the benefits of SSO.</p>\n<h3 id=\"3-security-concerns\" style=\"position:relative;\"><a href=\"#3-security-concerns\" aria-label=\"3 security concerns permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>3. Security Concerns</h3>\n<p>SSO introduces potential security risks, as compromising the user's single sign-on credentials can grant unauthorized access to multiple applications and systems. Implementing robust authentication mechanisms, such as multi-factor authentication (MFA) and encryption, is essential to mitigate security threats.</p>\n<h3 id=\"4-vendor-lock-in\" style=\"position:relative;\"><a href=\"#4-vendor-lock-in\" aria-label=\"4 vendor lock in permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>4. Vendor Lock-in</h3>\n<p>Depending on third-party SSO solutions can lead to vendor lock-in, limiting flexibility and scalability. Organizations must evaluate vendor dependencies and consider interoperability with other identity management solutions to avoid potential vendor lock-in issues.</p>\n<h3 id=\"5-identity-lifecycle-management\" style=\"position:relative;\"><a href=\"#5-identity-lifecycle-management\" aria-label=\"5 identity lifecycle management permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>5. Identity Lifecycle Management</h3>\n<p>Managing the lifecycle of user identities, including provisioning, deprovisioning, and access management, can be complex in SSO environments. Ensuring timely updates and synchronization of user attributes across all connected systems is essential to maintain data accuracy and security.</p>\n<h2 id=\"what-is-federated-identity-management-fim\" style=\"position:relative;\"><a href=\"#what-is-federated-identity-management-fim\" aria-label=\"what is federated identity management fim permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>What is Federated Identity Management (FIM)?</h2>\n<p>When we talk about federated identity vs SSO, it’s crucial to understand what each individual system is about. <a href=\"https://www.loginradius.com/blog/identity/what-is-federated-identity-management/\">Federated Identity Management</a> (Identity Federation) is a system that allows users from different enterprises (domains) to use the same digital identity to access all their applications and networks. </p>\n<p>Through FIM, an enterprise maintains its unique management system. It is interlinked with other enterprises through a third service (the identity provider) that stores the credentials. The identity provider or identity broker also offers the trust mechanism required for FIM to work. </p>\n<h2 id=\"how-does-federated-identity-management-work\" style=\"position:relative;\"><a href=\"#how-does-federated-identity-management-work\" aria-label=\"how does federated identity management work permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>How Does Federated Identity Management Work?</h2>\n<p>While we explore sso vs federation, let’s quickly understand how federated identity management works. <a href=\"https://www.loginradius.com/federated-sso/\">Federated identity management</a> (FIM) is a system that enables the use of a single digital identity across multiple domains and organizations. The process begins when a user attempts to access a resource from a service provider. </p>\n<p>The service provider then sends a request to the user's identity provider, which authenticates the user's identity and provides the service provider with the necessary credentials to grant access to the requested resource. </p>\n<p>This process is known as identity federation and allows users to access resources from multiple organizations without the need for separate login credentials for each organization. The FIM system uses industry-standard protocols like <a href=\"https://www.loginradius.com/glossary/saml/\">SAML</a>, OAuth, and OpenID Connect to establish trust and securely exchange identity information between the identity provider and service provider.</p>\n<p><a href=\"https://www.loginradius.com/resource/federated-identity-management-datasheet\"><span\n      class=\"gatsby-resp-image-wrapper\"\n      style=\"position: relative; display: block; margin-left: auto; margin-right: auto; max-width: 768px; \"\n    >\n      <span\n    class=\"gatsby-resp-image-background-image\"\n    style=\"padding-bottom: 30.307692307692307%; position: relative; bottom: 0; left: 0; background-image: url('data:image/png;base64,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'); background-size: cover; display: block;\"\n  ></span>\n  <img\n        class=\"gatsby-resp-image-image\"\n        alt=\"DS-fim\"\n        title=\"DS-fim\"\n        src=\"/static/ef0c27dd7f9672e1684d62550b85a3ba/e5715/DS-fim.png\"\n        srcset=\"/static/ef0c27dd7f9672e1684d62550b85a3ba/a6d36/DS-fim.png 650w,\n/static/ef0c27dd7f9672e1684d62550b85a3ba/e5715/DS-fim.png 768w,\n/static/ef0c27dd7f9672e1684d62550b85a3ba/81501/DS-fim.png 2886w\"\n        sizes=\"(max-width: 768px) 100vw, 768px\"\n        style=\"width:100%;height:100%;margin:0;vertical-align:middle;position:absolute;top:0;left:0;\"\n        loading=\"lazy\"\n      />\n    </span></a></p>\n<h2 id=\"benefits-of-federated-identity-management\" style=\"position:relative;\"><a href=\"#benefits-of-federated-identity-management\" aria-label=\"benefits of federated identity management permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>Benefits of Federated Identity Management</h2>\n<p>Federated identity management (FIM) offers several benefits to both users and organizations. For users, FIM provides a seamless experience across multiple domains and services, eliminating the need to remember and manage multiple usernames and passwords. </p>\n<p>FIM improves security by centralizing identity management and reducing the number of identity stores that need to be maintained. Organizations benefit from FIM by reducing the complexity and cost associated with managing multiple identities and credentials. </p>\n<p>FIM also enhances security by implementing consistent authentication and authorization policies across all domains and services, reducing the risk of unauthorized access and data breaches. </p>\n<p>Furthermore, FIM supports compliance by providing organizations with the ability to enforce regulatory requirements and audit access to sensitive resources.</p>\n<h2 id=\"challenges-in-federated-identity-management\" style=\"position:relative;\"><a href=\"#challenges-in-federated-identity-management\" aria-label=\"challenges in federated identity management permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>Challenges in Federated Identity Management</h2>\n<h3 id=\"1-interoperability\" style=\"position:relative;\"><a href=\"#1-interoperability\" aria-label=\"1 interoperability permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>1. Interoperability</h3>\n<p>Federated Identity Management (FIM) involves establishing trust between multiple identity providers across different organizations. Achieving interoperability between these disparate systems can be challenging, requiring standardized protocols and careful coordination.</p>\n<h3 id=\"2-security-risks\" style=\"position:relative;\"><a href=\"#2-security-risks\" aria-label=\"2 security risks permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>2. Security Risks</h3>\n<p>FIM introduces potential security risks, as it involves sharing user identity information across organizational boundaries. Ensuring the secure transmission and storage of sensitive authentication data is crucial to mitigate the risk of data breaches and unauthorized access.</p>\n<h3 id=\"3-trust-establishment\" style=\"position:relative;\"><a href=\"#3-trust-establishment\" aria-label=\"3 trust establishment permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>3. Trust Establishment</h3>\n<p>Establishing trust relationships between identity providers (IdPs) and service providers (SPs) requires mutual agreements and verification mechanisms. Building and maintaining trust can be complex, particularly in multi-party federations involving diverse stakeholders.</p>\n<h3 id=\"4-identity-mapping\" style=\"position:relative;\"><a href=\"#4-identity-mapping\" aria-label=\"4 identity mapping permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>4. Identity Mapping</h3>\n<p>Mapping user identities across federated domains can be challenging, especially when dealing with different naming conventions, attribute formats, and data schemas. Ensuring accurate identity mapping is essential to maintain seamless user access across federated environments.</p>\n<h3 id=\"5-policy-enforcement\" style=\"position:relative;\"><a href=\"#5-policy-enforcement\" aria-label=\"5 policy enforcement permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>5. Policy Enforcement</h3>\n<p>Enforcing access control policies and authorization rules across federated domains can be complex, particularly when dealing with diverse regulatory requirements and organizational policies. Establishing consistent policy enforcement mechanisms is essential to ensure compliance and mitigate security risks.</p>\n<h2 id=\"federated-identity-management-vs-sso\" style=\"position:relative;\"><a href=\"#federated-identity-management-vs-sso\" aria-label=\"federated identity management vs sso permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>Federated Identity Management vs. SSO</h2>\n<p>While discussing sso vs federated identity, SSO and FIM are used together, they do not mean the same thing. While single sign-on is an important component of FIM, it is not the same as FIM. The main difference between Identity Federation and SSO or federated login vs SSO lies in the range of access.</p>\n<p>SSO allows users to use a single set of credentials to access multiple systems within a single organization (a single domain). On the other hand, FIM lets users access systems across federated organizations. They can access the applications, programs, and networks of all members within the federated group.</p>\n<p>If we follow the above bank example, customers can access various external banking services like loan applications or ordering checks seamlessly through a single login with FIM.</p>\n<h2 id=\"in-conclusion\" style=\"position:relative;\"><a href=\"#in-conclusion\" aria-label=\"in conclusion permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>In Conclusion</h2>\n<p>Expanding digital identity management can boost an organization's work efficiency by reducing authentication time for all programs and applications. As we discuss federated authentication vs sso, Using SSO or FIM have their benefits, along with the associated security and financial incentives. </p>\n<p>As you advance towards improving customer and employee support, these protocols can help you streamline password creation and <a href=\"https://www.loginradius.com/authentication/\">user authentication</a>.</p>\n<h2 id=\"faqs\" style=\"position:relative;\"><a href=\"#faqs\" aria-label=\"faqs permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>FAQs</h2>\n<p><strong>1. What is an example of a federated SSO?</strong></p>\n<p>An example is when a user logs into a third-party application (like Google) using their credentials from another identity provider (like Facebook).</p>\n<p><strong>2. What is federated SSO a mechanism?</strong></p>\n<p>Federated SSO is a mechanism allowing users to access multiple applications using a single set of credentials, authenticated across different organizations or domains.</p>\n<p><strong>3. Is identity federation the same as SSO?</strong></p>\n<p>No, identity federation is broader, involving the establishment of trust relationships between different identity providers, while SSO focuses on seamless access to multiple applications with one set of credentials.</p>\n<p><strong>4. What is federation identity management?</strong></p>\n<p>Federation identity management is a system allowing users from different organizations or domains to access shared resources using a single digital identity, managed through mutual trust agreements.</p>\n<p><strong>5. What is identity federation in AWS?</strong></p>\n<p>Identity federation in AWS enables users to access AWS resources securely using their existing identity credentials from external identity providers, such as Active Directory or SAML-based systems.</p>\n<p><a href=\"https://www.loginradius.com/book-a-demo/\"><span\n      class=\"gatsby-resp-image-wrapper\"\n      style=\"position: relative; display: block; margin-left: auto; margin-right: auto; max-width: 768px; \"\n    >\n      <span\n    class=\"gatsby-resp-image-background-image\"\n    style=\"padding-bottom: 30.307692307692307%; position: relative; bottom: 0; left: 0; background-image: url('data:image/png;base64,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'); background-size: cover; display: block;\"\n  ></span>\n  <img\n        class=\"gatsby-resp-image-image\"\n        alt=\"book-a-demo-loginradius\"\n        title=\"book-a-demo-loginradius\"\n        src=\"/static/fcc4c4b5dc38cc4528f99d09480f4eb2/e5715/book-a-demo-loginradius.png\"\n        srcset=\"/static/fcc4c4b5dc38cc4528f99d09480f4eb2/a6d36/book-a-demo-loginradius.png 650w,\n/static/fcc4c4b5dc38cc4528f99d09480f4eb2/e5715/book-a-demo-loginradius.png 768w,\n/static/fcc4c4b5dc38cc4528f99d09480f4eb2/63ff0/book-a-demo-loginradius.png 2887w\"\n        sizes=\"(max-width: 768px) 100vw, 768px\"\n        style=\"width:100%;height:100%;margin:0;vertical-align:middle;position:absolute;top:0;left:0;\"\n        loading=\"lazy\"\n      />\n    </span></a></p>\n<style class=\"grvsc-styles\">\n  .grvsc-container {\n    overflow: auto;\n    -webkit-overflow-scrolling: touch;\n    padding-top: 1rem;\n    padding-top: var(--grvsc-padding-top, var(--grvsc-padding-v, 1rem));\n    padding-bottom: 1rem;\n    padding-bottom: var(--grvsc-padding-bottom, var(--grvsc-padding-v, 1rem));\n    border-radius: 8px;\n    border-radius: var(--grvsc-border-radius, 8px);\n    font-feature-settings: normal;\n  }\n  \n  .grvsc-code {\n    display: inline-block;\n    min-width: 100%;\n  }\n  \n  .grvsc-line {\n    display: inline-block;\n    box-sizing: border-box;\n    width: 100%;\n    padding-left: 1.5rem;\n    padding-left: var(--grvsc-padding-left, var(--grvsc-padding-h, 1.5rem));\n    padding-right: 1.5rem;\n    padding-right: var(--grvsc-padding-right, var(--grvsc-padding-h, 1.5rem));\n  }\n  \n  .grvsc-line-highlighted {\n    background-color: var(--grvsc-line-highlighted-background-color, transparent);\n    box-shadow: inset var(--grvsc-line-highlighted-border-width, 4px) 0 0 0 var(--grvsc-line-highlighted-border-color, transparent);\n  }\n  \n</style>","frontmatter":{"date":"November 22, 2021","updated_date":null,"description":"Enterprises need to use methods to maximize the use of digital identities for multiple users. Although SSO and FIM are used together, they do not mean the same thing. The main difference between Identity Federation and SSO lies in the range of access.","title":"Federated Identity Management vs. SSO: What's The Difference?","tags":["federated identity management","sso","data security"],"pinned":null,"coverImage":{"childImageSharp":{"fluid":{"aspectRatio":1.5037593984962405,"src":"/static/d0c6f2a6a299a0c2f53d7540cc65087e/33aa5/sso-vs-fim.jpg","srcSet":"/static/d0c6f2a6a299a0c2f53d7540cc65087e/f836f/sso-vs-fim.jpg 200w,\n/static/d0c6f2a6a299a0c2f53d7540cc65087e/2244e/sso-vs-fim.jpg 400w,\n/static/d0c6f2a6a299a0c2f53d7540cc65087e/33aa5/sso-vs-fim.jpg 768w","sizes":"(max-width: 768px) 100vw, 768px"}}},"author":{"id":"Kundan Singh","github":null,"avatar":null}}}},{"node":{"excerpt":"The digitally advanced business landscape has offered enormous opportunities to enterprises striving for business success in the most…","fields":{"slug":"/identity/assess-improve-your-authentication-system/"},"html":"<p>The digitally advanced business landscape has offered enormous opportunities to enterprises striving for business success in the most competitive environments. </p>\n<p>Businesses leverage cutting-edge technologies to accelerate their growth by offering seamless experiences to their consumers whenever and wherever they want. </p>\n<p>However, security is still one of the most common bottlenecks of every industry, which can’t be overlooked, especially when the number of <a href=\"https://www.loginradius.com/blog/identity/how-to-handle-data-breaches/\">data breaches is soaring</a> day by day. </p>\n<p>Whether we talk about data leaks or identity thefts, businesses that become victims of security breaches are compromising their brand reputation and losing millions of dollars every year. </p>\n<p>Hence, robust authentication and authorization mechanism becomes a necessity and not just a luxury. </p>\n<p>So does it means that businesses that are using an <a href=\"https://www.loginradius.com/authentication/\">authentication system</a> on their website or mobile application are protected against every security breach? </p>\n<p>Unfortunately, this isn’t the case!</p>\n<p>With cybercriminals finding new ways to sneak into a business network, enterprises should consider relying on an authentication mechanism that offers stringent security layers and not just those that validate a user based on specific criteria. </p>\n<p>Let’s dig deeper into this and understand how enterprises can evaluate the quality of a user authentication system before making a decision. </p>\n<h2 id=\"authentication-and-authorization\" style=\"position:relative;\"><a href=\"#authentication-and-authorization\" aria-label=\"authentication and authorization permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>Authentication and Authorization</h2>\n<p>Before we inch towards understanding the aspects of a robust <a href=\"https://www.loginradius.com/blog/identity/authentication-vs-authorization-infographic/\">authentication and authorization</a> mechanism, let’s quickly understand the difference between authentication and authorization. </p>\n<h3 id=\"what-is-authentication\" style=\"position:relative;\"><a href=\"#what-is-authentication\" aria-label=\"what is authentication permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>What is Authentication</h3>\n<p>Authentication is the process of identifying users and validating who they claim to be. One of the most common and apparent factors to authenticate identity is a password. If the user name matches the password credential, the essence is valid, and the system grants access to the user.</p>\n<p>Interestingly, with enterprises going passwordless, many use modern authentication techniques like one-time passcodes (OTP) via SMS, or email, single sign-on (SSO), multi-factor authentication (MFA) and biometrics, etc. authenticate users and deploy security beyond what passwords usually provide.</p>\n<h3 id=\"what-is-authorization\" style=\"position:relative;\"><a href=\"#what-is-authorization\" aria-label=\"what is authorization permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>What is Authorization</h3>\n<p>Authorization happens after a user’s identity has been successfully authenticated. It is about offering full or partial access rights to resources like databases, funds, and other critical information to get the job done.</p>\n<p>For example, in an organization, after an employee is verified and confirmed via ID and password authentication, the next step would be defining what resources the employee would have access to.</p>\n<h2 id=\"difference-between-authentication-and-authorization\" style=\"position:relative;\"><a href=\"#difference-between-authentication-and-authorization\" aria-label=\"difference between authentication and authorization permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>Difference between Authentication and Authorization</h2>\n<p>Let’s understand the core of utilizing authentication and authorization and how one differentiates from the other.</p>\n<p>For instance, an organization will allow all its employees to access their workplace systems (that’s authentication). But then, not everyone will have the right to access its gated data and resources (that’s authorization).</p>\n<p>Implementing authentication with the proper authorization techniques <a href=\"https://www.loginradius.com/blog/identity/customer-identity-and-access-management/\">through a CIAM</a> (consumer identity and access management) solution can protect organizations, while streamlined access will enable its workforce to be more productive.</p>\n<p>A CIAM solution uses authentication and authorization technologies like JWT, SAML, OpenID Authorization, and OAuth.</p>\n<h3 id=\"different-ways-of-user-authentication\" style=\"position:relative;\"><a href=\"#different-ways-of-user-authentication\" aria-label=\"different ways of user authentication permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>Different Ways of User Authentication</h3>\n<ul>\n<li><strong>Password-based Authentication:</strong> It is a simple method of authentication that requires a password to verify the user's identity. </li>\n<li><strong>Passwordless Authentication:</strong> In this method, a user is verified through <a href=\"https://www.loginradius.com/blog/identity/loginradius-launches-passwordless-login-with-magic-link-or-otp/\">OTP or a magic link</a> delivered to the registered email or phone number.</li>\n<li><strong>2FA/MFA</strong> <strong>(Multi-factor Authentication):</strong> It requires more than one security level, like an additional PIN or security question, to identify a user and grant access to a system. </li>\n<li><strong>Single sign-on (SSO):</strong> It allows users to access multiple applications with a single set of credentials. </li>\n<li><strong>Social Authentication:</strong> It verifies and authenticates users with existing credentials from social networking platforms.</li>\n</ul>\n<h3 id=\"different-ways-of-user-authorization\" style=\"position:relative;\"><a href=\"#different-ways-of-user-authorization\" aria-label=\"different ways of user authorization permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>Different Ways of User Authorization</h3>\n<ul>\n<li><strong>Role-based Access Controls (RBAC):</strong> It can be implemented for system-to-system and user-to-system privilege management.</li>\n<li><strong>JSON web token (JWT):</strong> It is an open standard for securely transmitting data between parties, and users are authorized using a public/private key pair.</li>\n<li><strong>SAML:</strong> It is a standard Single Sign-On format (SSO) where authentication information is exchanged through XML documents that are digitally signed.</li>\n<li><strong>OpenID Authorization:</strong> It verifies user identity based on an authorization server's authentication.</li>\n<li><strong>OAuth:</strong> It allows the API to authenticate and access the requested system or resource.</li>\n</ul>\n<p><a href=\"https://www.loginradius.com/resource/how-to-secure-api-using-oauth2\"><span\n      class=\"gatsby-resp-image-wrapper\"\n      style=\"position: relative; display: block; margin-left: auto; margin-right: auto; max-width: 768px; \"\n    >\n      <span\n    class=\"gatsby-resp-image-background-image\"\n    style=\"padding-bottom: 30.307692307692307%; position: relative; bottom: 0; left: 0; background-image: url('data:image/png;base64,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'); background-size: cover; display: block;\"\n  ></span>\n  <img\n        class=\"gatsby-resp-image-image\"\n        alt=\"WP-digitization\"\n        title=\"WP-digitization\"\n        src=\"/static/f51896849e6cc5c9322bf56badbebc21/e5715/WP-digitization.png\"\n        srcset=\"/static/f51896849e6cc5c9322bf56badbebc21/a6d36/WP-digitization.png 650w,\n/static/f51896849e6cc5c9322bf56badbebc21/e5715/WP-digitization.png 768w,\n/static/f51896849e6cc5c9322bf56badbebc21/81501/WP-digitization.png 2886w\"\n        sizes=\"(max-width: 768px) 100vw, 768px\"\n        style=\"width:100%;height:100%;margin:0;vertical-align:middle;position:absolute;top:0;left:0;\"\n        loading=\"lazy\"\n      />\n    </span></a></p>\n<p>Since we’ve got a fair understanding of the authentication and authorization system, let’s just quickly jump to the aspects that define the quality of the authentication system.</p>\n<h2 id=\"8-characteristics-to-evaluate-the-quality-of-authentication-system\" style=\"position:relative;\"><a href=\"#8-characteristics-to-evaluate-the-quality-of-authentication-system\" aria-label=\"8 characteristics to evaluate the quality of authentication system permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>8 Characteristics to Evaluate the Quality of Authentication System</h2>\n<h3 id=\"1-functional-stability\" style=\"position:relative;\"><a href=\"#1-functional-stability\" aria-label=\"1 functional stability permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>#1. Functional Stability</h3>\n<p>One of the essential characteristics of a robust authentication system is functional stability. The authentication system, or in other words, a CIAM solution, must strictly adhere to functional completeness, correctness, and appropriateness. </p>\n<p>Considering the new security challenges, the CIAM solution must adapt to the diverse security environment and offer stringent security in every situation.For instance, the LoginRadius CIAM offers <a href=\"https://www.loginradius.com/blog/identity/risk-based-authentication/\">Risk-based Authentication</a> (RBA) that automatically kicks in and adds another layer of authentication in a hazardous environment. </p>\n<h3 id=\"2-reliability\" style=\"position:relative;\"><a href=\"#2-reliability\" aria-label=\"2 reliability permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>#2. Reliability</h3>\n<p>A CIAM solution offering authentication and authorization must be reliable enough to meet the ever-expanding security and infrastructure requirements. </p>\n<p>For instance, if the number of users signing up or logging in suddenly surges, the CIAM should be capable of handling peak loads without posing a threat to crucial consumer and business information. </p>\n<p>Here’s where LoginRadius CIAM plays a vital role. The <a href=\"https://www.loginradius.com/\">LoginRadius CIAM</a> delivers a flawless performance coupled with the auto-scalable infrastructure that automatically scales according to the business requirements in real-time.</p>\n<p>Whether the number of users is hundreds of millions, LoginRadius handles consumers like a breeze and ensures data is securely stored. </p>\n<h3 id=\"3-performance-efficiency\" style=\"position:relative;\"><a href=\"#3-performance-efficiency\" aria-label=\"3 performance efficiency permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>#3. Performance Efficiency</h3>\n<p>Enterprises should strictly consider relying on a CIAM solution that not only ensures efficiency but eventually meets the surging demands of users in real-time without hampering user experience. </p>\n<p>A CIAM solution carries out the way authentication and authorization define the overall usability and performance of the mechanism. Businesses should ensure that their CIAM can handle peak loads and deliver a frictionless user experience without delay. </p>\n<h3 id=\"4-security\" style=\"position:relative;\"><a href=\"#4-security\" aria-label=\"4 security permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>#4. Security</h3>\n<p>Security is also one of the most crucial aspects of choosing a CIAM solution for carrying out authentication and authorization.  Businesses must ensure that their CIAM vendors offer the highest level of security through multiple stringent layers of protection that secure business data and safeguard consumer identities. </p>\n<p>A CIAM solution must be capable of identifying the user who it claims to be and must take immediate action if it detects something fishy. </p>\n<p>Here’s where LoginRadius CIAM comes into play. The new-age CIAM solution harmoniously combines all the essential aspects of a secure infrastructure, including confidentiality, integrity, accountability, and authenticity.</p>\n<p>The leading CIAM offers <a href=\"https://www.loginradius.com/multi-factor-authentication/\">multi-factor authentication</a>, risk-based authentication,  built-in web application firewall and adheres to all the major data privacy regulations and security compliances. Apart from this, the customer data is protected with many built-in features such as encryption at rest, one-way password hashing, and much more.</p>\n<h3 id=\"5-compatibility\" style=\"position:relative;\"><a href=\"#5-compatibility\" aria-label=\"5 compatibility permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>#5. Compatibility</h3>\n<p>Another essential aspect that enterprises shouldn’t ignore in their CIAM is compatibility. A CIAM solution must be compatible with both web and mobile devices to offer complete responsiveness to end-users. Also, the CIAM must have interoperable capabilities to ensure compatibility with other products and systems. </p>\n<p>The LoginRadius CIAM offers endless possibilities for enterprises as they can integrate third-party applications and programs that leverage consumer data and behavior to deliver valuable insights. </p>\n<h3 id=\"6-maintainability\" style=\"position:relative;\"><a href=\"#6-maintainability\" aria-label=\"6 maintainability permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>#6. Maintainability</h3>\n<p>The maintenance of a CIAM solution shouldn’t be a tough nut to crack. Enterprises should consider relying on cloud-based CIAM solutions like LoginRadius that offer 100% uptime and ensure minimal maintenance costs. </p>\n<p>Moreover, the LoginRadius Cloud Directory is a fully managed service, so there’s no additional work needed to maintain it.</p>\n<h3 id=\"7-portability\" style=\"position:relative;\"><a href=\"#7-portability\" aria-label=\"7 portability permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>#7. Portability</h3>\n<p>Portability is yet another vital aspect that shouldn’t be overlooked by enterprises considering adding authentication to their platforms. The CIAM solution must be adaptable and portable to be used in every environment and niche to cater to the diverse needs of the businesses. </p>\n<p>Since cloud computing is swiftly becoming the future of modern businesses, relying on a cloud-based solution is undeniably the wisest decision. </p>\n<h3 id=\"8-usability\" style=\"position:relative;\"><a href=\"#8-usability\" aria-label=\"8 usability permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>#8. Usability</h3>\n<p>Last but not least, usability must be considered while choosing a reliable authentication mechanism since factors like user error protection, accessibility, and user interface are the cornerstones of an ideal CIAM solution. </p>\n<p>The LoginRadius CIAM helps businesses deliver a flawless user experience through its state-of-the-art user interface reinforced by robust security. </p>\n<p>Also, the cloud CIAM offers numerous ways to authenticate users. Businesses can leverage <a href=\"https://www.loginradius.com/blog/identity/what-is-social-login/\">social login</a>, passwordless login, SSO, and more with one solution. </p>\n<h2 id=\"final-thoughts\" style=\"position:relative;\"><a href=\"#final-thoughts\" aria-label=\"final thoughts permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>Final Thoughts</h2>\n<p>Carrying out authentication is crucial for every business in the digital landscape. However, the increasing security concerns have raised the bar for enterprises to choose their authentication system wisely. </p>\n<p>The aspects mentioned above could help businesses choose the most exemplary authentication mechanism that not only offers the highest level of security but eventually delivers a flawless user experience. </p>\n<p>Moreover, businesses can witness the world-class authentication system in action with LoginRadius CIAM that helps establish a secure and user-friendly authentication and authorization system. </p>\n<p><a href=\"https://www.loginradius.com/book-a-demo/\"><span\n      class=\"gatsby-resp-image-wrapper\"\n      style=\"position: relative; display: block; margin-left: auto; margin-right: auto; max-width: 768px; \"\n    >\n      <span\n    class=\"gatsby-resp-image-background-image\"\n    style=\"padding-bottom: 30.307692307692307%; position: relative; bottom: 0; left: 0; background-image: url('data:image/png;base64,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'); background-size: cover; display: block;\"\n  ></span>\n  <img\n        class=\"gatsby-resp-image-image\"\n        alt=\"book-a-demo-Consultation\"\n        title=\"book-a-demo-Consultation\"\n        src=\"/static/fcc4c4b5dc38cc4528f99d09480f4eb2/e5715/book-a-demo-loginradius.png\"\n        srcset=\"/static/fcc4c4b5dc38cc4528f99d09480f4eb2/a6d36/book-a-demo-loginradius.png 650w,\n/static/fcc4c4b5dc38cc4528f99d09480f4eb2/e5715/book-a-demo-loginradius.png 768w,\n/static/fcc4c4b5dc38cc4528f99d09480f4eb2/63ff0/book-a-demo-loginradius.png 2887w\"\n        sizes=\"(max-width: 768px) 100vw, 768px\"\n        style=\"width:100%;height:100%;margin:0;vertical-align:middle;position:absolute;top:0;left:0;\"\n        loading=\"lazy\"\n      />\n    </span></a></p>\n<style class=\"grvsc-styles\">\n  .grvsc-container {\n    overflow: auto;\n    -webkit-overflow-scrolling: touch;\n    padding-top: 1rem;\n    padding-top: var(--grvsc-padding-top, var(--grvsc-padding-v, 1rem));\n    padding-bottom: 1rem;\n    padding-bottom: var(--grvsc-padding-bottom, var(--grvsc-padding-v, 1rem));\n    border-radius: 8px;\n    border-radius: var(--grvsc-border-radius, 8px);\n    font-feature-settings: normal;\n  }\n  \n  .grvsc-code {\n    display: inline-block;\n    min-width: 100%;\n  }\n  \n  .grvsc-line {\n    display: inline-block;\n    box-sizing: border-box;\n    width: 100%;\n    padding-left: 1.5rem;\n    padding-left: var(--grvsc-padding-left, var(--grvsc-padding-h, 1.5rem));\n    padding-right: 1.5rem;\n    padding-right: var(--grvsc-padding-right, var(--grvsc-padding-h, 1.5rem));\n  }\n  \n  .grvsc-line-highlighted {\n    background-color: var(--grvsc-line-highlighted-background-color, transparent);\n    box-shadow: inset var(--grvsc-line-highlighted-border-width, 4px) 0 0 0 var(--grvsc-line-highlighted-border-color, transparent);\n  }\n  \n</style>","frontmatter":{"date":"November 18, 2021","updated_date":null,"description":"Whether we talk about data leaks or identity thefts, businesses that become victims of security breaches compromise their brand reputation and lose millions of dollars every year. Hence, robust authentication and authorization mechanisms become a necessity and not just a luxury. Let’s understand how businesses can evaluate the quality of a user authentication system.","title":"How to Evaluate the Quality of Your User Authentication System","tags":["user authentication","authorization","compliance"],"pinned":null,"coverImage":{"childImageSharp":{"fluid":{"aspectRatio":1.5037593984962405,"src":"/static/dc887531fd19f04c9f967c9d461c832f/33aa5/user-authentication.jpg","srcSet":"/static/dc887531fd19f04c9f967c9d461c832f/f836f/user-authentication.jpg 200w,\n/static/dc887531fd19f04c9f967c9d461c832f/2244e/user-authentication.jpg 400w,\n/static/dc887531fd19f04c9f967c9d461c832f/33aa5/user-authentication.jpg 768w","sizes":"(max-width: 768px) 100vw, 768px"}}},"author":{"id":"Arpita Garg","github":null,"avatar":null}}}},{"node":{"excerpt":"LoginRadius has been at the forefront of businesses' digital transformation with its advanced CIAM (Customer Identity and Access Management…","fields":{"slug":"/identity/loginradius-roi-enterprises-infographic/"},"html":"<p>LoginRadius has been at the forefront of businesses' digital transformation with its advanced CIAM (Customer Identity and Access Management) platform, redefining how companies securely manage their users. The cloud solution also offers a host of initiatives that enhance ROI like <a href=\"https://www.loginradius.com/blog/identity/handling-scalability-security-loginradius/\">high scalability</a>, customization, and customer-obsessed solutions. A few are explained below: </p>\n<h3 id=\"1-auto-scalable-infrastructure\" style=\"position:relative;\"><a href=\"#1-auto-scalable-infrastructure\" aria-label=\"1 auto scalable infrastructure permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>#1. Auto-scalable infrastructure</h3>\n<p>Organizations these days need to enable networks, processes, and software to grow and manage increasing demands effectively. <a href=\"https://www.loginradius.com/scalability/\">Scalable infrastructure</a> provides companies with the ability to add servers and computers to a network to handle increased workloads efficiently.</p>\n<p>It, therefore, does not come as a surprise that scalable storage has gone from a novelty to a necessity with its ability to increase data capacity utilizing a single repository instead of multiple sentinel servers. </p>\n<p>To address the potential of applications growing over time, our platform is designed with scalability in mind and can resourcefully and seamlessly accommodate growth. At a peak load of 180K logins per second, you can rest assured our infrastructure can handle increased users and demand.</p>\n<h3 id=\"2-unparalleled-security\" style=\"position:relative;\"><a href=\"#2-unparalleled-security\" aria-label=\"2 unparalleled security permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>#2. Unparalleled security</h3>\n<p>LoginRadius offers matchless security with password protection, account verification, auto re-authentication, <a href=\"https://www.loginradius.com/blog/identity/risk-based-authentication/\">risk-based authentication</a>, multi-factor authentication, and in-built fraud email blocks. All these elements come together to form the most formidable and intelligent security system with protocols that enable access to users after thorough verification and authentication, restrict access to unauthorized elements, protect users from external threats and keep sensitive data secure.</p>\n<p><a href=\"https://www.loginradius.com/resource/the-case-for-buying-over-building/\"><span\n      class=\"gatsby-resp-image-wrapper\"\n      style=\"position: relative; display: block; margin-left: auto; margin-right: auto; max-width: 768px; \"\n    >\n      <span\n    class=\"gatsby-resp-image-background-image\"\n    style=\"padding-bottom: 30.307692307692307%; position: relative; bottom: 0; left: 0; background-image: url('data:image/png;base64,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'); background-size: cover; display: block;\"\n  ></span>\n  <img\n        class=\"gatsby-resp-image-image\"\n        alt=\"EB-buy-build\"\n        title=\"EB-buy-build\"\n        src=\"/static/1b84d0d47bd12345dbf18a915b068d70/e5715/EB-buy-build.png\"\n        srcset=\"/static/1b84d0d47bd12345dbf18a915b068d70/a6d36/EB-buy-build.png 650w,\n/static/1b84d0d47bd12345dbf18a915b068d70/e5715/EB-buy-build.png 768w,\n/static/1b84d0d47bd12345dbf18a915b068d70/81501/EB-buy-build.png 2886w\"\n        sizes=\"(max-width: 768px) 100vw, 768px\"\n        style=\"width:100%;height:100%;margin:0;vertical-align:middle;position:absolute;top:0;left:0;\"\n        loading=\"lazy\"\n      />\n    </span></a></p>\n<h3 id=\"3-seamless-integration\" style=\"position:relative;\"><a href=\"#3-seamless-integration\" aria-label=\"3 seamless integration permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>#3. Seamless integration</h3>\n<p>Our automated data integration options improve organizational efficiency to automate tasks to run entirely without minimal human intervention. Automation of repetitive and tedious tasks associated with data integration such as ingestion, extraction, transformation, and migration across the enterprise drives up efficiency and saves your business time and money.</p>\n<p>LoginRadius provides customized data mapping to facilitate data integration, <a href=\"https://www.loginradius.com/blog/identity/loginradius-identity-import-manager-data-migration/\">data migration</a>, warehouse automation, automated data extraction, data synchronization, and meet other data management requirements. </p>\n<p>Data mapping is a crucial aspect, and quality data mapping will ensure top-quality data for analysis. Our customized data mapping ability will allow organizations to gather user data for valuable insights.</p>\n<p>Unified and centralized data further allows organizations to work from the exact blueprint to avoid discrepancies from different tools and disparate data. Furthermore, the availability of data at a single, central location improves accessibility. It enhances the decision-making process by providing a holistic and complete view of the organization's data. </p>\n<p>LoginRadius also provides two-way sync, allowing users to synchronize data irrespective of whether it has been uploaded from the source or the destination.</p>\n<p>To learn more on how LoginRadius empowers businesses and delivers the utmost ROI, check out the infographic below.\n<span\n      class=\"gatsby-resp-image-wrapper\"\n      style=\"position: relative; display: block; margin-left: auto; margin-right: auto; max-width: 768px; \"\n    >\n      <span\n    class=\"gatsby-resp-image-background-image\"\n    style=\"padding-bottom: 275.38461538461536%; position: relative; bottom: 0; left: 0; background-image: url('data:image/png;base64,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'); background-size: cover; display: block;\"\n  ></span>\n  <img\n        class=\"gatsby-resp-image-image\"\n        alt=\"ROI\"\n        title=\"ROI\"\n        src=\"/static/8e41b77214cf11ee9f097769659c8f5e/e5715/ROI.png\"\n        srcset=\"/static/8e41b77214cf11ee9f097769659c8f5e/a6d36/ROI.png 650w,\n/static/8e41b77214cf11ee9f097769659c8f5e/e5715/ROI.png 768w,\n/static/8e41b77214cf11ee9f097769659c8f5e/4fa52/ROI.png 1241w\"\n        sizes=\"(max-width: 768px) 100vw, 768px\"\n        style=\"width:100%;height:100%;margin:0;vertical-align:middle;position:absolute;top:0;left:0;\"\n        loading=\"lazy\"\n      />\n    </span></p>\n<h2 id=\"implementing-customer-obsessed-capabilities-for-your-business\" style=\"position:relative;\"><a href=\"#implementing-customer-obsessed-capabilities-for-your-business\" aria-label=\"implementing customer obsessed capabilities for your business permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>Implementing Customer-Obsessed Capabilities for Your Business</h2>\n<p>For businesses to grow and increase their profitability, there is a need to implement robust infrastructure to aid in productivity and increase efficiency. LoginRadius helps organizations scale up security, operability, data integration, and effective <a href=\"https://www.loginradius.com/data-governance/\">data management</a>, among others. </p>\n<p>LoginRadius has 35 data centers worldwide and helps companies manage the needs of 1.17 billion user identities with its efficient 24/7 support for its valued customers.</p>\n<p><a href=\"https://www.loginradius.com/book-a-demo/\"><span\n      class=\"gatsby-resp-image-wrapper\"\n      style=\"position: relative; display: block; margin-left: auto; margin-right: auto; max-width: 768px; \"\n    >\n      <span\n    class=\"gatsby-resp-image-background-image\"\n    style=\"padding-bottom: 30.307692307692307%; position: relative; bottom: 0; left: 0; background-image: url('data:image/png;base64,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'); background-size: cover; display: block;\"\n  ></span>\n  <img\n        class=\"gatsby-resp-image-image\"\n        alt=\"LoginRadius Book a Demo\"\n        title=\"LoginRadius Book a Demo\"\n        src=\"/static/fcc4c4b5dc38cc4528f99d09480f4eb2/e5715/book-a-demo-loginradius.png\"\n        srcset=\"/static/fcc4c4b5dc38cc4528f99d09480f4eb2/a6d36/book-a-demo-loginradius.png 650w,\n/static/fcc4c4b5dc38cc4528f99d09480f4eb2/e5715/book-a-demo-loginradius.png 768w,\n/static/fcc4c4b5dc38cc4528f99d09480f4eb2/63ff0/book-a-demo-loginradius.png 2887w\"\n        sizes=\"(max-width: 768px) 100vw, 768px\"\n        style=\"width:100%;height:100%;margin:0;vertical-align:middle;position:absolute;top:0;left:0;\"\n        loading=\"lazy\"\n      />\n    </span></a></p>\n<style class=\"grvsc-styles\">\n  .grvsc-container {\n    overflow: auto;\n    -webkit-overflow-scrolling: touch;\n    padding-top: 1rem;\n    padding-top: var(--grvsc-padding-top, var(--grvsc-padding-v, 1rem));\n    padding-bottom: 1rem;\n    padding-bottom: var(--grvsc-padding-bottom, var(--grvsc-padding-v, 1rem));\n    border-radius: 8px;\n    border-radius: var(--grvsc-border-radius, 8px);\n    font-feature-settings: normal;\n  }\n  \n  .grvsc-code {\n    display: inline-block;\n    min-width: 100%;\n  }\n  \n  .grvsc-line {\n    display: inline-block;\n    box-sizing: border-box;\n    width: 100%;\n    padding-left: 1.5rem;\n    padding-left: var(--grvsc-padding-left, var(--grvsc-padding-h, 1.5rem));\n    padding-right: 1.5rem;\n    padding-right: var(--grvsc-padding-right, var(--grvsc-padding-h, 1.5rem));\n  }\n  \n  .grvsc-line-highlighted {\n    background-color: var(--grvsc-line-highlighted-background-color, transparent);\n    box-shadow: inset var(--grvsc-line-highlighted-border-width, 4px) 0 0 0 var(--grvsc-line-highlighted-border-color, transparent);\n  }\n  \n</style>","frontmatter":{"date":"November 16, 2021","updated_date":null,"description":"For businesses to grow and increase their profitability, there is a need to implement robust infrastructure to aid in productivity and increase efficiency. LoginRadius helps organizations scale up security, operability, data integration, and effective data management, among others. Check out our infographic for more ROI-centric details.","title":"How LoginRadius Offers Customer-Centric Capabilities that Drive ROI","tags":["data management","digital transformation","cx"],"pinned":null,"coverImage":{"childImageSharp":{"fluid":{"aspectRatio":2.1739130434782608,"src":"/static/684acb1a123674f5957f68c52614ead3/14b42/roi-cover.jpg","srcSet":"/static/684acb1a123674f5957f68c52614ead3/f836f/roi-cover.jpg 200w,\n/static/684acb1a123674f5957f68c52614ead3/2244e/roi-cover.jpg 400w,\n/static/684acb1a123674f5957f68c52614ead3/14b42/roi-cover.jpg 800w,\n/static/684acb1a123674f5957f68c52614ead3/47498/roi-cover.jpg 1200w,\n/static/684acb1a123674f5957f68c52614ead3/920cd/roi-cover.jpg 1464w","sizes":"(max-width: 800px) 100vw, 800px"}}},"author":{"id":"Rakesh Soni","github":"oyesoni","avatar":"rakesh-soni.jpg"}}}}]},"markdownRemark":{"excerpt":"Identity is evolving, and developers are at the forefront of this transformation. Every day brings a new learning—adapting to new standards…","fields":{"slug":"/identity/developer-first-identity-provider-loginradius/"},"html":"<p>Identity is evolving, and developers are at the forefront of this transformation. Every day brings a new learning—adapting to new standards and refining approaches to building secure, seamless experiences.</p>\n<p>We’re here to support developers on that journey. We know how important simplicity, efficiency, and well-structured documentation are when working with identity and access management solutions. That’s why we’ve redesigned the <a href=\"https://www.loginradius.com/\">LoginRadius website</a>—to be faster, more intuitive, and developer-first in every way.</p>\n<p>The goal? Having them spend less time searching and more time building.</p>\n<h2 id=\"whats-new-and-improved-on-the-loginradius-website\" style=\"position:relative;\"><a href=\"#whats-new-and-improved-on-the-loginradius-website\" aria-label=\"whats new and improved on the loginradius website permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>What’s New and Improved on the LoginRadius Website?</h2>\n<p>LoginRadius’ vision is to give developers a product that simplifies identity management so they can focus on building, deploying, and scaling their applications. To enhance this experience, we’ve spent the last few months redesigning our interface— making navigation more intuitive and reassuring that essential resources are easily accessible.</p>\n<p>Here’s a closer look at what’s new and why it’s important:</p>\n<h3 id=\"a-developer-friendly-dark-theme\" style=\"position:relative;\"><a href=\"#a-developer-friendly-dark-theme\" aria-label=\"a developer friendly dark theme permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>A Developer-Friendly Dark Theme</h3>\n<p><img src=\"/f46881583c7518a93bb24e94c32320de/a-developer-friendly-dark-theme.webp\" alt=\"This image shows how LoginRadius offers several authentication methods like traditional login, social login, passwordless login, passkeys and more in a dark mode.\">    </p>\n<p>Developers spend long hours working in dark-themed IDEs and terminals, so we’ve designed the LoginRadius experience to be developer-friendly and align with that preference.</p>\n<p>The new dark mode reduces eye strain, enhances readability, and provides a seamless transition between a coding environment and our platform. Our new design features a clean, modern aesthetic with a consistent color scheme and Barlow typography, ensuring better readability. High-quality graphics and icons are thoughtfully placed to enhance the content without adding visual clutter.</p>\n<p>So, whether you’re navigating our API docs or configuring authentication into your system, our improved interface will make those extended development hours more comfortable and efficient.</p>\n<h3 id=\"clear-categorization-for-loginradius-capabilities\" style=\"position:relative;\"><a href=\"#clear-categorization-for-loginradius-capabilities\" aria-label=\"clear categorization for loginradius capabilities permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>Clear Categorization for LoginRadius Capabilities</h3>\n<p><img src=\"/e5358b82be414940f3fb146013845933/capabilities.webp\" alt=\"This image shows a breakdown of all the LoginRadius CIAM capabilities, including authentication, security, UX, scalability and multi-brand management.\"></p>\n<p>We’ve restructured our website to provide a straightforward breakdown of our customer identity and access management platform capabilities, helping you quickly find what you need:</p>\n<ul>\n<li>Authentication: Easily understand <a href=\"https://www.loginradius.com/blog/identity/authentication-option-for-your-product/\">how to choose the right login method</a>, from traditional passwords and OTPs to social login, federated SSO, and passkeys with few lines of code.</li>\n<li>Security: Implement no-code security features like bot detection, IP throttling, breached password alerts, DDoS protection, and adaptive MFA to safeguard user accounts.</li>\n<li>User Experience: Leverage AI builder, hosted pages, and drag-and-drop workflows to create smooth, branded sign-up and login experiences.</li>\n<li>High Performance &#x26; Scalability: Confidently scale with sub-100ms API response times, 100% uptime, 240K+ RPS, and 28+ global data center regions.</li>\n<li>Multi-Brand Management: Efficiently manage multiple identity apps, choosing isolated or shared data stores based on your brand’s unique needs.</li>\n</ul>\n<p>This structured layout ensures you can quickly understand each capability and how it integrates into your identity ecosystem.</p>\n<h3 id=\"developer-first-navigation\" style=\"position:relative;\"><a href=\"#developer-first-navigation\" aria-label=\"developer first navigation permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>Developer-First Navigation</h3>\n<p><img src=\"/a8c155c2b6faf3d5f4b4de4e2b14d763/developers-menu.webp\" alt=\"This image shows the LoginRadius menu bar, highlighting the developer dropdown.\">   </p>\n<p>We’ve been analyzing developer workflows to identify how you access key resources. That’s why we redesigned our navigation with one goal in mind: to reduce clicks and make essential resources readily available.</p>\n<p>The new LoginRadius structure puts APIs, SDKs, and integration guides right at the menu bar under the Developers dropdown so you can get started faster. Our Products, Solutions, and Customer Services are also clearly categorized, helping development teams quickly find the right tools and make informed decisions.</p>\n<h3 id=\"quick-understanding-of-integration-benefits\" style=\"position:relative;\"><a href=\"#quick-understanding-of-integration-benefits\" aria-label=\"quick understanding of integration benefits permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>Quick Understanding of Integration Benefits</h3>\n<p><img src=\"/b2f9a964a2da0ea83e2f8596b833bba7/we-support-your-tech-stack.webp\" alt=\"This image shows a list of popular programming languages and frameworks offered by LoginRadius.\"></p>\n<p>Developers now have a clear view of the tech stack available with LoginRadius, designed to support diverse business needs.</p>\n<p>Our platform offers pre-built SDKs for Node.js, Python, Java, and more, making CIAM integration seamless across popular programming languages and frameworks.</p>\n<h2 id=\"over-to-you-now\" style=\"position:relative;\"><a href=\"#over-to-you-now\" aria-label=\"over to you now permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>Over to You Now!</h2>\n<p>Check out our <a href=\"https://www.loginradius.com/\">revamped LoginRadius website</a> and see how the improved experience makes it easier to build, scale, and secure your applications.</p>\n<p>Do not forget to explore the improved navigation and API documentation, and get started with our free trial today. We’re excited to see what you’ll build with LoginRadius!</p>\n<style class=\"grvsc-styles\">\n  .grvsc-container {\n    overflow: auto;\n    -webkit-overflow-scrolling: touch;\n    padding-top: 1rem;\n    padding-top: var(--grvsc-padding-top, var(--grvsc-padding-v, 1rem));\n    padding-bottom: 1rem;\n    padding-bottom: var(--grvsc-padding-bottom, var(--grvsc-padding-v, 1rem));\n    border-radius: 8px;\n    border-radius: var(--grvsc-border-radius, 8px);\n    font-feature-settings: normal;\n  }\n  \n  .grvsc-code {\n    display: inline-block;\n    min-width: 100%;\n  }\n  \n  .grvsc-line {\n    display: inline-block;\n    box-sizing: border-box;\n    width: 100%;\n    padding-left: 1.5rem;\n    padding-left: var(--grvsc-padding-left, var(--grvsc-padding-h, 1.5rem));\n    padding-right: 1.5rem;\n    padding-right: var(--grvsc-padding-right, var(--grvsc-padding-h, 1.5rem));\n  }\n  \n  .grvsc-line-highlighted {\n    background-color: var(--grvsc-line-highlighted-background-color, transparent);\n    box-shadow: inset var(--grvsc-line-highlighted-border-width, 4px) 0 0 0 var(--grvsc-line-highlighted-border-color, transparent);\n  }\n  \n</style>","frontmatter":{"date":"February 21, 2025","updated_date":null,"description":"LoginRadius’ vision is to give developers a product that simplifies identity management so they can focus on building, deploying, and scaling their applications. To enhance this experience, we’ve redesigned our website interface, making navigation more intuitive and reassuring that essential resources are easily accessible.","title":"Revamped & Ready: Introducing the New Developer-First LoginRadius Website","tags":["Developer tools","API","Identity Management","User Authentication"],"pinned":true,"coverImage":{"childImageSharp":{"fluid":{"aspectRatio":1.7857142857142858,"src":"/static/80b4e4fbe176a10a327d273504607f32/58556/hero-section.webp","srcSet":"/static/80b4e4fbe176a10a327d273504607f32/61e93/hero-section.webp 200w,\n/static/80b4e4fbe176a10a327d273504607f32/1f5c5/hero-section.webp 400w,\n/static/80b4e4fbe176a10a327d273504607f32/58556/hero-section.webp 800w,\n/static/80b4e4fbe176a10a327d273504607f32/99238/hero-section.webp 1200w,\n/static/80b4e4fbe176a10a327d273504607f32/7c22d/hero-section.webp 1600w,\n/static/80b4e4fbe176a10a327d273504607f32/1258b/hero-section.webp 2732w","sizes":"(max-width: 800px) 100vw, 800px"}}},"author":{"id":"Rakesh Soni","github":"oyesoni","avatar":"rakesh-soni.jpg"}}}},"pageContext":{"limit":6,"skip":192,"currentPage":33,"type":"//identity//","numPages":70,"pinned":"ee8a4479-3471-53b1-bf62-d0d8dc3faaeb"}},"staticQueryHashes":["1171199041","1384082988","2100481360","23180105","528864852"]}