{"componentChunkName":"component---src-templates-blog-list-template-js","path":"/identity/45","result":{"data":{"allMarkdownRemark":{"edges":[{"node":{"excerpt":"Gone are the days when you could simply rely upon your user credentials – username and password – to secure your account. With the…","fields":{"slug":"/identity/what-is-mob-biometric-authentication/"},"html":"<p>Gone are the days when you could simply rely upon your user credentials – username and password – to secure your account. With the increasing number and complexity of cyberattacks, companies need to innovate and develop newer forms of securing their user devices and accounts. As an example, mobile phone users are now accustomed to using alternative modes of authentication like gestures and screen lock patterns – that are gradually replacing passwords.</p>\n<p>As the number of smartphone users keeps increasing, biometric solutions are gaining more popularity as they add to the overall user experience and are less intrusive than entering passwords.</p>\n<p>What is mobile biometric authentication – and what are its common use cases? Let us discuss that in the following sections.</p>\n<h2 id=\"what-is-mobile-biometric-authentication\" style=\"position:relative;\"><a href=\"#what-is-mobile-biometric-authentication\" aria-label=\"what is mobile biometric authentication permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>What Is Mobile Biometric Authentication</h2>\n<p>In simple terms, <a href=\"https://www.loginradius.com/blog/identity/biometric-authentication-mobile-apps/\">mobile biometric authentication</a> is a form of authentication that uses biometrics to detect and authenticate the identity of the user trying to access a mobile app. It can be performed using multiple ways including fingerprint readers, facial recognition, voice recognition, and more.</p>\n<p>These biometric tools can either be an addition – or a replacement – for the traditional username-password method. </p>\n<p>How is <strong>biometrics in mobile devices</strong> enabled? Most of the latest smartphones – using Apple, Android, and Microsoft technologies – are now fitted with advanced digital sensors such as touch screens, cameras, fingerprint scanners, and microphones that are facilitating <a href=\"https://www.loginradius.com/authentication/\">user authentication</a>.</p>\n<p>Why is mobile biometric authentication gaining widespread popularity? Here are some reasons:</p>\n<ul>\n<li>Biometrics allows devices to use your physical attributes – fingerprints, face, voice, or even iris color – to authenticate your identity. This adds to your overall online experience, in place of passwords that are hard to remember.</li>\n<li>Biometrics can also be used as part of the <a href=\"https://www.loginradius.com/multi-factor-authentication/\">multi-factor authentication</a> (MFA) process – especially when signing into sensitive or confidential accounts.</li>\n</ul>\n<p><a href=\"https://www.loginradius.com/resource/ebook/buyers-guide-to-multi-factor-authentication/\"><span\n      class=\"gatsby-resp-image-wrapper\"\n      style=\"position: relative; display: block; margin-left: auto; margin-right: auto; max-width: 768px; \"\n    >\n      <span\n    class=\"gatsby-resp-image-background-image\"\n    style=\"padding-bottom: 30.307692307692307%; position: relative; bottom: 0; left: 0; background-image: url('data:image/png;base64,iVBORw0KGgoAAAANSUhEUgAAABQAAAAGCAYAAADDl76dAAAACXBIWXMAAAsSAAALEgHS3X78AAABaElEQVQY002QTUsCYRSFJUjHd8Y0TSpkFMaPzG/wY2Yc09TRIi2oFkUWBO0KrE07c9OqX1KbFrWJIoJo5aZlixb9ldOdMbXFgct77vvce67FHinBEFtaAR8tQyDxVDPj7c8biQsVweI1zCnb8KTqsCd0cNEKuLAGzvBJlhHMHa/AEVbBpAIckSK8aR3uRBWu+Kr5wQSGi+CTDYjVfcT1PTB5B7ZkE2zsa0OgUUhKC/JGB6naLgK5NQTy6+BDCmaWy+QPe4wEotyCL7cOb6YBX5b6lDbcKX081DIq5tN1iNkm/NTsiZUxGy1BCCpwxirjyNagSp/r8KubBG5DJNgC9ZuR/wONyY6IhmkxC0Z3sgbyECgek2QTKNCWlsUMzno3+Pr+wf3TG24fnnH3+IL3wSdePwZw0XmsweIE6KSNbJIKe0gjqAqOYEyabDgVKEDeOsYpQQ/P+zjo9tDpXuHk8hpHF31zqI1Yv+SkwLSl98KVAAAAAElFTkSuQmCC'); background-size: cover; display: block;\"\n  ></span>\n  <img\n        class=\"gatsby-resp-image-image\"\n        alt=\"Multi-Factor-Authentication\"\n        title=\"Multi-Factor-Authentication\"\n        src=\"/static/dce0b5caab393383c0c906c5653faa64/e5715/Multi-Factor-Authentication.png\"\n        srcset=\"/static/dce0b5caab393383c0c906c5653faa64/a6d36/Multi-Factor-Authentication.png 650w,\n/static/dce0b5caab393383c0c906c5653faa64/e5715/Multi-Factor-Authentication.png 768w,\n/static/dce0b5caab393383c0c906c5653faa64/63ff0/Multi-Factor-Authentication.png 2887w\"\n        sizes=\"(max-width: 768px) 100vw, 768px\"\n        style=\"width:100%;height:100%;margin:0;vertical-align:middle;position:absolute;top:0;left:0;\"\n        loading=\"lazy\"\n      />\n    </span></a></p>\n<p>Next, let us look at a few use cases of biometric authentication in mobile phones.</p>\n<h2 id=\"biometric-authentication-for-mobile-devices\" style=\"position:relative;\"><a href=\"#biometric-authentication-for-mobile-devices\" aria-label=\"biometric authentication for mobile devices permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>Biometric Authentication for Mobile Devices</h2>\n<h3 id=\"native-vs-in-app-biometrics\" style=\"position:relative;\"><a href=\"#native-vs-in-app-biometrics\" aria-label=\"native vs in app biometrics permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>Native vs. In-App Biometrics</h3>\n<ul>\n<li>\n<p><strong>Native Biometrics:</strong></p>\n<ul>\n<li>Utilizes built-in hardware sensors on the device such as fingerprint readers, facial recognition cameras, and voice recognition microphones.</li>\n<li>Offers seamless integration with the device's operating system for quick and secure authentication.</li>\n</ul>\n</li>\n<li>\n<p><strong>In-App Biometrics</strong>:</p>\n<ul>\n<li>Requires developers to implement biometric authentication within the app using software development kits (SDKs).</li>\n<li>Provides more flexibility in customization and additional security layers specific to the app's requirements.</li>\n</ul>\n</li>\n</ul>\n<h2 id=\"multimodal-biometric-authentication\" style=\"position:relative;\"><a href=\"#multimodal-biometric-authentication\" aria-label=\"multimodal biometric authentication permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>Multimodal Biometric Authentication</h2>\n<ul>\n<li>\n<p><strong>Combining Biometric Modalities</strong>:</p>\n<ul>\n<li>Enhances security by using multiple biometric identifiers such as fingerprint and facial recognition together.</li>\n<li>Provides increased accuracy and reduces the risk of false positives or negatives.</li>\n</ul>\n</li>\n</ul>\n<h2 id=\"benefits-of-biometric-authentication-for-mobile-devices\" style=\"position:relative;\"><a href=\"#benefits-of-biometric-authentication-for-mobile-devices\" aria-label=\"benefits of biometric authentication for mobile devices permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>Benefits of Biometric Authentication for Mobile Devices</h2>\n<h3 id=\"1-enhanced-security\" style=\"position:relative;\"><a href=\"#1-enhanced-security\" aria-label=\"1 enhanced security permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>1. Enhanced Security</h3>\n<pre class=\"grvsc-container dark-default-dark\" data-language=\"\" data-index=\"0\"><code class=\"grvsc-code\"><span class=\"grvsc-line\">* Replaces traditional passwords with unique biometric identifiers, reducing the risk of unauthorized access.</span>\n<span class=\"grvsc-line\"></span>\n<span class=\"grvsc-line\">* Protects sensitive data and transactions with a personalized authentication method.</span></code></pre>\n<h3 id=\"2-improved-user-experience\" style=\"position:relative;\"><a href=\"#2-improved-user-experience\" aria-label=\"2 improved user experience permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>2. Improved User Experience</h3>\n<pre class=\"grvsc-container dark-default-dark\" data-language=\"\" data-index=\"1\"><code class=\"grvsc-code\"><span class=\"grvsc-line\">* Offers a convenient and user-friendly way to access mobile apps without the need to remember complex passwords.</span>\n<span class=\"grvsc-line\"></span>\n<span class=\"grvsc-line\">* Speeds up the authentication process, saving users time and effort.</span></code></pre>\n<h3 id=\"3-reduced-fraud-and-identity-theft\" style=\"position:relative;\"><a href=\"#3-reduced-fraud-and-identity-theft\" aria-label=\"3 reduced fraud and identity theft permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>3. Reduced Fraud and Identity Theft</h3>\n<pre class=\"grvsc-container dark-default-dark\" data-language=\"\" data-index=\"2\"><code class=\"grvsc-code\"><span class=\"grvsc-line\">* Mitigates the risk of fraudulent activities as biometric features are difficult to replicate or forge.</span>\n<span class=\"grvsc-line\"></span>\n<span class=\"grvsc-line\">* Prevents unauthorized access even if a device is lost or stolen.</span></code></pre>\n<h2 id=\"best-practices-for-biometric-authentication-on-mobile-devices\" style=\"position:relative;\"><a href=\"#best-practices-for-biometric-authentication-on-mobile-devices\" aria-label=\"best practices for biometric authentication on mobile devices permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>Best Practices for Biometric Authentication on Mobile Devices</h2>\n<ol>\n<li>\n<p>Secure Storage of Biometric Data:</p>\n<ul>\n<li>Ensure biometric data is securely stored on the device's secure enclave or trusted execution environment.</li>\n<li>Avoid transmitting biometric data over insecure networks to prevent interception.</li>\n</ul>\n</li>\n<li>\n<p>Regular Updates and Patches</p>\n<ul>\n<li>Keep the biometric authentication system updated with the latest security patches and firmware updates.</li>\n<li>Address any vulnerabilities promptly to maintain the\nintegrity of the authentication process.</li>\n</ul>\n</li>\n<li>\n<p>User Consent and Privacy Protection</p>\n<ul>\n<li>Obtain explicit consent from users before collecting and using their biometric data.</li>\n<li>Implement transparent privacy policies regarding the storage and usage of biometric information.</li>\n</ul>\n</li>\n<li>\n<p>Testing and Validation</p>\n<ul>\n<li>Conduct thorough testing of the biometric authentication system to ensure accuracy and reliability.</li>\n<li>Validate the system's performance across diverse user demographics and environmental conditions.</li>\n</ul>\n</li>\n<li>\n<p>Fallback Authentication Methods</p>\n<ul>\n<li>Provide alternative authentication methods (e.g., PIN or password) as backup options in case of biometric authentication failure.</li>\n<li>Enable users to reset or re-enroll biometric data if needed for troubleshooting purposes.</li>\n</ul>\n</li>\n</ol>\n<h2 id=\"mobile-biometric-authentication--use-cases\" style=\"position:relative;\"><a href=\"#mobile-biometric-authentication--use-cases\" aria-label=\"mobile biometric authentication  use cases permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>Mobile Biometric Authentication – Use Cases</h2>\n<p>Mobile biometric authentication is being used in a variety of applications across industries. Here are a few use cases:</p>\n<ul>\n<li><strong>Mobile banking</strong></li>\n</ul>\n<p>Biometric security is among the major challenges for banks and fintech companies. They are using biometrics to authenticate transactions being performed using mobile banking. Additionally, banks are using biometric authentication to validate banking customers when they try to access their mobile banking app or bank accounts. For instance, <a href=\"https://www.hsbc.co.in/ways-to-bank/mobile-banking/india-app/\">HSBC Bank</a> has introduced the fingerprint and touch method for its customers to sign into their mobile banking app.</p>\n<p>Some financial institutions are also considering biometric authentication – as a replacement for PINs or passwords and even digital signatures.</p>\n<ul>\n<li><strong>Online retail</strong></li>\n</ul>\n<p>Another popular use case – particularly for facial recognition – is in online or eCommerce retail. Online shoppers often abandon their shopping cart or their purchases when they forget their passwords or the normal sign-in procedure is too time-consuming. Facial biometrics can resolve this problem for online shoppers and increase retail business.</p>\n<p>For instance, Mastercard has introduced its <a href=\"https://developer.mastercard.com/product/identity-check-mobile#:~:text=Mastercard%20Identity%20Check%20Mobile%20is,or%20security%20question(s).\">Identity Check Mobile</a> – the mobile-based biometric authentication solution. Using this mobile app, online shoppers can verify their identity by capturing and sending their selfies to the online retailer's website.</p>\n<ul>\n<li><strong>Healthcare</strong></li>\n</ul>\n<p>The use of biometrics also has widespread application in the field of healthcare. Biometric information – obtained through fingerprint and iris scanning, and facial recognition can enable hospitals to identify patients and retrieve their medical history. This ensures that healthcare facilities can provide the right treatment by having access to the correct information.</p>\n<p>As an example, New York-based <a href=\"https://healthtechmagazine.net/article/2019/12/biometrics-healthcare-how-it-keeps-patients-and-data-safe-perfcon\">Northwell Health</a> is using iris scanning and face recognition technology to identify patients in emergency situations – thus preventing any patient fraud or wrong prescriptions.</p>\n<h2 id=\"comparative-analysis-of-biometric-authentication-methods\" style=\"position:relative;\"><a href=\"#comparative-analysis-of-biometric-authentication-methods\" aria-label=\"comparative analysis of biometric authentication methods permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>Comparative Analysis of Biometric Authentication Methods</h2>\n<p>In the realm of biometric authentication, various methods exist to verify users' identities, each with its unique strengths and limitations. Let's delve into a comparative analysis of these methods:</p>\n<h3 id=\"fingerprint-recognition\" style=\"position:relative;\"><a href=\"#fingerprint-recognition\" aria-label=\"fingerprint recognition permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>Fingerprint Recognition</h3>\n<p>Strengths:</p>\n<ul>\n<li>Widely adopted and accepted.</li>\n<li>High accuracy in most scenarios.</li>\n<li>Convenient for users, especially on mobile devices.</li>\n</ul>\n<p>Weaknesses:</p>\n<ul>\n<li>Can be impacted by dirt, moisture, or physical damage to fingers.</li>\n<li>Concerns about privacy if fingerprint data is compromised.</li>\n</ul>\n<h3 id=\"facial-recognition\" style=\"position:relative;\"><a href=\"#facial-recognition\" aria-label=\"facial recognition permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>Facial Recognition</h3>\n<p>Strengths:</p>\n<ul>\n<li>Contactless, making it hygienic.</li>\n<li>Natural and intuitive for users.</li>\n<li>Can work in various lighting conditions.</li>\n</ul>\n<p>Weaknesses:</p>\n<ul>\n<li>Vulnerable to spoofing with photos or videos.</li>\n<li>Accuracy may decrease in poor lighting or when faces are partially obscured.</li>\n</ul>\n<h3 id=\"voice-recognition\" style=\"position:relative;\"><a href=\"#voice-recognition\" aria-label=\"voice recognition permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>Voice Recognition</h3>\n<p>Strengths:</p>\n<ul>\n<li>Contactless and convenient.</li>\n<li>Difficult to replicate or spoof.</li>\n<li>Can be combined with other biometric methods for multi-factor authentication.</li>\n</ul>\n<p>Weaknesses:</p>\n<ul>\n<li>Vulnerable to background noise or changes in voice due to illness.</li>\n<li>Users may find it less natural or comfortable.</li>\n</ul>\n<h3 id=\"iris-recognition\" style=\"position:relative;\"><a href=\"#iris-recognition\" aria-label=\"iris recognition permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>Iris Recognition</h3>\n<p>Strengths:</p>\n<ul>\n<li>Highly accurate and difficult to spoof.</li>\n<li>Contactless and hygienic.</li>\n<li>Less impacted by external factors like lighting or facial changes.</li>\n</ul>\n<p>Weaknesses:</p>\n<ul>\n<li>Requires specialized hardware.</li>\n<li>Can be slower and less convenient for everyday use.</li>\n</ul>\n<h2 id=\"challenges-and-solutions-in-mobile-biometric-authentication\" style=\"position:relative;\"><a href=\"#challenges-and-solutions-in-mobile-biometric-authentication\" aria-label=\"challenges and solutions in mobile biometric authentication permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>Challenges and Solutions in Mobile Biometric Authentication</h2>\n<p>While mobile biometric authentication offers significant advantages, it also presents unique challenges that need to be addressed for optimal implementation. Let's explore these challenges and the solutions:</p>\n<h4 id=\"challenges\" style=\"position:relative;\"><a href=\"#challenges\" aria-label=\"challenges permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>Challenges:</h4>\n<ul>\n<li><strong>Security Concerns:</strong> Biometric data breaches could have severe consequences.</li>\n<li><strong>Accuracy and Reliability:</strong> Ensuring biometric systems work accurately in various conditions.</li>\n<li><strong>User Acceptance:</strong> Some users may be hesitant to adopt biometric methods due to privacy concerns.</li>\n</ul>\n<h4 id=\"solutions\" style=\"position:relative;\"><a href=\"#solutions\" aria-label=\"solutions permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>Solutions:</h4>\n<ul>\n<li><strong>Encryption and Protection:</strong> Employ robust encryption methods to safeguard biometric data both in transit and at rest.</li>\n<li><strong>Continuous Improvement:</strong> Invest in research and development to enhance the accuracy and reliability of biometric systems.</li>\n<li><strong>Transparency and Education:</strong> Educate users about how their biometric data is used and stored, building trust and acceptance.</li>\n</ul>\n<h2 id=\"introducing-loginradius-biometric-authentication-for-mobile-apps\" style=\"position:relative;\"><a href=\"#introducing-loginradius-biometric-authentication-for-mobile-apps\" aria-label=\"introducing loginradius biometric authentication for mobile apps permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>Introducing LoginRadius Biometric Authentication for Mobile Apps</h2>\n<p>For both Android and iOS mobile phones, LoginRadius is offering biometric authentication in the form of Face ID and Touch ID. How does this work? Let us take each case:</p>\n<ul>\n<li><strong>Touch ID</strong> is the form of biometric authentication where smartphone users are authenticated with their fingerprints.</li>\n<li><strong>Face ID</strong> allows customer authentication using their facial features.</li>\n</ul>\n<p>LoginRadius offers both these options whenever the consumer tries to open their app. Depending on their individual preference, they can choose to set up the form of ID that they are comfortable with. </p>\n<p>How does LoginRadius Biometric Authentication benefit smartphone users and business enterprises?</p>\n<ul>\n<li><strong>Easy to configure</strong> on any Android or Apple iOS device.</li>\n<li><strong>Easy for consumer use</strong> as they no longer need to remember passwords to access different apps.</li>\n<li>Face and Touch-related data for each consumer are <strong>locally stored on their phones</strong> – and not on any central server or repository where they could be hacked or compromised through any data breach.</li>\n<li>Beneficial for consumers who are already <strong>familiar with the biometric way of authentication</strong>.</li>\n<li><strong>Beneficial for app developers</strong> and companies as they do not need to capture or store the consumer’s biometric information.</li>\n</ul>\n<h2 id=\"conclusion\" style=\"position:relative;\"><a href=\"#conclusion\" aria-label=\"conclusion permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a><strong>Conclusion</strong></h2>\n<p>In the evolving landscape of cybersecurity, traditional password-based authentication is proving inadequate against sophisticated threats. The rise of mobile biometric authentication offers a promising solution, enhancing security while improving the user experience.</p>\n<p>What Is Biometric Login? Biometric login methods, such as fingerprint recognition, facial recognition, and voice recognition, utilize unique physical attributes to authenticate users. This eliminates the need for traditional passwords, providing a more secure and user-friendly authentication process.</p>\n<p>As discussed, fingerprint recognition offers widespread adoption and convenience, while facial recognition provides a contactless and intuitive experience. Voice recognition, though secure, may face challenges in noisy environments. Iris recognition, while highly accurate, requires specialized hardware.</p>\n<p>To address challenges in mobile biometric authentication, robust encryption, continuous improvement in accuracy, and user education are crucial. By understanding these methods and challenges, businesses can implement effective biometric authentication solutions, ensuring both security and user satisfaction.</p>\n<p>With LoginRadius’ <a href=\"https://www.loginradius.com/resource/mobile-biometric-authentication-datasheet\">Mobile Biometrics Authentication</a>, your business can enhance the security of mobile users along with their online experience.</p>\n<h2 id=\"faqs\" style=\"position:relative;\"><a href=\"#faqs\" aria-label=\"faqs permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>FAQs</h2>\n<p><strong>1.  What is biometric verification?</strong></p>\n<p>Biometric verification uses unique physical traits like fingerprints or faces to confirm identities securely.</p>\n<p><strong>2. What are three examples of biometric authentication?</strong></p>\n<p>Examples include fingerprint recognition, facial recognition, and voice recognition.</p>\n<p><strong>3. How do I enable biometric authentication?</strong></p>\n<p>Go to settings on your device, select security or biometrics, and follow prompts to set up fingerprints or facial recognition.</p>\n<p><strong>4.  What is a biometric system?</strong></p>\n<p>A biometric system verifies individuals based on their unique physical characteristics for secure authentication.</p>\n<p><a href=\"https://www.loginradius.com/book-a-demo/\"><span\n      class=\"gatsby-resp-image-wrapper\"\n      style=\"position: relative; display: block; margin-left: auto; margin-right: auto; max-width: 768px; \"\n    >\n      <span\n    class=\"gatsby-resp-image-background-image\"\n    style=\"padding-bottom: 30.307692307692307%; position: relative; bottom: 0; left: 0; background-image: url('data:image/png;base64,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'); background-size: cover; display: block;\"\n  ></span>\n  <img\n        class=\"gatsby-resp-image-image\"\n        alt=\"book-a-demo-loginradius\"\n        title=\"book-a-demo-loginradius\"\n        src=\"/static/fcc4c4b5dc38cc4528f99d09480f4eb2/e5715/book-a-demo-loginradius.png\"\n        srcset=\"/static/fcc4c4b5dc38cc4528f99d09480f4eb2/a6d36/book-a-demo-loginradius.png 650w,\n/static/fcc4c4b5dc38cc4528f99d09480f4eb2/e5715/book-a-demo-loginradius.png 768w,\n/static/fcc4c4b5dc38cc4528f99d09480f4eb2/63ff0/book-a-demo-loginradius.png 2887w\"\n        sizes=\"(max-width: 768px) 100vw, 768px\"\n        style=\"width:100%;height:100%;margin:0;vertical-align:middle;position:absolute;top:0;left:0;\"\n        loading=\"lazy\"\n      />\n    </span></a></p>\n<style class=\"grvsc-styles\">\n  .grvsc-container {\n    overflow: auto;\n    -webkit-overflow-scrolling: touch;\n    padding-top: 1rem;\n    padding-top: var(--grvsc-padding-top, var(--grvsc-padding-v, 1rem));\n    padding-bottom: 1rem;\n    padding-bottom: var(--grvsc-padding-bottom, var(--grvsc-padding-v, 1rem));\n    border-radius: 8px;\n    border-radius: var(--grvsc-border-radius, 8px);\n    font-feature-settings: normal;\n  }\n  \n  .grvsc-code {\n    display: inline-block;\n    min-width: 100%;\n  }\n  \n  .grvsc-line {\n    display: inline-block;\n    box-sizing: border-box;\n    width: 100%;\n    padding-left: 1.5rem;\n    padding-left: var(--grvsc-padding-left, var(--grvsc-padding-h, 1.5rem));\n    padding-right: 1.5rem;\n    padding-right: var(--grvsc-padding-right, var(--grvsc-padding-h, 1.5rem));\n  }\n  \n  .grvsc-line-highlighted {\n    background-color: var(--grvsc-line-highlighted-background-color, transparent);\n    box-shadow: inset var(--grvsc-line-highlighted-border-width, 4px) 0 0 0 var(--grvsc-line-highlighted-border-color, transparent);\n  }\n  \n  .dark-default-dark {\n    background-color: #1E1E1E;\n    color: #D4D4D4;\n  }\n</style>","frontmatter":{"date":"April 28, 2021","updated_date":null,"description":"In an increasingly digitized world, password-based authentication is no longer sufficient to secure applications and software tools.  Can biometrics replace traditional passwords in user authentication? Biometrics does offer a safe and easy mode of authenticating users – without compromising their online experience.","title":"Introduction to Mobile Biometric Authentication","tags":["mobile biometric authentication","mfa","cx"],"pinned":null,"coverImage":{"childImageSharp":{"fluid":{"aspectRatio":2.4691358024691357,"src":"/static/43cd9b2d2cf2eafd065cf84352dab011/14b42/what-is-mob-biometric-authentication-cover.jpg","srcSet":"/static/43cd9b2d2cf2eafd065cf84352dab011/f836f/what-is-mob-biometric-authentication-cover.jpg 200w,\n/static/43cd9b2d2cf2eafd065cf84352dab011/2244e/what-is-mob-biometric-authentication-cover.jpg 400w,\n/static/43cd9b2d2cf2eafd065cf84352dab011/14b42/what-is-mob-biometric-authentication-cover.jpg 800w,\n/static/43cd9b2d2cf2eafd065cf84352dab011/6e20c/what-is-mob-biometric-authentication-cover.jpg 1020w","sizes":"(max-width: 800px) 100vw, 800px"}}},"author":{"id":"Rajeev Sharma","github":null,"avatar":null}}}},{"node":{"excerpt":"The hospitality industry is one of the largest industries that cater specifically to humans. Hotels, restaurants, and resorts house large…","fields":{"slug":"/identity/data-security-hospitality-industry/"},"html":"<p>The hospitality industry is one of the largest industries that cater specifically to humans. Hotels, restaurants, and resorts house large databases that contain data regarding business operations as well as consumer information that visit the restaurant or resort. </p>\n<p>The personal information collected can range from generic data like names and phone numbers to sensitive data like bank account details. </p>\n<p>In addition to this, databases in the hospitality industry also happen to be the most vulnerable to data breaches. It has been seen that the most number of breaches in security has resulted in identity theft and leaks of credit card information. </p>\n<h2 id=\"data-security-concerns-for-the-hospitality-business\" style=\"position:relative;\"><a href=\"#data-security-concerns-for-the-hospitality-business\" aria-label=\"data security concerns for the hospitality business permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>Data Security Concerns for The Hospitality Business</h2>\n<p>The frequency of cyberattacks against business databases can be attributed to the fact that the hospitality industry largely depends on credit cards as a medium of payment. This may increase the chances of a hacker receiving access to sensitive information. Larger businesses contain multiple databases protected by thinly veiled encryption. </p>\n<p>The vulnerabilities in the data security in hospitality are also witnessed in the following aspect: </p>\n<ul>\n<li><strong>Sovereignty over data</strong>: The data collected and the people who can access it differ from country to country. In communist countries like China and Russia, governments have access to every industry’s database. However, democratic governments, as seen in the European and North American countries, offer more data privacy in the hospitality industry. </li>\n<li><strong>Financial restrictions</strong>: This is mostly seen in smaller businesses that are just starting or businesses that have seen a dip in visitors. The low funds will not allow an owner to invest in a capable cybersecurity provider.</li>\n<li><strong>Divided ownership</strong>: High-profile businesses in this industry can have several owners or franchisors. Each of these individuals will have access to the databases on multiple devices. Therefore, a hacker can easily force their way into the mainframe. </li>\n<li><strong>Electronic payment methods</strong>: The aforementioned reliance on payment cards can greatly increase the chances of information leaking. However, other virtual methods of payment like online payment and more can create the potential for <a href=\"https://www.loginradius.com/blog/identity/2019/10/cybersecurity-attacks-business/\">cyber attacks</a>. </li>\n<li><strong>Disposal methods</strong>: Most businesses lack the ability to dispose of information that is no longer required properly. This leads to the accumulation of information like credit card data of past consumers and more. </li>\n<li><strong>Lack of training</strong>: Staff training is restricted to the service aspect of the business. However, training employees to carry out processes in maintaining data security in hospitality like data collection and storage in the right manner is overlooked. </li>\n<li><strong>Coercion</strong>: There is a chance that the hackers directly approach the employees of the business to release information and thus infiltrate the data security in hospitality. They can manipulate them to give up their loyalty towards the business. </li>\n<li><strong>Adherence to law</strong>: Given the rise in data breaches, the security measures put in place by lawmakers are especially strict during this time. Therefore, failure to adhere to these laws leads to one paying large fines for putting consumer data at risk. </li>\n<li><strong>Insider attacks</strong>: A scorned employee can be a potential offender towards the systems that possess data collected as they have a motive to sell sensitive information to competitors or hackers. However, the chance of this occurring is slim. </li>\n</ul>\n<h2 id=\"best-practices-for-data-security-in-the-hospitality-industry\" style=\"position:relative;\"><a href=\"#best-practices-for-data-security-in-the-hospitality-industry\" aria-label=\"best practices for data security in the hospitality industry permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>Best Practices for Data Security in the Hospitality Industry</h2>\n<p>As per the multiple threats that have been uncovered above, it is essential to understand how to ensure hotel <a href=\"https://www.loginradius.com/blog/identity/2020/12/data-security-best-practices/\">data security</a>. Therefore, the businesses in the hospitality industry employ the use of the following measures: </p>\n<ul>\n<li><strong>Encrypting payment card data</strong>: This process can involve the addition of two-factor authentication that will protect the data from being accessible to non-employees. This encryption can <a href=\"https://www.loginradius.com/blog/identity/2021/03/identity-theft-frauds/\">prevent identity theft</a>. </li>\n<li><strong>Training and educating</strong>: Employees will require thorough vetting regarding the importance of proper data storage. This training can also work towards reducing the chances of insider attacks as only a few employees will have access to the databases.</li>\n<li><strong>Cyber-security measures</strong>: This includes the addition of firewalls, traffic filters, and network monitors to guard against malware present online. </li>\n<li><strong>Testing computer systems</strong>: The testing process applies to the cyber-security provider. That is to say, businesses are required to carry out several tests to determine if the provider can detect the threat or malware.</li>\n<li><strong>Track data</strong>: Databases that are stored on various systems require a tracker. Through this tracker, one is capable of determining where the data is present or moving towards. </li>\n</ul>\n<p><a href=\"https://www.loginradius.com/resource/pii-data-breach-report/\"><span\n      class=\"gatsby-resp-image-wrapper\"\n      style=\"position: relative; display: block; margin-left: auto; margin-right: auto; max-width: 768px; \"\n    >\n      <span\n    class=\"gatsby-resp-image-background-image\"\n    style=\"padding-bottom: 30.307692307692307%; position: relative; bottom: 0; left: 0; background-image: url('data:image/png;base64,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'); background-size: cover; display: block;\"\n  ></span>\n  <img\n        class=\"gatsby-resp-image-image\"\n        alt=\"protecting-PII-against-data-breaches-report\"\n        title=\"protecting-PII-against-data-breaches-report\"\n        src=\"/static/8ae28768fa7a47b91a86b0e9441f9c50/e5715/protecting-PII-against-data-breaches-report.png\"\n        srcset=\"/static/8ae28768fa7a47b91a86b0e9441f9c50/a6d36/protecting-PII-against-data-breaches-report.png 650w,\n/static/8ae28768fa7a47b91a86b0e9441f9c50/e5715/protecting-PII-against-data-breaches-report.png 768w,\n/static/8ae28768fa7a47b91a86b0e9441f9c50/63ff0/protecting-PII-against-data-breaches-report.png 2887w\"\n        sizes=\"(max-width: 768px) 100vw, 768px\"\n        style=\"width:100%;height:100%;margin:0;vertical-align:middle;position:absolute;top:0;left:0;\"\n        loading=\"lazy\"\n      />\n    </span></a></p>\n<h2 id=\"how-can-loginradius-mitigate-data-security-concerns-for-the-hospitality-industry\" style=\"position:relative;\"><a href=\"#how-can-loginradius-mitigate-data-security-concerns-for-the-hospitality-industry\" aria-label=\"how can loginradius mitigate data security concerns for the hospitality industry permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>How Can LoginRadius Mitigate Data Security Concerns for the Hospitality Industry</h2>\n<p>LoginRadius offers a variety of security measures to protect the hospitality industry. In fact, the importance of LoginRadius attachments to <a href=\"https://www.loginradius.com/industry-travel-and-hospitality/\">data security has revolutionized</a> how hospitality organizations are dealing with data protection and cybersecurity. They can do so due to the following features: </p>\n<ul>\n<li>Compliance with legal issues regarding the collection and storage of information. </li>\n<li>Multiple authentication implementations.</li>\n<li>Safe cloud integrations for businesses that function using multiple systems. </li>\n<li>Encryption for cards and other information. </li>\n<li>Encryption of data at the field (onsite business systems) levels to ensure data security in hospitality. </li>\n<li>Management of consent of consumers. </li>\n</ul>\n<h2 id=\"conclusion\" style=\"position:relative;\"><a href=\"#conclusion\" aria-label=\"conclusion permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>Conclusion</h2>\n<p>According to the AARP, around <a href=\"https://www.aarp.org/money/scams-fraud/info-2021/ftc-fraud-report-identity-theft-pandemic.html\">1.4 million</a> cases of Identity theft were reported in 2020. Therefore, it has become one of the most common methods of fraud.</p>\n<p>To mitigate this, governments across the world have implemented the privacy act. This privacy act hopes to decrease the number of identity theft cases by regulating the information that is collected by businesses. Therefore, investing in proper data security in hospitality can work to protect not only the consumer but also the business from losing large sums of profit. </p>\n<p><a href=\"https://www.loginradius.com/book-a-demo/\"><span\n      class=\"gatsby-resp-image-wrapper\"\n      style=\"position: relative; display: block; margin-left: auto; margin-right: auto; max-width: 768px; \"\n    >\n      <span\n    class=\"gatsby-resp-image-background-image\"\n    style=\"padding-bottom: 30.307692307692307%; position: relative; bottom: 0; left: 0; background-image: url('data:image/png;base64,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'); background-size: cover; display: block;\"\n  ></span>\n  <img\n        class=\"gatsby-resp-image-image\"\n        alt=\"book-a-demo-loginradius\"\n        title=\"book-a-demo-loginradius\"\n        src=\"/static/fcc4c4b5dc38cc4528f99d09480f4eb2/e5715/book-a-demo-loginradius.png\"\n        srcset=\"/static/fcc4c4b5dc38cc4528f99d09480f4eb2/a6d36/book-a-demo-loginradius.png 650w,\n/static/fcc4c4b5dc38cc4528f99d09480f4eb2/e5715/book-a-demo-loginradius.png 768w,\n/static/fcc4c4b5dc38cc4528f99d09480f4eb2/63ff0/book-a-demo-loginradius.png 2887w\"\n        sizes=\"(max-width: 768px) 100vw, 768px\"\n        style=\"width:100%;height:100%;margin:0;vertical-align:middle;position:absolute;top:0;left:0;\"\n        loading=\"lazy\"\n      />\n    </span></a></p>\n<style class=\"grvsc-styles\">\n  .grvsc-container {\n    overflow: auto;\n    -webkit-overflow-scrolling: touch;\n    padding-top: 1rem;\n    padding-top: var(--grvsc-padding-top, var(--grvsc-padding-v, 1rem));\n    padding-bottom: 1rem;\n    padding-bottom: var(--grvsc-padding-bottom, var(--grvsc-padding-v, 1rem));\n    border-radius: 8px;\n    border-radius: var(--grvsc-border-radius, 8px);\n    font-feature-settings: normal;\n  }\n  \n  .grvsc-code {\n    display: inline-block;\n    min-width: 100%;\n  }\n  \n  .grvsc-line {\n    display: inline-block;\n    box-sizing: border-box;\n    width: 100%;\n    padding-left: 1.5rem;\n    padding-left: var(--grvsc-padding-left, var(--grvsc-padding-h, 1.5rem));\n    padding-right: 1.5rem;\n    padding-right: var(--grvsc-padding-right, var(--grvsc-padding-h, 1.5rem));\n  }\n  \n  .grvsc-line-highlighted {\n    background-color: var(--grvsc-line-highlighted-background-color, transparent);\n    box-shadow: inset var(--grvsc-line-highlighted-border-width, 4px) 0 0 0 var(--grvsc-line-highlighted-border-color, transparent);\n  }\n  \n</style>","frontmatter":{"date":"April 23, 2021","updated_date":null,"description":"The frequency of cyberattacks against business databases can be attributed to the fact that the hospitality industry largely depends on credit cards as a medium of payment. This may increase the chances of a hacker receiving access to sensitive information. Investing in proper data security in hospitality can work to protect not only the consumer but also the business from losing large sums of profit.","title":"Data Security in Hospitality: Best Practices for Operating In a Post-COVID Era","tags":["security"],"pinned":null,"coverImage":{"childImageSharp":{"fluid":{"aspectRatio":1.5037593984962405,"src":"/static/5f5d54187db9fa145c26b762f1a0e763/14b42/data-security-hospitality-industry-cover.jpg","srcSet":"/static/5f5d54187db9fa145c26b762f1a0e763/f836f/data-security-hospitality-industry-cover.jpg 200w,\n/static/5f5d54187db9fa145c26b762f1a0e763/2244e/data-security-hospitality-industry-cover.jpg 400w,\n/static/5f5d54187db9fa145c26b762f1a0e763/14b42/data-security-hospitality-industry-cover.jpg 800w,\n/static/5f5d54187db9fa145c26b762f1a0e763/16310/data-security-hospitality-industry-cover.jpg 1024w","sizes":"(max-width: 800px) 100vw, 800px"}}},"author":{"id":"Navanita Devi","github":null,"avatar":null}}}},{"node":{"excerpt":"Amid the global pandemic, when everyone was locked inside their homes, businesses were almost at a halt, and the internet became the second…","fields":{"slug":"/identity/identity-management-in-media-industry/"},"html":"<p>Amid the global pandemic, when everyone was locked inside their homes, businesses were almost at a halt, and the internet became the second home for everyone; we learned an important lesson.</p>\n<p>“If the world is online, so should be businesses.”</p>\n<p>Movie theatres have been replaced by OTT platforms, books and magazines by e-books and e-magazines, and podcasts are the future of storytelling.</p>\n<p>Undoubtedly, the media industry has evolved leaps and bounds by transforming how content is delivered across the internet.  </p>\n<p>But besides the rapid technological enhancement of the media industry, several security challenges linger on ad agencies, publication websites, or entertainment platforms.</p>\n<p>It’s essential for the businesses serving in this vertical to emphasize both the user experience as well as security since data thefts and identity misuse is becoming the new normal for this industry.</p>\n<p>Nevertheless, balancing security without compromising user experience remains an uphill battle for businesses striving to win consumer trust.  </p>\n<p>So what can be the ideal solution that can help media companies to ensure their subscribers’ data and privacy isn’t compromised while they fine-tune the user experience?</p>\n<p>A <a href=\"https://www.loginradius.com/\">consumer identity and access management solution</a> (CIAM) is the pressing need for businesses striving to enhance business growth in the media industry.</p>\n<p>Let’s learn how identity management works in the media industry for paving a path towards securing subscribers’ identities and ensuring a flawless user experience across their platform.</p>\n<h2 id=\"benefits-of-identity-management-in-the-media-industry\" style=\"position:relative;\"><a href=\"#benefits-of-identity-management-in-the-media-industry\" aria-label=\"benefits of identity management in the media industry permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>Benefits of Identity Management in the Media Industry</h2>\n<p><strong>Single Sign-On (SSO) - The Game-Changer</strong></p>\n<p>Honestly, nobody likes to remember long credentials, especially if they can utilize the true potential of frictionless login across all the applications.</p>\n<p>While <a href=\"https://www.loginradius.com/blog/identity/2019/05/what-is-single-sign-on/\">SSO</a> is on the verge of becoming an industry standard for authentication, the media industry needs to quickly gear up for enhancing the user experience through SSO and Federated SSO.</p>\n<p><a href=\"https://www.loginradius.com/resource/federated-identity-management-datasheet\"><span\n      class=\"gatsby-resp-image-wrapper\"\n      style=\"position: relative; display: block; margin-left: auto; margin-right: auto; max-width: 768px; \"\n    >\n      <span\n    class=\"gatsby-resp-image-background-image\"\n    style=\"padding-bottom: 30.307692307692307%; position: relative; bottom: 0; left: 0; background-image: url('data:image/png;base64,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'); background-size: cover; display: block;\"\n  ></span>\n  <img\n        class=\"gatsby-resp-image-image\"\n        alt=\"federated-identity-management\"\n        title=\"federated-identity-management\"\n        src=\"/static/ed4dfe58b135598f462af0240482e867/e5715/federated-identity-management.png\"\n        srcset=\"/static/ed4dfe58b135598f462af0240482e867/a6d36/federated-identity-management.png 650w,\n/static/ed4dfe58b135598f462af0240482e867/e5715/federated-identity-management.png 768w,\n/static/ed4dfe58b135598f462af0240482e867/63ff0/federated-identity-management.png 2887w\"\n        sizes=\"(max-width: 768px) 100vw, 768px\"\n        style=\"width:100%;height:100%;margin:0;vertical-align:middle;position:absolute;top:0;left:0;\"\n        loading=\"lazy\"\n      />\n    </span></a></p>\n<p>Since the market is flooded with plenty of OTT platforms and publication websites, the ones offering a seamless experience to the users would get more signups and subscriptions.</p>\n<p><strong>Access Management - For Restricting Content</strong></p>\n<p>With the increasing access to media over OTT platforms, the biggest challenge for the entertainment industry is to set age restrictions for specific content.</p>\n<p>While most media platforms aren’t focusing on creating sub-profiles, the competitors are already leveraging access management for a single identity used by multiple users.</p>\n<p>Whether we talk about a particular category of content for premium users or setting age restrictions, access management plays a key role in enhancing the user experience for every business.</p>\n<p>Access management through a CIAM solution helps improve user experience and eventually plays a crucial role in enhancing overall data and privacy security.</p>\n<p>LoginRadius’ cloud-based CIAM solution helps businesses seamlessly manage access without hampering the overall user experience. This helps media businesses to gain more signups, increase retention rates, and scale business growth.</p>\n<p><strong>Progressive Profiling - The Secret to Staying Ahead of the Competitors</strong></p>\n<p>Media businesses need to understand the fact that registration fatigue could be the reason why they lose a potential subscriber.</p>\n<p>Admit it; nobody wants to share heaps of personal details in a single go, especially during the sign-up process. Keeping the subscription form compact is the best way to ensure a quick sign-up from the users’ end.</p>\n<p>Progressive profiling enables you to gather important details about a subscriber over time and not everything at a single go. This not only improves user experience but eventually helps to build credibility in the long run.</p>\n<p>LoginRadius enables you to gather consumer data through various stages of the consumer's journey to share their information as they continue to interact with your business.</p>\n<p>Publication websites, OTT platforms, and other media platforms can set their own rules that meet their business requirements to win consumers’ trust with LoginRadius progressive profiling.</p>\n<p><strong>Multi-Factor Authentication - For Enhanced Layers of Security</strong></p>\n<p>While the number of media platform subscriptions surged amid the global pandemic, the fact that cyber-attacks on diverse platforms increased exponentially can’t be overlooked.  </p>\n<p>With millions of data breaches and identity thefts in the media industry alone, a CIAM solution with multi-factor authentication can be the ultimate solution.</p>\n<p>LoginRadius’ <a href=\"https://www.loginradius.com/blog/identity/2019/06/what-is-multi-factor-authentication/\">Multi-factor authentication</a> coupled with risk-based authentication helps businesses in creating a secure login experience for subscribers. If there’s an incident of a cybercriminal trying to gain access from another device, remote location, or repeatedly using wrong credentials, multi-factor authentication kicks in.</p>\n<p>The user needs to provide a one-time password received on the phone or a secure login code received through an email to authenticate.</p>\n<p><strong>Final Thoughts</strong></p>\n<p>While the media industry is witnessing a massive transformation, the core values coupled with the responsibilities of businesses remains consistent.</p>\n<p>Delivering the best user experience along with the assurance of secured privacy and data of subscribers should be the utmost priority of businesses that are figuring out ways to increase their client base.</p>\n<p>Just like every other industry, the media industry can leverage a CIAM solution that helps in scaling business growth by meeting the industry-standard compliances and, at the same time, win consumer trust through flawless user experiences.</p>\n<p><a href=\"https://www.loginradius.com/book-a-demo/\"><span\n      class=\"gatsby-resp-image-wrapper\"\n      style=\"position: relative; display: block; margin-left: auto; margin-right: auto; max-width: 768px; \"\n    >\n      <span\n    class=\"gatsby-resp-image-background-image\"\n    style=\"padding-bottom: 30.307692307692307%; position: relative; bottom: 0; left: 0; background-image: url('data:image/png;base64,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'); background-size: cover; display: block;\"\n  ></span>\n  <img\n        class=\"gatsby-resp-image-image\"\n        alt=\"book-a-demo-loginradius\"\n        title=\"book-a-demo-loginradius\"\n        src=\"/static/fcc4c4b5dc38cc4528f99d09480f4eb2/e5715/book-a-demo-loginradius.png\"\n        srcset=\"/static/fcc4c4b5dc38cc4528f99d09480f4eb2/a6d36/book-a-demo-loginradius.png 650w,\n/static/fcc4c4b5dc38cc4528f99d09480f4eb2/e5715/book-a-demo-loginradius.png 768w,\n/static/fcc4c4b5dc38cc4528f99d09480f4eb2/63ff0/book-a-demo-loginradius.png 2887w\"\n        sizes=\"(max-width: 768px) 100vw, 768px\"\n        style=\"width:100%;height:100%;margin:0;vertical-align:middle;position:absolute;top:0;left:0;\"\n        loading=\"lazy\"\n      />\n    </span></a></p>\n<style class=\"grvsc-styles\">\n  .grvsc-container {\n    overflow: auto;\n    -webkit-overflow-scrolling: touch;\n    padding-top: 1rem;\n    padding-top: var(--grvsc-padding-top, var(--grvsc-padding-v, 1rem));\n    padding-bottom: 1rem;\n    padding-bottom: var(--grvsc-padding-bottom, var(--grvsc-padding-v, 1rem));\n    border-radius: 8px;\n    border-radius: var(--grvsc-border-radius, 8px);\n    font-feature-settings: normal;\n  }\n  \n  .grvsc-code {\n    display: inline-block;\n    min-width: 100%;\n  }\n  \n  .grvsc-line {\n    display: inline-block;\n    box-sizing: border-box;\n    width: 100%;\n    padding-left: 1.5rem;\n    padding-left: var(--grvsc-padding-left, var(--grvsc-padding-h, 1.5rem));\n    padding-right: 1.5rem;\n    padding-right: var(--grvsc-padding-right, var(--grvsc-padding-h, 1.5rem));\n  }\n  \n  .grvsc-line-highlighted {\n    background-color: var(--grvsc-line-highlighted-background-color, transparent);\n    box-shadow: inset var(--grvsc-line-highlighted-border-width, 4px) 0 0 0 var(--grvsc-line-highlighted-border-color, transparent);\n  }\n  \n</style>","frontmatter":{"date":"April 21, 2021","updated_date":null,"description":"Media industry has witnessed a tremendous digital transformation journey. But besides the rapid technological enhancement of the media industry, several security challenges linger on businesses serving in this vertical. Here’s an insightful read depicting the role of identity management in the media industry.","title":"The Role of Identity management in the media industry","tags":["identity management","digital transformation","ciam solution"],"pinned":null,"coverImage":{"childImageSharp":{"fluid":{"aspectRatio":1.5748031496062993,"src":"/static/3660088ed3f88f2d7135c6f531d10d4d/14b42/identity-management-in-media-industry-cover.jpg","srcSet":"/static/3660088ed3f88f2d7135c6f531d10d4d/f836f/identity-management-in-media-industry-cover.jpg 200w,\n/static/3660088ed3f88f2d7135c6f531d10d4d/2244e/identity-management-in-media-industry-cover.jpg 400w,\n/static/3660088ed3f88f2d7135c6f531d10d4d/14b42/identity-management-in-media-industry-cover.jpg 800w,\n/static/3660088ed3f88f2d7135c6f531d10d4d/16310/identity-management-in-media-industry-cover.jpg 1024w","sizes":"(max-width: 800px) 100vw, 800px"}}},"author":{"id":"Vishal Sharma","github":null,"avatar":null}}}},{"node":{"excerpt":"With the growing need to be online, people are logging into far too many websites all at once. No wonder problems like changing passwords…","fields":{"slug":"/identity/how-ui-ux-affects-registration/"},"html":"<p>With the growing need to be online, people are logging into far too many websites all at once. No wonder problems like changing passwords, usernames, and registered mail IDs become obstacles in many instances. </p>\n<p>It is a bad experience for users and definitely not good news for businesses too!</p>\n<p>User experience dominates everything else in today’s marketplace. Among 4.8 billion internet users today, 73% of people prefer user experience over price in their choice of brand. </p>\n<p>It is pretty obvious now that brands should seek new ways to deliver an exceptional customer experience. </p>\n<p>Having spoken about experience, the user interface also crosses the mind. They are two sides of the same coin but cannot be compared with the same weight. Here is my summarized take on both of them. </p>\n<p><strong><em>The user interface is the space where interaction between humans and machines occurs. User experience, on the other hand, encompasses all the aspects of a person’s behavior, attitude, and emotions about using a particular product, system, or service.</em></strong></p>\n<p>No matter where you are on the web, there are various windows open for user interactions. These may be places where users fill their shopping carts, interactive web games, or (most certainly) the website login and registration forms. </p>\n<p>Login is a big deal that decides the entire UX your website is going to deliver. Businesses should try to put as little resistance as possible into their registration process. As with it comes customer identities—the most accurate first-party data beneficial for conversions and customer retention.</p>\n<p>So, what are the best practices that businesses should adopt to create easy-to-sign up registration forms?</p>\n<h2 id=\"the-idea-behind-a-simple-signup-form\" style=\"position:relative;\"><a href=\"#the-idea-behind-a-simple-signup-form\" aria-label=\"the idea behind a simple signup form permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>The Idea Behind a Simple Signup Form</h2>\n<p>A big mailing list and lead generation are the two primary goals of any business. </p>\n<p>For example, look at <a href=\"https://expandedramblings.com/index.php/tinder-statistics/\">Tinder’s 60 million daily active users</a>. </p>\n<p>There is no magical potion behind their user acquisition practices. They are just a bit more careful in their strategies.</p>\n<p>A crucial step in creating a sign-up form is to spend time understanding the user's reasons for signing up. Before preparing your questions, it’s important to think about the following: </p>\n<ul>\n<li>Why is there a need to re-enter your email id when you just mentioned it?</li>\n<li>Do you really NEED a username? Won’t a combination of email id and password be enough for you to log in?</li>\n<li>If, in the end, you still need to verify your email account, won’t a single space asking for your email id be sufficient?</li>\n<li>Will <a href=\"https://www.loginradius.com/resource/social-login-reconsidered/\">Social Login</a> be a good alternative for your situation? If yes, then which network providers should you include?</li>\n<li>Why make your visitors wait till the end of form submission to know about their mistakes like already registered email-id, username already exists, or the password doesn’t meet the guidelines?</li>\n</ul>\n<p>When you finally have all your answers, let's help you design your registration page. </p>\n<p>First stop. Remember <a href=\"https://bizibl.com/marketing/download/8-second-era-connect-distracted-consumers\">the 8-second rule</a>. Your design will either capture a buyer’s interest or lose them for good within the first eight seconds. </p>\n<p>So, how do you keep pace with consumer demands? The following rules will help. </p>\n<p><strong>Rule #1:</strong> Keep the dimensions of all your form fields big. Not everyone is handy with tabs or uses their mouse to click on each field.</p>\n<p><strong>Rule #2:</strong> Make sure your visitors don't have to delete anything when filling out your text fields, as this would just waste their time.</p>\n<p><strong>Rule #3:</strong> Follow the single-column design for your Signup page, as two columns will create confusion when tabbing.</p>\n<p><strong>Rule #4:</strong> Make your sign-up button visible enough with a clear call to action message.</p>\n<p><strong>Rule #5:</strong> Ask only for information that is needed and relevant to your business. Do not stretch your registration form to a length that frustrates your visitor.</p>\n<p><strong>Rule #6:</strong> Do not confuse your visitors and keep it simple and consistent throughout your entire web interface. Also, make it easy to find where to register.</p>\n<p><strong>Rule #7:</strong> Build a value around registration and let your visitors know the purpose of your signup. </p>\n<p>And last, perform A/B testing on your signup forms. You will surely get some space for improvements.</p>\n<h2 id=\"5-examples-of-high-conversion-sign-up-page\" style=\"position:relative;\"><a href=\"#5-examples-of-high-conversion-sign-up-page\" aria-label=\"5 examples of high conversion sign up page permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>5 Examples of High-Conversion Sign Up Page</h2>\n<h3 id=\"1-pinterest\" style=\"position:relative;\"><a href=\"#1-pinterest\" aria-label=\"1 pinterest permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>1. Pinterest</h3>\n<p><span\n      class=\"gatsby-resp-image-wrapper\"\n      style=\"position: relative; display: block; margin-left: auto; margin-right: auto; max-width: 768px; \"\n    >\n      <span\n    class=\"gatsby-resp-image-background-image\"\n    style=\"padding-bottom: 46.92307692307692%; position: relative; bottom: 0; left: 0; background-image: url('data:image/jpeg;base64,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'); background-size: cover; display: block;\"\n  ></span>\n  <img\n        class=\"gatsby-resp-image-image\"\n        alt=\"how-ui-ux-affects-registration-pinterest1\"\n        title=\"how-ui-ux-affects-registration-pinterest1\"\n        src=\"/static/e022c2950bc47ea2aab3d63323d47058/212bf/how-ui-ux-affects-registration-pinterest1.jpg\"\n        srcset=\"/static/e022c2950bc47ea2aab3d63323d47058/6aca1/how-ui-ux-affects-registration-pinterest1.jpg 650w,\n/static/e022c2950bc47ea2aab3d63323d47058/212bf/how-ui-ux-affects-registration-pinterest1.jpg 768w,\n/static/e022c2950bc47ea2aab3d63323d47058/cb704/how-ui-ux-affects-registration-pinterest1.jpg 1897w\"\n        sizes=\"(max-width: 768px) 100vw, 768px\"\n        style=\"width:100%;height:100%;margin:0;vertical-align:middle;position:absolute;top:0;left:0;\"\n        loading=\"lazy\"\n      />\n    </span></p>\n<p>Image source: <a href=\"https://www.pinterest.com/\">Pinterest</a></p>\n<p><strong>Sign-Up form takeaways</strong></p>\n<ol>\n<li>The signup form is a popup that dims the background to only focus on the form. Great designing strategy indeed! </li>\n<li>No bombarding of social networks. Only Facebook and Google are enough.</li>\n<li>Shows the advantages of registering for an account that is good enough to attract new visitors.</li>\n</ol>\n<h3 id=\"2-lane-crawford\" style=\"position:relative;\"><a href=\"#2-lane-crawford\" aria-label=\"2 lane crawford permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>2. Lane Crawford</h3>\n<p><span\n      class=\"gatsby-resp-image-wrapper\"\n      style=\"position: relative; display: block; margin-left: auto; margin-right: auto; max-width: 768px; \"\n    >\n      <span\n    class=\"gatsby-resp-image-background-image\"\n    style=\"padding-bottom: 46.61538461538461%; position: relative; bottom: 0; left: 0; background-image: url('data:image/jpeg;base64,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'); background-size: cover; display: block;\"\n  ></span>\n  <img\n        class=\"gatsby-resp-image-image\"\n        alt=\"how-ui-ux-affects-registration-landcf\"\n        title=\"how-ui-ux-affects-registration-landcf\"\n        src=\"/static/0e9dabd77f16ec59c8077611548650ed/212bf/how-ui-ux-affects-registration-landcf.jpg\"\n        srcset=\"/static/0e9dabd77f16ec59c8077611548650ed/6aca1/how-ui-ux-affects-registration-landcf.jpg 650w,\n/static/0e9dabd77f16ec59c8077611548650ed/212bf/how-ui-ux-affects-registration-landcf.jpg 768w,\n/static/0e9dabd77f16ec59c8077611548650ed/6ca16/how-ui-ux-affects-registration-landcf.jpg 1855w\"\n        sizes=\"(max-width: 768px) 100vw, 768px\"\n        style=\"width:100%;height:100%;margin:0;vertical-align:middle;position:absolute;top:0;left:0;\"\n        loading=\"lazy\"\n      />\n    </span></p>\n<p>Image Source: <a href=\"https://secure.lanecrawford.com/account/accountCreation.jsp\">Lane Crawford</a></p>\n<p><strong>Sign-Up form takeaways</strong></p>\n<ol>\n<li>Invites visitors to join its world of style by showcasing the benefits for registered users.</li>\n<li>Dynamic representation of offers that are currently going on the portal.</li>\n</ol>\n<h3 id=\"3-gnc\" style=\"position:relative;\"><a href=\"#3-gnc\" aria-label=\"3 gnc permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>3. GNC</h3>\n<p><span\n      class=\"gatsby-resp-image-wrapper\"\n      style=\"position: relative; display: block; margin-left: auto; margin-right: auto; max-width: 768px; \"\n    >\n      <span\n    class=\"gatsby-resp-image-background-image\"\n    style=\"padding-bottom: 44.61538461538462%; position: relative; bottom: 0; left: 0; background-image: url('data:image/jpeg;base64,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'); background-size: cover; display: block;\"\n  ></span>\n  <img\n        class=\"gatsby-resp-image-image\"\n        alt=\"how-ui-ux-affects-registration-gnc\"\n        title=\"how-ui-ux-affects-registration-gnc\"\n        src=\"/static/bb3a15a64c607a19bced7e5f72c00b94/212bf/how-ui-ux-affects-registration-gnc.jpg\"\n        srcset=\"/static/bb3a15a64c607a19bced7e5f72c00b94/6aca1/how-ui-ux-affects-registration-gnc.jpg 650w,\n/static/bb3a15a64c607a19bced7e5f72c00b94/212bf/how-ui-ux-affects-registration-gnc.jpg 768w,\n/static/bb3a15a64c607a19bced7e5f72c00b94/17460/how-ui-ux-affects-registration-gnc.jpg 1886w\"\n        sizes=\"(max-width: 768px) 100vw, 768px\"\n        style=\"width:100%;height:100%;margin:0;vertical-align:middle;position:absolute;top:0;left:0;\"\n        loading=\"lazy\"\n      />\n    </span></p>\n<p>Image source: <a href=\"https://www.gnc.com/checkout/index.jsp\">GNC</a></p>\n<p><strong>Sign-Up form takeaways</strong></p>\n<ol>\n<li>A neat and clean sign-up form with no additional fields.</li>\n<li>It has separate sections for login and registration.</li>\n</ol>\n<h3 id=\"4-canva\" style=\"position:relative;\"><a href=\"#4-canva\" aria-label=\"4 canva permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>4. Canva</h3>\n<p><span\n      class=\"gatsby-resp-image-wrapper\"\n      style=\"position: relative; display: block; margin-left: auto; margin-right: auto; max-width: 768px; \"\n    >\n      <span\n    class=\"gatsby-resp-image-background-image\"\n    style=\"padding-bottom: 48%; position: relative; bottom: 0; left: 0; background-image: url('data:image/jpeg;base64,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'); background-size: cover; display: block;\"\n  ></span>\n  <img\n        class=\"gatsby-resp-image-image\"\n        alt=\"how-ui-ux-affects-registration-canva\"\n        title=\"how-ui-ux-affects-registration-canva\"\n        src=\"/static/46a8e5661cdd92c25a03add177d4d119/212bf/how-ui-ux-affects-registration-canva.jpg\"\n        srcset=\"/static/46a8e5661cdd92c25a03add177d4d119/6aca1/how-ui-ux-affects-registration-canva.jpg 650w,\n/static/46a8e5661cdd92c25a03add177d4d119/212bf/how-ui-ux-affects-registration-canva.jpg 768w,\n/static/46a8e5661cdd92c25a03add177d4d119/d8536/how-ui-ux-affects-registration-canva.jpg 1862w\"\n        sizes=\"(max-width: 768px) 100vw, 768px\"\n        style=\"width:100%;height:100%;margin:0;vertical-align:middle;position:absolute;top:0;left:0;\"\n        loading=\"lazy\"\n      />\n    </span></p>\n<p>Image source: <a href=\"https://www.canva.com/login\">Canva</a></p>\n<p><strong>Sign-Up form takeaways</strong></p>\n<ol>\n<li>It has a large form field for easy input.</li>\n<li>It has ONLY 2 form fields for a <a href=\"/blog/growth/sign-up-tips-conversion-rate/\">faster signup process</a>.</li>\n<li>It offers an easy one-click signup process with either your Facebook, Google, or Apple account.</li>\n</ol>\n<h3 id=\"5-make-my-trip\" style=\"position:relative;\"><a href=\"#5-make-my-trip\" aria-label=\"5 make my trip permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>5. Make My Trip</h3>\n<p><span\n      class=\"gatsby-resp-image-wrapper\"\n      style=\"position: relative; display: block; margin-left: auto; margin-right: auto; max-width: 768px; \"\n    >\n      <span\n    class=\"gatsby-resp-image-background-image\"\n    style=\"padding-bottom: 43.99999999999999%; position: relative; bottom: 0; left: 0; background-image: url('data:image/jpeg;base64,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'); background-size: cover; display: block;\"\n  ></span>\n  <img\n        class=\"gatsby-resp-image-image\"\n        alt=\"how-ui-ux-affects-registration-mmt\"\n        title=\"how-ui-ux-affects-registration-mmt\"\n        src=\"/static/f231e4b01cc3840ff8da366fda545f66/212bf/how-ui-ux-affects-registration-mmt.jpg\"\n        srcset=\"/static/f231e4b01cc3840ff8da366fda545f66/6aca1/how-ui-ux-affects-registration-mmt.jpg 650w,\n/static/f231e4b01cc3840ff8da366fda545f66/212bf/how-ui-ux-affects-registration-mmt.jpg 768w,\n/static/f231e4b01cc3840ff8da366fda545f66/d9786/how-ui-ux-affects-registration-mmt.jpg 1852w\"\n        sizes=\"(max-width: 768px) 100vw, 768px\"\n        style=\"width:100%;height:100%;margin:0;vertical-align:middle;position:absolute;top:0;left:0;\"\n        loading=\"lazy\"\n      />\n    </span></p>\n<p>Image source: <a href=\"https://www.makemytrip.com/\">MakeMyTrip</a></p>\n<p><strong>Sign-Up form takeaways</strong></p>\n<ol>\n<li>A concise signup form asking only for your phone number.</li>\n<li>It displays a big slider of the latest offers on the registration page itself.</li>\n<li>Let you filter your trip even before you sign up. Amazing!</li>\n</ol>\n<h2 id=\"benefits-of-using-social-login\" style=\"position:relative;\"><a href=\"#benefits-of-using-social-login\" aria-label=\"benefits of using social login permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>Benefits of Using Social Login</h2>\n<p>So far now, you have seen examples of registration forms of different varieties. The one thing common that you will notice in all of the above examples is Social Login. </p>\n<p>You must have probably used them many times to log on to various websites. They are increasingly common and faster modes of registration. </p>\n<p>In fact, according to <a href=\"https://www.loginradius.com/resource/digital-identity-trends-2020/\">Consumer Digital Identity Trend Report 2020</a>, 70.69% of 18-25 year-olds prefer social login.</p>\n<p>Well, no surprise there! </p>\n<p><span\n      class=\"gatsby-resp-image-wrapper\"\n      style=\"position: relative; display: block; margin-left: auto; margin-right: auto; max-width: 768px; \"\n    >\n      <span\n    class=\"gatsby-resp-image-background-image\"\n    style=\"padding-bottom: 45.230769230769226%; position: relative; bottom: 0; left: 0; background-image: url('data:image/jpeg;base64,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'); background-size: cover; display: block;\"\n  ></span>\n  <img\n        class=\"gatsby-resp-image-image\"\n        alt=\"how-ui-ux-affects-registration-lr\"\n        title=\"how-ui-ux-affects-registration-lr\"\n        src=\"/static/5cf13c9fb5c6180afc65458fe0c2ca12/212bf/how-ui-ux-affects-registration-lr.jpg\"\n        srcset=\"/static/5cf13c9fb5c6180afc65458fe0c2ca12/6aca1/how-ui-ux-affects-registration-lr.jpg 650w,\n/static/5cf13c9fb5c6180afc65458fe0c2ca12/212bf/how-ui-ux-affects-registration-lr.jpg 768w,\n/static/5cf13c9fb5c6180afc65458fe0c2ca12/c85d4/how-ui-ux-affects-registration-lr.jpg 1888w\"\n        sizes=\"(max-width: 768px) 100vw, 768px\"\n        style=\"width:100%;height:100%;margin:0;vertical-align:middle;position:absolute;top:0;left:0;\"\n        loading=\"lazy\"\n      />\n    </span></p>\n<p>Image source: <a href=\"https://accounts.loginradius.com/auth.aspx?plan=developer\">LoginRadius</a></p>\n<p>But should you be using them for your own business? Read on the following <a href=\"https://www.loginradius.com/blog/identity/2021/02/social-login-infographic/\">advantages of social login</a> to decide whether you should consider them an alternative to the traditional registration process. </p>\n<ul>\n<li><strong>Faster registration process:</strong> Social login is extremely useful as it cuts down the lengthy and frustrating registration process to just one click.</li>\n<li><strong>More conversions:</strong> Users logged in via social networks are more likely to make a purchase than those who don’t use social login.</li>\n<li><strong>No more password fatigue:</strong> Obviously, memorizing your multiple credentials is a big problem, but social login makes it easy. </li>\n<li><strong>Multiple identities:</strong> Visitors can log on to your website with various social identities that are for sure an excellent opportunity for businesses to control their online identity.</li>\n<li><strong>Huge amount of visitor data:</strong> With social login, you get instant demographic and psychographic data about your visitors that further lead you towards better segmentation, personalization, and goal-targeted offers.</li>\n<li><strong>Less failed logins:</strong> When there is no need to memorize usernames and passwords, naturally, there will be no more failed logins. </li>\n</ul>\n<p>But what about the downside?</p>\n<h2 id=\"drawbacks-of-social-login\" style=\"position:relative;\"><a href=\"#drawbacks-of-social-login\" aria-label=\"drawbacks of social login permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>Drawbacks of Social Login</h2>\n<p>When people find so many options in front of them, they are most likely to do one of the following:</p>\n<ul>\n<li>Sometimes consumers forget which service they used to sign up, and then they hesitate to log in and leave the website.</li>\n<li>At times, people choose the wrong provider to sign in, leading to creating a second account. Unfortunately, there is no accurate way to determine whether a Twitter or Facebook profile belongs to the same person.</li>\n</ul>\n<p>Many companies overlook the crucial factors to consider when integrating social login into their website. Some precautions to take include:</p>\n<h2 id=\"best-practices-for-integrating-social-login\" style=\"position:relative;\"><a href=\"#best-practices-for-integrating-social-login\" aria-label=\"best practices for integrating social login permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>Best Practices for Integrating Social Login</h2>\n<p><strong>Tip #1:</strong> Do not clutter your website with too many network providers just because it is a popular feature on the block. Add only those which are relevant to you. It is okay if you have only two providers on your login screen.</p>\n<p><strong>Tip #2:</strong> Find where most of your targeted audience floats. Look into every social media channel and find out which will work best for your business while keeping your product and service in mind.</p>\n<p><strong>Tip #3:</strong> Ask for the correct data from consumers and also explain why you want them. Apart from some basic information that a social network provider allows you to retrieve, access to all the other information should be permission-based. ** **</p>\n<p><strong>Tip #4:</strong> Give your visitors a notion of what they can get in exchange for their social credentials.  Just tickle their interests and give them a feeling that they are missing out on something really big.</p>\n<h2 id=\"a-few-recent-stats-on-social-login-preferences\" style=\"position:relative;\"><a href=\"#a-few-recent-stats-on-social-login-preferences\" aria-label=\"a few recent stats on social login preferences permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>A Few Recent Stats on Social Login Preferences</h2>\n<ol>\n<li><strong>70.69%</strong> of 18-25 year-olds prefer social login compared to 16.76% of over 50s.</li>\n</ol>\n<p><span\n      class=\"gatsby-resp-image-wrapper\"\n      style=\"position: relative; display: block; margin-left: auto; margin-right: auto; max-width: 768px; \"\n    >\n      <span\n    class=\"gatsby-resp-image-background-image\"\n    style=\"padding-bottom: 60.61538461538461%; position: relative; bottom: 0; left: 0; background-image: url('data:image/png;base64,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'); background-size: cover; display: block;\"\n  ></span>\n  <img\n        class=\"gatsby-resp-image-image\"\n        alt=\"how-ui-ux-affects-registration-1\"\n        title=\"how-ui-ux-affects-registration-1\"\n        src=\"/static/2239eebfb05318b0e018605e29b47133/e5715/how-ui-ux-affects-registration-1.png\"\n        srcset=\"/static/2239eebfb05318b0e018605e29b47133/a6d36/how-ui-ux-affects-registration-1.png 650w,\n/static/2239eebfb05318b0e018605e29b47133/e5715/how-ui-ux-affects-registration-1.png 768w,\n/static/2239eebfb05318b0e018605e29b47133/d0143/how-ui-ux-affects-registration-1.png 1025w\"\n        sizes=\"(max-width: 768px) 100vw, 768px\"\n        style=\"width:100%;height:100%;margin:0;vertical-align:middle;position:absolute;top:0;left:0;\"\n        loading=\"lazy\"\n      />\n    </span></p>\n<ol start=\"2\">\n<li><strong>38.69%</strong> of females prefer social login compared to 48.55% males.</li>\n</ol>\n<p><span\n      class=\"gatsby-resp-image-wrapper\"\n      style=\"position: relative; display: block; margin-left: auto; margin-right: auto; max-width: 768px; \"\n    >\n      <span\n    class=\"gatsby-resp-image-background-image\"\n    style=\"padding-bottom: 60.61538461538461%; position: relative; bottom: 0; left: 0; background-image: url('data:image/png;base64,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'); background-size: cover; display: block;\"\n  ></span>\n  <img\n        class=\"gatsby-resp-image-image\"\n        alt=\"how-ui-ux-affects-registration-2\"\n        title=\"how-ui-ux-affects-registration-2\"\n        src=\"/static/f5a9a43fbf11be7946ea398c0f73dede/e5715/how-ui-ux-affects-registration-2.png\"\n        srcset=\"/static/f5a9a43fbf11be7946ea398c0f73dede/a6d36/how-ui-ux-affects-registration-2.png 650w,\n/static/f5a9a43fbf11be7946ea398c0f73dede/e5715/how-ui-ux-affects-registration-2.png 768w,\n/static/f5a9a43fbf11be7946ea398c0f73dede/d0143/how-ui-ux-affects-registration-2.png 1025w\"\n        sizes=\"(max-width: 768px) 100vw, 768px\"\n        style=\"width:100%;height:100%;margin:0;vertical-align:middle;position:absolute;top:0;left:0;\"\n        loading=\"lazy\"\n      />\n    </span></p>\n<ol start=\"3\">\n<li>In <strong>North America</strong>, Facebook and Google are the most popular social networks preferred by 40.23% and 38.04% of consumers, respectively. </li>\n</ol>\n<p><span\n      class=\"gatsby-resp-image-wrapper\"\n      style=\"position: relative; display: block; margin-left: auto; margin-right: auto; max-width: 768px; \"\n    >\n      <span\n    class=\"gatsby-resp-image-background-image\"\n    style=\"padding-bottom: 60.61538461538461%; position: relative; bottom: 0; left: 0; background-image: url('data:image/png;base64,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'); background-size: cover; display: block;\"\n  ></span>\n  <img\n        class=\"gatsby-resp-image-image\"\n        alt=\"how-ui-ux-affects-registration-3\"\n        title=\"how-ui-ux-affects-registration-3\"\n        src=\"/static/f1b6cd102668d8c1c772f741b1c9185c/e5715/how-ui-ux-affects-registration-3.png\"\n        srcset=\"/static/f1b6cd102668d8c1c772f741b1c9185c/a6d36/how-ui-ux-affects-registration-3.png 650w,\n/static/f1b6cd102668d8c1c772f741b1c9185c/e5715/how-ui-ux-affects-registration-3.png 768w,\n/static/f1b6cd102668d8c1c772f741b1c9185c/d0143/how-ui-ux-affects-registration-3.png 1025w\"\n        sizes=\"(max-width: 768px) 100vw, 768px\"\n        style=\"width:100%;height:100%;margin:0;vertical-align:middle;position:absolute;top:0;left:0;\"\n        loading=\"lazy\"\n      />\n    </span></p>\n<ol start=\"4\">\n<li>In <strong>Europe</strong>, a similar trend is witnessed. Facebook is preferred by 36.12% of consumers, and Google is preferred by 34.89%.</li>\n</ol>\n<p><span\n      class=\"gatsby-resp-image-wrapper\"\n      style=\"position: relative; display: block; margin-left: auto; margin-right: auto; max-width: 768px; \"\n    >\n      <span\n    class=\"gatsby-resp-image-background-image\"\n    style=\"padding-bottom: 60.61538461538461%; position: relative; bottom: 0; left: 0; background-image: url('data:image/png;base64,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'); background-size: cover; display: block;\"\n  ></span>\n  <img\n        class=\"gatsby-resp-image-image\"\n        alt=\"how-ui-ux-affects-registration-4\"\n        title=\"how-ui-ux-affects-registration-4\"\n        src=\"/static/ee23d241f273041968df154eab84b42b/e5715/how-ui-ux-affects-registration-4.png\"\n        srcset=\"/static/ee23d241f273041968df154eab84b42b/a6d36/how-ui-ux-affects-registration-4.png 650w,\n/static/ee23d241f273041968df154eab84b42b/e5715/how-ui-ux-affects-registration-4.png 768w,\n/static/ee23d241f273041968df154eab84b42b/d0143/how-ui-ux-affects-registration-4.png 1025w\"\n        sizes=\"(max-width: 768px) 100vw, 768px\"\n        style=\"width:100%;height:100%;margin:0;vertical-align:middle;position:absolute;top:0;left:0;\"\n        loading=\"lazy\"\n      />\n    </span></p>\n<ol start=\"5\">\n<li><strong>Facebook</strong> is still preferred by 51.72% of consumers in the APAC region, and Google is preferred by 26.033%.</li>\n</ol>\n<p><span\n      class=\"gatsby-resp-image-wrapper\"\n      style=\"position: relative; display: block; margin-left: auto; margin-right: auto; max-width: 768px; \"\n    >\n      <span\n    class=\"gatsby-resp-image-background-image\"\n    style=\"padding-bottom: 60.61538461538461%; position: relative; bottom: 0; left: 0; background-image: url('data:image/png;base64,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'); background-size: cover; display: block;\"\n  ></span>\n  <img\n        class=\"gatsby-resp-image-image\"\n        alt=\"how-ui-ux-affects-registration-5\"\n        title=\"how-ui-ux-affects-registration-5\"\n        src=\"/static/1415f9d6d83c31ae6f114520cdf9476d/e5715/how-ui-ux-affects-registration-5.png\"\n        srcset=\"/static/1415f9d6d83c31ae6f114520cdf9476d/a6d36/how-ui-ux-affects-registration-5.png 650w,\n/static/1415f9d6d83c31ae6f114520cdf9476d/e5715/how-ui-ux-affects-registration-5.png 768w,\n/static/1415f9d6d83c31ae6f114520cdf9476d/d0143/how-ui-ux-affects-registration-5.png 1025w\"\n        sizes=\"(max-width: 768px) 100vw, 768px\"\n        style=\"width:100%;height:100%;margin:0;vertical-align:middle;position:absolute;top:0;left:0;\"\n        loading=\"lazy\"\n      />\n    </span></p>\n<p>So, get cracking! Obviously, you do not want to lose out on your potential customers. Enjoy the endless benefits of Social Login with the <a href=\"https://www.loginradius.com/social-login/\">LoginRadius unified social API</a>. </p>\n<p><a href=\"https://www.loginradius.com/book-a-demo/\"><span\n      class=\"gatsby-resp-image-wrapper\"\n      style=\"position: relative; display: block; margin-left: auto; margin-right: auto; max-width: 768px; \"\n    >\n      <span\n    class=\"gatsby-resp-image-background-image\"\n    style=\"padding-bottom: 30.307692307692307%; position: relative; bottom: 0; left: 0; background-image: url('data:image/png;base64,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'); background-size: cover; display: block;\"\n  ></span>\n  <img\n        class=\"gatsby-resp-image-image\"\n        alt=\"book-a-demo-loginradius\"\n        title=\"book-a-demo-loginradius\"\n        src=\"/static/fcc4c4b5dc38cc4528f99d09480f4eb2/e5715/book-a-demo-loginradius.png\"\n        srcset=\"/static/fcc4c4b5dc38cc4528f99d09480f4eb2/a6d36/book-a-demo-loginradius.png 650w,\n/static/fcc4c4b5dc38cc4528f99d09480f4eb2/e5715/book-a-demo-loginradius.png 768w,\n/static/fcc4c4b5dc38cc4528f99d09480f4eb2/63ff0/book-a-demo-loginradius.png 2887w\"\n        sizes=\"(max-width: 768px) 100vw, 768px\"\n        style=\"width:100%;height:100%;margin:0;vertical-align:middle;position:absolute;top:0;left:0;\"\n        loading=\"lazy\"\n      />\n    </span></a></p>\n<style class=\"grvsc-styles\">\n  .grvsc-container {\n    overflow: auto;\n    -webkit-overflow-scrolling: touch;\n    padding-top: 1rem;\n    padding-top: var(--grvsc-padding-top, var(--grvsc-padding-v, 1rem));\n    padding-bottom: 1rem;\n    padding-bottom: var(--grvsc-padding-bottom, var(--grvsc-padding-v, 1rem));\n    border-radius: 8px;\n    border-radius: var(--grvsc-border-radius, 8px);\n    font-feature-settings: normal;\n  }\n  \n  .grvsc-code {\n    display: inline-block;\n    min-width: 100%;\n  }\n  \n  .grvsc-line {\n    display: inline-block;\n    box-sizing: border-box;\n    width: 100%;\n    padding-left: 1.5rem;\n    padding-left: var(--grvsc-padding-left, var(--grvsc-padding-h, 1.5rem));\n    padding-right: 1.5rem;\n    padding-right: var(--grvsc-padding-right, var(--grvsc-padding-h, 1.5rem));\n  }\n  \n  .grvsc-line-highlighted {\n    background-color: var(--grvsc-line-highlighted-background-color, transparent);\n    box-shadow: inset var(--grvsc-line-highlighted-border-width, 4px) 0 0 0 var(--grvsc-line-highlighted-border-color, transparent);\n  }\n  \n</style>","frontmatter":{"date":"April 16, 2021","updated_date":null,"description":"Login is a big deal that decides the entire UX your website is going to deliver. Businesses should try to put as little resistance as possible into their registration process. As with it comes customer identities—the most accurate first-party data beneficial for conversions and customer retention.","title":"A Detailed Guide on How UX/UI Affects Registration","tags":["other"],"pinned":null,"coverImage":{"childImageSharp":{"fluid":{"aspectRatio":1.5037593984962405,"src":"/static/e9bb5ded11eda94dff70dca689c1f1a8/14b42/how-ui-ux-affects-registration-cover.jpg","srcSet":"/static/e9bb5ded11eda94dff70dca689c1f1a8/f836f/how-ui-ux-affects-registration-cover.jpg 200w,\n/static/e9bb5ded11eda94dff70dca689c1f1a8/2244e/how-ui-ux-affects-registration-cover.jpg 400w,\n/static/e9bb5ded11eda94dff70dca689c1f1a8/14b42/how-ui-ux-affects-registration-cover.jpg 800w,\n/static/e9bb5ded11eda94dff70dca689c1f1a8/16310/how-ui-ux-affects-registration-cover.jpg 1024w","sizes":"(max-width: 800px) 100vw, 800px"}}},"author":{"id":"Rakesh Soni","github":"oyesoni","avatar":"rakesh-soni.jpg"}}}},{"node":{"excerpt":"In February 2019, some 617 million online account details were stolen from 16 hacked websites and displayed for sale on the dark web. In…","fields":{"slug":"/identity/what-is-salt/"},"html":"<p>In February 2019, some <a href=\"https://www.theregister.com/2019/02/11/620_million_hacked_accounts_dark_web/\">617 million online account</a> details were stolen from 16 hacked websites and displayed for sale on the dark web. In April 2019, nearly <a href=\"https://www.upguard.com/breaches/facebook-user-data-leak\">540 million records</a> from third-party Facebook data were exposed. These are some of the most well-known data breaches that have occurred recently. Let us understand what causes such breaches and how we can protect our data from these.</p>\n<h2 id=\"what-is-a-salt\" style=\"position:relative;\"><a href=\"#what-is-a-salt\" aria-label=\"what is a salt permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>What is a Salt?</h2>\n<p>Salting hashes sounds like something that comes out of a recipe book. However, in cryptography, salt plays a significant role in the breach of data. While creating applications, security is usually not the biggest priority. While data leaks can sometimes happen, hash salting generators only come to mind when there is a major invasion of privacy that affects the majority of the consumers’ applications. </p>\n<p>Processes like user password hashing and salting are quite common in applications. They are indispensable for the <a href=\"https://www.loginradius.com/blog/identity/2020/12/data-security-best-practices/\">protection of data</a> and building long-lasting consumer trust and loyalty. But before we embark on how salting is useful to boost security, let us understand what salting is and how it works. </p>\n<h2 id=\"what-is-salting\" style=\"position:relative;\"><a href=\"#what-is-salting\" aria-label=\"what is salting permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>What is Salting?</h2>\n<p>Salting refers to adding random data to a hash function to obtain a unique output which refers to the hash. Even when the same input is used, it is possible to obtain different and unique hashes. These hashes aim to strengthen security, protect against dictionary attacks, brute-force attacks, and several others. </p>\n<p>Most commonly, salting is used in common passwords to strengthen them. So the next question is, what is salting when it comes to passwords? Often when we talk about passwords, we use terms like hashed and salted. This means there is an addition of random strings of characters (salting) to the password that is unique and known only to that site. Normally, this Salt is placed before the password and prevents people from figuring out even the simplest passwords like ‘123456’ or ‘password’. </p>\n<p>If a password has been hashed and salted, it is difficult for you to crack the passwords. Even if it is one of the most commonly used passwords, it takes several tries to break down the hashing and reveal the password. </p>\n<h2 id=\"how-can-we-effectively-utilize-hashing-using-salt\" style=\"position:relative;\"><a href=\"#how-can-we-effectively-utilize-hashing-using-salt\" aria-label=\"how can we effectively utilize hashing using salt permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>How Can We Effectively Utilize Hashing Using Salt?</h2>\n<p>Whenever you are setting or resetting your password, the aim is to make it as unique as possible so that it cannot be easily guessed and subsequently hacked. This is the main aim of salts. They improve the uniqueness quotient of your password on the particular site you are accessing and add an extra security layer to the user password so that your data is not breached easily. </p>\n<p>So how can we use salts to increase the efficiency of hashing?</p>\n<ul>\n<li><strong>Uniqueness</strong></li>\n</ul>\n<p>The first step is to make your Salt as unique as possible. Make it as different as you can, using characters which one would never commonly pick. For example, if you use ten different salts, you are increasing the security of the hashed password by a factor of ten. </p>\n<p>Furthermore, when the salted password is stored separately, using rainbow tables, it makes it difficult for the attacker to determine the password. The best method to <a href=\"https://www.loginradius.com/blog/identity/2019/12/digital-privacy-best-practices/\">ensure privacy protection</a> is to use a unique salt each time the same user generates or changes their password. </p>\n<ul>\n<li><strong>Length of the salt</strong></li>\n</ul>\n<p> The length of the salt is as important as its quality or uniqueness. Very short salts are easier to attack and breach, thereby compromising your password. Ideally, the length of Salt should be as long as the output of the hash. For example, if the hash output is 32 bytes, the salt length should be at least 32 bytes, if not more. This step is an addition to passwords with specialized characters. </p>\n<ul>\n<li><strong>Predictability</strong> </li>\n</ul>\n<p>Usernames must never be used as salt values. They are not only predictable but are also heavily overused by the user across several sites. This reduces their security. Since these usernames such as ‘admin’ and ‘root’ are very commonly looked up as well, it is easy to crack the hashes and cause a breach of privacy.</p>\n<ul>\n<li><strong>Salt value generators</strong></li>\n</ul>\n<p>The best way to ensure that your salted password hashing is secure is by using a cryptographically secure pseudo-random password generator to generate the salt values for you. As the name suggests, these are random, unpredictable, and reliable in terms of security and privacy.</p>\n<ul>\n<li><strong>Addition of a secret key</strong></li>\n</ul>\n<p>A public key is vulnerable to attacks. The ‘secret’ to securing and validating your password is by adding a secret key. When this private key is added, it allows the password to be validated. The key must also be stored externally in a separate server. This makes it difficult for the hacker to attack the data as he has to first access the internal system and then breach through the external server as well. </p>\n<ul>\n<li><strong>Salt reuse</strong></li>\n</ul>\n<p>A common mistake when they are salting their password is reusing a salt they may have used previously. You may think that using the salt only once hardly takes away its uniqueness, but in reality, even one use of a salt depreciates its value. Reusing it can make it much easier for attackers to breach through both internal and external systems. Therefore, it is recommended to rely on a password salt generator each time. </p>\n<ul>\n<li><strong>Using extremely different combinations</strong></li>\n</ul>\n<p>The more unique the combination of the hash, the more secure it is, but the combinations cannot be extremely strange. Combining random characters in the hopes that the <a href=\"https://www.loginradius.com/blog/identity/2021/01/how-to-choose-a-secure-password/\">password will become more secure</a> can actually backfire sometimes. </p>\n<p>It creates interoperability problems and reduces password strength. Never attempt to create crypto hashes and salts on your own. Always use standard designs that have been created by experts to avoid compromising your safety. </p>\n<ul>\n<li><strong>Kerckhoff’s Principle</strong> </li>\n</ul>\n<p>To attack a hash, the hacker has to know the algorithm. However, according to Kerckhoff’s Principle, the hacker has access to the source code with which he can easily reverse engineer the algorithm. This access is only possible in free and open-source software. </p>\n<p>This is why your hash and salt must come from an external, closed source and server so that it is not easy to locate its origin and hack it. The more secure your link is, the more difficult it is to source the original Salt and hash.</p>\n<h2 id=\"why-use-loginradius-to-add-a-password-salt\" style=\"position:relative;\"><a href=\"#why-use-loginradius-to-add-a-password-salt\" aria-label=\"why use loginradius to add a password salt permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>Why Use LoginRadius to Add a Password Salt?</h2>\n<p>Most businesses are not well-versed in the language of password salts and hashes and have to rely on experts for their help. LoginRadius offers a solution to manage passwords for strong authentication.</p>\n<p><a href=\"https://www.loginradius.com/\">The CIAM platform</a> offers a comprehensive set of services for the protection of data, including password hashing, salting, password compliance check, password peppering and BYOK (Bring your own key), and data encryption. </p>\n<p>LoginRadius has also launched a unique password policy that provides additional features such as password complexity, profile password prevention, password expiration, and password history. </p>\n<p><a href=\"https://www.loginradius.com/resource/password-policy-datasheet\"><span\n      class=\"gatsby-resp-image-wrapper\"\n      style=\"position: relative; display: block; margin-left: auto; margin-right: auto; max-width: 768px; \"\n    >\n      <span\n    class=\"gatsby-resp-image-background-image\"\n    style=\"padding-bottom: 30.307692307692307%; position: relative; bottom: 0; left: 0; background-image: url('data:image/png;base64,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'); background-size: cover; display: block;\"\n  ></span>\n  <img\n        class=\"gatsby-resp-image-image\"\n        alt=\"password-policy\"\n        title=\"password-policy\"\n        src=\"/static/4869119f192e8d3c85c01a555126a7c6/e5715/password-policy.png\"\n        srcset=\"/static/4869119f192e8d3c85c01a555126a7c6/a6d36/password-policy.png 650w,\n/static/4869119f192e8d3c85c01a555126a7c6/e5715/password-policy.png 768w,\n/static/4869119f192e8d3c85c01a555126a7c6/63ff0/password-policy.png 2887w\"\n        sizes=\"(max-width: 768px) 100vw, 768px\"\n        style=\"width:100%;height:100%;margin:0;vertical-align:middle;position:absolute;top:0;left:0;\"\n        loading=\"lazy\"\n      />\n    </span></a></p>\n<p>This policy makes LoginRadius an excellent choice for password protection among businesses and consumers alike. </p>\n<h2 id=\"conclusion\" style=\"position:relative;\"><a href=\"#conclusion\" aria-label=\"conclusion permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>Conclusion</h2>\n<p>Protecting your data, whether you represent a company or simply for your personal accounts, is essential. Hashing and salting of passwords and cryptographic hash functions are the foolproof methods for this purpose. With salts, you can rest assured that your passwords and data are in good hands. </p>\n<p><a href=\"https://www.loginradius.com/book-a-demo/\"><span\n      class=\"gatsby-resp-image-wrapper\"\n      style=\"position: relative; display: block; margin-left: auto; margin-right: auto; max-width: 768px; \"\n    >\n      <span\n    class=\"gatsby-resp-image-background-image\"\n    style=\"padding-bottom: 30.307692307692307%; position: relative; bottom: 0; left: 0; background-image: url('data:image/png;base64,iVBORw0KGgoAAAANSUhEUgAAABQAAAAGCAYAAADDl76dAAAACXBIWXMAAAsSAAALEgHS3X78AAABdElEQVQY002RO0/CUBzFG6PtbZWHCAmRmBB5P8vDII9SSC0omog4oAEGjZMO6OKEuLjoJ2Fx0cSBwUQnXZxcHPwux38LJA7nNvfec8+5v1tOCCiwpbbhye2BxbYgBMtgIRVioDRRsARGXxZUzLlEHmehBaesQ4rrEMPViYf2DR9nDGKkChbVICVqsMt1WJI1sHCFwhUsUIFohJH49TxECvRUjhDW2mAbB5iP6hB8hUkhiRPN5KIZYJdrsEYrcCSpmQqMm6/m9ylUhSulY7N5ivROB3L9GOlGF3Ktbc4zuz341UPw/uIk0ESbBjoSGlYIx8BfzjSwVmyCEYEUUmCPa3Bnd+hwC75yC95S05SxbolU/iEbOCFCpDexEfIioTNCNd6Tp6IlMnNuGeeDe3z//OLx5RWj5zFGT2O8fXxh/P4Ja6w6vSEFCnTIlW2YiDzhzX7ATFKojDlvjpBPcDF4QPdyiG5/iE7/BmfXd+hd3VKpCoG8fzxWw2+c+yTpAAAAAElFTkSuQmCC'); background-size: cover; display: block;\"\n  ></span>\n  <img\n        class=\"gatsby-resp-image-image\"\n        alt=\"book-a-demo-loginradius\"\n        title=\"book-a-demo-loginradius\"\n        src=\"/static/fcc4c4b5dc38cc4528f99d09480f4eb2/e5715/book-a-demo-loginradius.png\"\n        srcset=\"/static/fcc4c4b5dc38cc4528f99d09480f4eb2/a6d36/book-a-demo-loginradius.png 650w,\n/static/fcc4c4b5dc38cc4528f99d09480f4eb2/e5715/book-a-demo-loginradius.png 768w,\n/static/fcc4c4b5dc38cc4528f99d09480f4eb2/63ff0/book-a-demo-loginradius.png 2887w\"\n        sizes=\"(max-width: 768px) 100vw, 768px\"\n        style=\"width:100%;height:100%;margin:0;vertical-align:middle;position:absolute;top:0;left:0;\"\n        loading=\"lazy\"\n      />\n    </span></a></p>\n<style class=\"grvsc-styles\">\n  .grvsc-container {\n    overflow: auto;\n    -webkit-overflow-scrolling: touch;\n    padding-top: 1rem;\n    padding-top: var(--grvsc-padding-top, var(--grvsc-padding-v, 1rem));\n    padding-bottom: 1rem;\n    padding-bottom: var(--grvsc-padding-bottom, var(--grvsc-padding-v, 1rem));\n    border-radius: 8px;\n    border-radius: var(--grvsc-border-radius, 8px);\n    font-feature-settings: normal;\n  }\n  \n  .grvsc-code {\n    display: inline-block;\n    min-width: 100%;\n  }\n  \n  .grvsc-line {\n    display: inline-block;\n    box-sizing: border-box;\n    width: 100%;\n    padding-left: 1.5rem;\n    padding-left: var(--grvsc-padding-left, var(--grvsc-padding-h, 1.5rem));\n    padding-right: 1.5rem;\n    padding-right: var(--grvsc-padding-right, var(--grvsc-padding-h, 1.5rem));\n  }\n  \n  .grvsc-line-highlighted {\n    background-color: var(--grvsc-line-highlighted-background-color, transparent);\n    box-shadow: inset var(--grvsc-line-highlighted-border-width, 4px) 0 0 0 var(--grvsc-line-highlighted-border-color, transparent);\n  }\n  \n</style>","frontmatter":{"date":"April 16, 2021","updated_date":null,"description":"Ensuring that your passwords and data are safe is a top priority. Hashing and salting of passwords and cryptographic hash functions ensure the highest level of protection. By adding salt to your password, you can effectively thwart even the strongest password attacks.","title":"What Is a Salt and How Does It Boost Security?","tags":["security"],"pinned":null,"coverImage":{"childImageSharp":{"fluid":{"aspectRatio":1.5037593984962405,"src":"/static/63cf2bb82c295d4146d34967841d3123/14b42/what-is-salt-cover.jpg","srcSet":"/static/63cf2bb82c295d4146d34967841d3123/f836f/what-is-salt-cover.jpg 200w,\n/static/63cf2bb82c295d4146d34967841d3123/2244e/what-is-salt-cover.jpg 400w,\n/static/63cf2bb82c295d4146d34967841d3123/14b42/what-is-salt-cover.jpg 800w,\n/static/63cf2bb82c295d4146d34967841d3123/16310/what-is-salt-cover.jpg 1024w","sizes":"(max-width: 800px) 100vw, 800px"}}},"author":{"id":"Navanita Devi","github":null,"avatar":null}}}},{"node":{"excerpt":"Login Using Microsoft Account Overview Consumers can use their Microsoft account credentials to log in to your website. With each login, you…","fields":{"slug":"/identity/login-using-microsoft-account/"},"html":"<h1 id=\"login-using-microsoft-account\" style=\"position:relative;\"><a href=\"#login-using-microsoft-account\" aria-label=\"login using microsoft account permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>Login Using Microsoft Account</h1>\n<h2 id=\"overview\" style=\"position:relative;\"><a href=\"#overview\" aria-label=\"overview permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>Overview</h2>\n<p>Consumers can use their Microsoft account credentials to log in to your website. With each login, you automatically sync user profile data, ensuring that any updates to social profiles are automatically modified in your database. This method of login streamlines the sign-in and registration processes, offering a convenient alternative to create accounts wherever needed.</p>\n<h2 id=\"why-should-businesses-use-login-with-microsoft-account\" style=\"position:relative;\"><a href=\"#why-should-businesses-use-login-with-microsoft-account\" aria-label=\"why should businesses use login with microsoft account permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>Why Should Businesses Use Login with Microsoft Account</h2>\n<p>By providing the social login with Microsoft on your site, your consumers and visitors can experience a better UX/UI. Almost everyone is perpetually logged in on their social accounts, especially to their Microsoft sites, and apps (ecommerce or otherwise) would do great to provide social login.</p>\n<p>The following are the benefits of Microsoft Social Login:</p>\n<ol>\n<li>Easy and hassle-free registration for consumers who have a Microsoft account as it skips the filling of lengthy forms.</li>\n<li>Increase the chances of converting the leads to Consumers and <a href=\"/blog/growth/sign-up-tips-conversion-rate/\">speed up the business/sale</a> by doing #1.</li>\n<li>Users can also login without remembering their user ID and Password.</li>\n<li>Data collection of visitors and consumers can be automated to build profiles and personas.</li>\n<li>Personalize the site for visitors and run future promotions using info gathered by doing automation.</li>\n<li>Trust can be created by showing visitors and consumers reviews of your product written by their friends/family on the social network they use to log in.</li>\n<li>Increase your reach, generate brand awareness, and build communities by harnessing social platforms.</li>\n<li>Also, you can run the loyalty and referral programs with social invites.</li>\n</ol>\n<h2 id=\"prerequisites\" style=\"position:relative;\"><a href=\"#prerequisites\" aria-label=\"prerequisites permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>Prerequisites</h2>\n<p>Before you begin you should have an email address, Skype ID or phone number and a password to sign in via Microsoft social provider. The email address which you use for your Microsoft account, can be from Outlook.com, Hotmail.com, Gmail, Yahoo or other providers. If you don’t have one, <a href=\"https://account.microsoft.com/account\">create one now</a>.</p>\n<h2 id=\"steps-to-implement\" style=\"position:relative;\"><a href=\"#steps-to-implement\" aria-label=\"steps to implement permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>Steps to implement</h2>\n<p>First you need to configure an app on Microsoft. While doing this, Microsoft will generate an Application (client) ID and a Client Secret for your application; make note of these as you will need to provide these credentials while setting up your app.</p>\n<ul>\n<li>To implement the social login via the UI, you need to configure the Social Provider. <a href=\"https://www.loginradius.com/docs/authentication/quick-start/social-login/#partconfiguration1\">Click here</a> for more information .</li>\n<li>If you want to implement the Social Login via the JS interface, <a href=\"https://www.loginradius.com/docs/authentication/quick-start/social-login/#partdeployment4\">this URL</a> will help you:</li>\n</ul>\n<h2 id=\"conclusion\" style=\"position:relative;\"><a href=\"#conclusion\" aria-label=\"conclusion permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>Conclusion</h2>\n<p>In this article, we talked about applying <a href=\"https://www.loginradius.com/blog/identity/2021/02/social-login-infographic/\">Social login</a> using a Microsoft account and how it will enhance businesses. This feature removes the user's mental load to remember each password created on different websites. However, before implementing any functionality on your website, analyze and consider the pros and cons from every possible angle.  </p>\n<p>Cheers!</p>\n<p><a href=\"https://www.loginradius.com/book-a-demo/\"><span\n      class=\"gatsby-resp-image-wrapper\"\n      style=\"position: relative; display: block; margin-left: auto; margin-right: auto; max-width: 768px; \"\n    >\n      <span\n    class=\"gatsby-resp-image-background-image\"\n    style=\"padding-bottom: 30.307692307692307%; position: relative; bottom: 0; left: 0; background-image: url('data:image/png;base64,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'); background-size: cover; display: block;\"\n  ></span>\n  <img\n        class=\"gatsby-resp-image-image\"\n        alt=\"book-a-demo-loginradius\"\n        title=\"book-a-demo-loginradius\"\n        src=\"/static/fcc4c4b5dc38cc4528f99d09480f4eb2/e5715/book-a-demo-loginradius.png\"\n        srcset=\"/static/fcc4c4b5dc38cc4528f99d09480f4eb2/a6d36/book-a-demo-loginradius.png 650w,\n/static/fcc4c4b5dc38cc4528f99d09480f4eb2/e5715/book-a-demo-loginradius.png 768w,\n/static/fcc4c4b5dc38cc4528f99d09480f4eb2/63ff0/book-a-demo-loginradius.png 2887w\"\n        sizes=\"(max-width: 768px) 100vw, 768px\"\n        style=\"width:100%;height:100%;margin:0;vertical-align:middle;position:absolute;top:0;left:0;\"\n        loading=\"lazy\"\n      />\n    </span></a></p>\n<style class=\"grvsc-styles\">\n  .grvsc-container {\n    overflow: auto;\n    -webkit-overflow-scrolling: touch;\n    padding-top: 1rem;\n    padding-top: var(--grvsc-padding-top, var(--grvsc-padding-v, 1rem));\n    padding-bottom: 1rem;\n    padding-bottom: var(--grvsc-padding-bottom, var(--grvsc-padding-v, 1rem));\n    border-radius: 8px;\n    border-radius: var(--grvsc-border-radius, 8px);\n    font-feature-settings: normal;\n  }\n  \n  .grvsc-code {\n    display: inline-block;\n    min-width: 100%;\n  }\n  \n  .grvsc-line {\n    display: inline-block;\n    box-sizing: border-box;\n    width: 100%;\n    padding-left: 1.5rem;\n    padding-left: var(--grvsc-padding-left, var(--grvsc-padding-h, 1.5rem));\n    padding-right: 1.5rem;\n    padding-right: var(--grvsc-padding-right, var(--grvsc-padding-h, 1.5rem));\n  }\n  \n  .grvsc-line-highlighted {\n    background-color: var(--grvsc-line-highlighted-background-color, transparent);\n    box-shadow: inset var(--grvsc-line-highlighted-border-width, 4px) 0 0 0 var(--grvsc-line-highlighted-border-color, transparent);\n  }\n  \n</style>","frontmatter":{"date":"April 15, 2021","updated_date":null,"description":"We have discussed how to use social login with a Microsoft account in this article and how it can benefit companies. This method of login streamlines the sign-in and registration processes, offering a convenient alternative to create accounts wherever needed. Moreover, it relieves the user of the mental burden of remembering multiple passwords created on various websites.","title":"Login Using Microsoft Account","tags":["authentication"],"pinned":null,"coverImage":{"childImageSharp":{"fluid":{"aspectRatio":2.1739130434782608,"src":"/static/d0e6b2ccfd8563030ec553c7d7803a5c/ee604/login-using-microsoft-account.png","srcSet":"/static/d0e6b2ccfd8563030ec553c7d7803a5c/69585/login-using-microsoft-account.png 200w,\n/static/d0e6b2ccfd8563030ec553c7d7803a5c/497c6/login-using-microsoft-account.png 400w,\n/static/d0e6b2ccfd8563030ec553c7d7803a5c/ee604/login-using-microsoft-account.png 800w,\n/static/d0e6b2ccfd8563030ec553c7d7803a5c/f3583/login-using-microsoft-account.png 1200w,\n/static/d0e6b2ccfd8563030ec553c7d7803a5c/a4fbc/login-using-microsoft-account.png 1213w","sizes":"(max-width: 800px) 100vw, 800px"}}},"author":{"id":"Vaibhav Jain","github":null,"avatar":null}}}}]},"markdownRemark":{"excerpt":"Identity is evolving, and developers are at the forefront of this transformation. Every day brings a new learning—adapting to new standards…","fields":{"slug":"/identity/developer-first-identity-provider-loginradius/"},"html":"<p>Identity is evolving, and developers are at the forefront of this transformation. Every day brings a new learning—adapting to new standards and refining approaches to building secure, seamless experiences.</p>\n<p>We’re here to support developers on that journey. We know how important simplicity, efficiency, and well-structured documentation are when working with identity and access management solutions. That’s why we’ve redesigned the <a href=\"https://www.loginradius.com/\">LoginRadius website</a>—to be faster, more intuitive, and developer-first in every way.</p>\n<p>The goal? Having them spend less time searching and more time building.</p>\n<h2 id=\"whats-new-and-improved-on-the-loginradius-website\" style=\"position:relative;\"><a href=\"#whats-new-and-improved-on-the-loginradius-website\" aria-label=\"whats new and improved on the loginradius website permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>What’s New and Improved on the LoginRadius Website?</h2>\n<p>LoginRadius’ vision is to give developers a product that simplifies identity management so they can focus on building, deploying, and scaling their applications. To enhance this experience, we’ve spent the last few months redesigning our interface— making navigation more intuitive and reassuring that essential resources are easily accessible.</p>\n<p>Here’s a closer look at what’s new and why it’s important:</p>\n<h3 id=\"a-developer-friendly-dark-theme\" style=\"position:relative;\"><a href=\"#a-developer-friendly-dark-theme\" aria-label=\"a developer friendly dark theme permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>A Developer-Friendly Dark Theme</h3>\n<p><img src=\"/f46881583c7518a93bb24e94c32320de/a-developer-friendly-dark-theme.webp\" alt=\"This image shows how LoginRadius offers several authentication methods like traditional login, social login, passwordless login, passkeys and more in a dark mode.\">    </p>\n<p>Developers spend long hours working in dark-themed IDEs and terminals, so we’ve designed the LoginRadius experience to be developer-friendly and align with that preference.</p>\n<p>The new dark mode reduces eye strain, enhances readability, and provides a seamless transition between a coding environment and our platform. Our new design features a clean, modern aesthetic with a consistent color scheme and Barlow typography, ensuring better readability. High-quality graphics and icons are thoughtfully placed to enhance the content without adding visual clutter.</p>\n<p>So, whether you’re navigating our API docs or configuring authentication into your system, our improved interface will make those extended development hours more comfortable and efficient.</p>\n<h3 id=\"clear-categorization-for-loginradius-capabilities\" style=\"position:relative;\"><a href=\"#clear-categorization-for-loginradius-capabilities\" aria-label=\"clear categorization for loginradius capabilities permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>Clear Categorization for LoginRadius Capabilities</h3>\n<p><img src=\"/e5358b82be414940f3fb146013845933/capabilities.webp\" alt=\"This image shows a breakdown of all the LoginRadius CIAM capabilities, including authentication, security, UX, scalability and multi-brand management.\"></p>\n<p>We’ve restructured our website to provide a straightforward breakdown of our customer identity and access management platform capabilities, helping you quickly find what you need:</p>\n<ul>\n<li>Authentication: Easily understand <a href=\"https://www.loginradius.com/blog/identity/authentication-option-for-your-product/\">how to choose the right login method</a>, from traditional passwords and OTPs to social login, federated SSO, and passkeys with few lines of code.</li>\n<li>Security: Implement no-code security features like bot detection, IP throttling, breached password alerts, DDoS protection, and adaptive MFA to safeguard user accounts.</li>\n<li>User Experience: Leverage AI builder, hosted pages, and drag-and-drop workflows to create smooth, branded sign-up and login experiences.</li>\n<li>High Performance &#x26; Scalability: Confidently scale with sub-100ms API response times, 100% uptime, 240K+ RPS, and 28+ global data center regions.</li>\n<li>Multi-Brand Management: Efficiently manage multiple identity apps, choosing isolated or shared data stores based on your brand’s unique needs.</li>\n</ul>\n<p>This structured layout ensures you can quickly understand each capability and how it integrates into your identity ecosystem.</p>\n<h3 id=\"developer-first-navigation\" style=\"position:relative;\"><a href=\"#developer-first-navigation\" aria-label=\"developer first navigation permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>Developer-First Navigation</h3>\n<p><img src=\"/a8c155c2b6faf3d5f4b4de4e2b14d763/developers-menu.webp\" alt=\"This image shows the LoginRadius menu bar, highlighting the developer dropdown.\">   </p>\n<p>We’ve been analyzing developer workflows to identify how you access key resources. That’s why we redesigned our navigation with one goal in mind: to reduce clicks and make essential resources readily available.</p>\n<p>The new LoginRadius structure puts APIs, SDKs, and integration guides right at the menu bar under the Developers dropdown so you can get started faster. Our Products, Solutions, and Customer Services are also clearly categorized, helping development teams quickly find the right tools and make informed decisions.</p>\n<h3 id=\"quick-understanding-of-integration-benefits\" style=\"position:relative;\"><a href=\"#quick-understanding-of-integration-benefits\" aria-label=\"quick understanding of integration benefits permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>Quick Understanding of Integration Benefits</h3>\n<p><img src=\"/b2f9a964a2da0ea83e2f8596b833bba7/we-support-your-tech-stack.webp\" alt=\"This image shows a list of popular programming languages and frameworks offered by LoginRadius.\"></p>\n<p>Developers now have a clear view of the tech stack available with LoginRadius, designed to support diverse business needs.</p>\n<p>Our platform offers pre-built SDKs for Node.js, Python, Java, and more, making CIAM integration seamless across popular programming languages and frameworks.</p>\n<h2 id=\"over-to-you-now\" style=\"position:relative;\"><a href=\"#over-to-you-now\" aria-label=\"over to you now permalink\" class=\"anchor before\"><svg aria-hidden=\"true\" focusable=\"false\" height=\"16\" version=\"1.1\" viewBox=\"0 0 16 16\" width=\"16\"><path fill-rule=\"evenodd\" d=\"M4 9h1v1H4c-1.5 0-3-1.69-3-3.5S2.55 3 4 3h4c1.45 0 3 1.69 3 3.5 0 1.41-.91 2.72-2 3.25V8.59c.58-.45 1-1.27 1-2.09C10 5.22 8.98 4 8 4H4c-.98 0-2 1.22-2 2.5S3 9 4 9zm9-3h-1v1h1c1 0 2 1.22 2 2.5S13.98 12 13 12H9c-.98 0-2-1.22-2-2.5 0-.83.42-1.64 1-2.09V6.25c-1.09.53-2 1.84-2 3.25C6 11.31 7.55 13 9 13h4c1.45 0 3-1.69 3-3.5S14.5 6 13 6z\"></path></svg></a>Over to You Now!</h2>\n<p>Check out our <a href=\"https://www.loginradius.com/\">revamped LoginRadius website</a> and see how the improved experience makes it easier to build, scale, and secure your applications.</p>\n<p>Do not forget to explore the improved navigation and API documentation, and get started with our free trial today. We’re excited to see what you’ll build with LoginRadius!</p>\n<style class=\"grvsc-styles\">\n  .grvsc-container {\n    overflow: auto;\n    -webkit-overflow-scrolling: touch;\n    padding-top: 1rem;\n    padding-top: var(--grvsc-padding-top, var(--grvsc-padding-v, 1rem));\n    padding-bottom: 1rem;\n    padding-bottom: var(--grvsc-padding-bottom, var(--grvsc-padding-v, 1rem));\n    border-radius: 8px;\n    border-radius: var(--grvsc-border-radius, 8px);\n    font-feature-settings: normal;\n  }\n  \n  .grvsc-code {\n    display: inline-block;\n    min-width: 100%;\n  }\n  \n  .grvsc-line {\n    display: inline-block;\n    box-sizing: border-box;\n    width: 100%;\n    padding-left: 1.5rem;\n    padding-left: var(--grvsc-padding-left, var(--grvsc-padding-h, 1.5rem));\n    padding-right: 1.5rem;\n    padding-right: var(--grvsc-padding-right, var(--grvsc-padding-h, 1.5rem));\n  }\n  \n  .grvsc-line-highlighted {\n    background-color: var(--grvsc-line-highlighted-background-color, transparent);\n    box-shadow: inset var(--grvsc-line-highlighted-border-width, 4px) 0 0 0 var(--grvsc-line-highlighted-border-color, transparent);\n  }\n  \n</style>","frontmatter":{"date":"February 21, 2025","updated_date":null,"description":"LoginRadius’ vision is to give developers a product that simplifies identity management so they can focus on building, deploying, and scaling their applications. To enhance this experience, we’ve redesigned our website interface, making navigation more intuitive and reassuring that essential resources are easily accessible.","title":"Revamped & Ready: Introducing the New Developer-First LoginRadius Website","tags":["Developer tools","API","Identity Management","User Authentication"],"pinned":true,"coverImage":{"childImageSharp":{"fluid":{"aspectRatio":1.7857142857142858,"src":"/static/80b4e4fbe176a10a327d273504607f32/58556/hero-section.webp","srcSet":"/static/80b4e4fbe176a10a327d273504607f32/61e93/hero-section.webp 200w,\n/static/80b4e4fbe176a10a327d273504607f32/1f5c5/hero-section.webp 400w,\n/static/80b4e4fbe176a10a327d273504607f32/58556/hero-section.webp 800w,\n/static/80b4e4fbe176a10a327d273504607f32/99238/hero-section.webp 1200w,\n/static/80b4e4fbe176a10a327d273504607f32/7c22d/hero-section.webp 1600w,\n/static/80b4e4fbe176a10a327d273504607f32/1258b/hero-section.webp 2732w","sizes":"(max-width: 800px) 100vw, 800px"}}},"author":{"id":"Rakesh Soni","github":"oyesoni","avatar":"rakesh-soni.jpg"}}}},"pageContext":{"limit":6,"skip":264,"currentPage":45,"type":"//identity//","numPages":70,"pinned":"ee8a4479-3471-53b1-bf62-d0d8dc3faaeb"}},"staticQueryHashes":["1171199041","1384082988","2100481360","23180105","528864852"]}